<![CDATA[Digital entrepreneurship has become a strategic force in transforming the tourism sector, particularly through the integration of digital platforms, data analytics, social media, artificial intelligence, mobile applications, and smart tourism ecosystems. This article aims to review the literature on digital entrepreneurship in tourism by focusing on three major dimensions: innovation, business model transformation, and destination competitiveness. Using a literature review approach, this article synthesizes previous studies on e-tourism, smart tourism, digital entrepreneurship, tourism innovation, platform-based business models, and destination management. The review indicates that digital entrepreneurship in tourism is not merely related to technology adoption, but also to entrepreneurial capability, opportunity recognition, digital value creation, ecosystem collaboration, and strategic managerial transformation. Digital technologies enable tourism entrepreneurs to redesign products, personalize tourist experiences, expand market access, improve operational efficiency, and strengthen destination branding. From a managerial perspective, the main challenge is not only how tourism firms adopt digital tools, but how managers transform organizational capabilities, business models, human resources, customer relationships, and inter-organizational networks. This article contributes by proposing an integrative managerial framework linking digital entrepreneurial orientation, innovation capability, business model transformation, and destination competitiveness. The article concludes that digital entrepreneurship should be positioned as a strategic capability for tourism firms and destinations, especially in facing dynamic competition, changing tourist behavior, and the demand for sustainable tourism development. Keywords: digital entrepreneurship, tourism, innovation, business model transformation, destination competitiveness, smart tourism, digital platform.]]>
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