Jurnal Ilmu Ekonomi, Pendidikan dan Teknik (IDENTIK)
Vol. 3 No. 3 (2026): IDENTIK - Mei

Analisis Penerimaan Pengguna Aplikasi Green SM Menggunakan Kerangka Pengembangan Technology Acceptance Model (TAM) Dengan Variabel Social Influence Di Kota Surabaya

Reisya Nasywa Rahmadina (Universitas Negeri Surabaya)
Ghea Sekar Palupi (Universitas Negeri Surabaya)



Article Info

Publish Date
08 Jun 2026

Abstract

The development of application-based transportation, particularly Green SM, encourages the use of environmentally friendly technology. Although it offers convenience for users and has a high number of downloads and ratings, this does not necessarily reflect sustainable use. Therefore, this study aims to analyze the factors that influence the acceptance and use of the Green SM application using the development of the Technology Acceptance Model (TAM) with the addition of the Social Influence variable. This study uses a quantitative approach with the Partial Least Squares-based Structural Equation Modeling (PLS-SEM) method processed using SmartPLS 4 software involving 191 respondents who use the Green SM application in Surabaya City. The results show that the Perceived Ease of Use variable has a significant effect on Perceived Usefulness, but does not have a significant effect on Behavioral Intention. Meanwhile, the Perceived Usefulness variable has a significant effect on Behavioral Intention. The Social Influence variable has a significant effect on Behavioral Intention. Furthermore, the Behavioral Intention variable has a significant effect on Actual System Use. The results of this study indicate that the main factors influencing the use of the Green SM application are perceived benefits and social influence, while ease of use does not directly affect the intention.

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Journal Info

Abbrev

identik

Publisher

Subject

Religion Civil Engineering, Building, Construction & Architecture Economics, Econometrics & Finance Education Engineering

Description

Jurnal Ilmu Ekonomi, Pendidikan dan Teknik (IDENTIK) ini menerbitkan artikel penelitian dalam bidang Ilmu Ekonomi, Sejarah Ekonomi, Ekonomi Terapan, Bisnis dan Keuangan, Ekonomi Lingkungan dan Ekologi, Ekonomi Islam, Ekonomi Kesehatan, Ekonomi Fiskal, Ekonomi Moneter, Ekonomi Politik, Akuntansi, ...