Journal of Business, Management and Social Studies
Vol. 6 No. 1 (2026): Journal of Business, Management, and Social Studies

Beyond the AI Model Race – How Open Ecosystems Are Redefining the Future of Platform Competition

Putu Basya Ratu Sanceska (Arizona State University, Tempe, Arizona)

Article Info

Publish Date
18 Jul 2026

Abstract

This commentary examines the rise of DeepSeek and the transformation of generative artificial intelligence competition from a technological race into a platform ecosystem competition. Using platform ecosystem theories, including network effects, innovation platforms, API strategies, ecosystem governance and value co-creation, this article analyzes how AI companies create competitive advantages by enabling collaboration between developers, businesses and users. The discussion highlights that long - term success in artificial intelligence depends not only on technological capabilities but also on the ability to orchestrate sustainable and trusted digital ecosystems.

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Journal Info
Journal of Business, Management and Social Studies
Website

Abbrev

JBMS

Publisher

APPS Publications

Subject

Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences Other

Description

The focus and scope of Journal of Business, Management, and Social Studies (JBMS) is in the fields of economics, business, and management, including but not limited to finance and banking, regional economy, marketing management, human resource management, entrepreneurship. The publication frequency ...