Jurnal Bisnis Event
Vol. 7 No. 25 (2026): Jurnal Bisnis Event

Implementasi IMPLEMENTASI MICE EVENT DALAM PROGRAM IISMA-E DI FRANKFURT SCHOOL OF FINANCE AND MANAGEMENT

aura syaliha (a:1:{s:5:"en_US"
s:25:"politeknik Negeri Jakarta"
})

Imam Syafganti (Unknown)
Christina L. Rudatin (Politeknik Negeri Jakarta)



Article Info

Publish Date
16 Jan 2026

Abstract

The Indonesian International Student Mobility Awards for Entrepreneurs (IISMA-E) program is an initiative by the Ministry of Education, Culture, Research, and Technology of the Republic of Indonesia aimed at providing international exposure for vocational students. This study aims to describe the implementation of MICE (Meeting, Incentive, Conference, Exhibition) activities carried out during the IISMA-E program at the Frankfurt School of Finance and Management, Germany. This research uses a qualitative descriptive method with data collected through direct observation and documentation. The results show that the application of MICE in this program provided students with practical experience in organizing international-scale events, expanding professional networks, and understanding global work culture. The two main events analyzed in this study were the Asia Berlin Summit and the Panel Discussion with the Consulate General of Indonesia in Frankfurt. Keyword: MICE, IISMA-E, international event, vocational students, global experience

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Journal Info

Abbrev

bis

Publisher

Subject

Social Sciences

Description

Jurnal Bisnis Event adalah jurnal yang menerbitkan hasil penelitian di bidang bisnis MICE (Meeting, Incentive, Convention and Exibition). Jurnal Bisnis Event menerima artikel yang berhubungan dengan bisnis, perdagangan, perdagangan elektronik, pameran, pariwisata, organizer, manajemen, sumberdaya ...