This research was motivated by the large number of packaged food products without halal labels circulating among the community, especially in the Pelambik Village community. Consumers still buy packaged food at shops or stalls that do not have halal labels without researching or finding out what ingredients are contained in the packaged food products. The focus studied in this thesis is the awareness of the people of Pelambik Village towards purchasing packaged food products without halal labels and the Sharia Economic Law perspective on community awareness in purchasing packaged food products without halal labels. The method used in this research is a qualitative approach with a case study type and data collection methods in the form of interviews, observation and documentation with data analysis techniques using techniques discovered by Miles and Huberman, namely (data reduction, data presentation, drawing conclusions). The results of the research show that the Pelambik Village community's awareness of the importance of purchasing packaged food products labeled halal is still relatively low. Most people are aware and aware of the function and meaning of the importance of halal labels on packaged food products, but their attitudes and behavior still purchase packaged food products without halal labels.
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