Jurnal Tiyasadarma: Jurnal Pengabdian Kepada Masyarakat
Vol. 4 No. 1 (2026): Juli 2026 | Jurnal Tiyasadarma

Optimalisasi Pendampingan Pemilihan Material Kemasan UMKM Sambel Pecel Mbak Lina

Azdi (Unknown)
Hanan Fairuz Izdihar (Unknown)
Najwa Nur Fadilah (Unknown)
Akmad Farkhan (Unknown)
Asih Setyo Rini (Unknown)

Article Info

Publish Date
31 Jul 2026

Abstract

The snack food industry in Indonesia has transformed into a highly dynamic sector. Consumers, particularly students, tend to choose products that are practical, easy to consume, and have an attractive appearance. MSMEs are increasingly aware of the need to improve quality and hygiene by improving packaging materials. This situation has become one of the efforts to select packaging materials using the Quality Function Deployment (QFD) method. This method is used to integrate customer needs (Voice of Customer) into the product design process. Through the House of Quality (HOQ) tool, packaging attributes such as visual design, protective function, ease of use, and hygiene aspects can be identified and prioritized in a structured manner.

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Journal Info
Jurnal Tiyasadarma: Jurnal Pengabdian Kepada Masyarakat
Website

Abbrev

tiyasadarma

Publisher

Institut Teknologi Batam

Subject

Humanities Automotive Engineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Economics, Econometrics & Finance Environmental Science

Description

Jurnal Tiyasadarma merupakan publikasi artikel – artikel ilmiah pada segala disiplin keilmuan yang mencakup Education, Social, Human resource development, Appropriate technology and innovation, Human development and national competitiveness, Small and medium enterprises development. Jurnal ini ...