Relasi : Jurnal Ekonomi
Vol 21 No 2 (2025): Juli - Desember

Rancangan Usulan Program Employee Engagement Menggunakan Pendekatan Design Thinking Pada Collega Group

Yunita Riski (Universitas Padjadjaran)
Cecep Safa'atul Barkah (Universitas Padjadjaran)



Article Info

Publish Date
01 Jul 2025

Abstract

The purpose of this study is to assess the condition of employee engagement and to offer employee engagement program recommendations to Collega Group. This study employed a mixed method with concurrent embedded research design and using a design thinking approach. Data sources included interviews, questionnaires, brainstorming sessions, and literature review. The stages of design thinking are followed while doing data analysis techniques on both qualitative and quantitative data. The study's findings indicate that, although 52.09% of Collega Group employees agree that they currently have employee engagement, there are still a number of issues that need to be resolved right away in order to maximize the conditions for employee engagement at Collega Group. These issues must be addressed in order to develop an employee engagement program using a design thinking approach. The issue that has to be resolved right away is making the most of division heads' position as leaders with the ability to oversee employee performance. The Micro Mentoring and One-on-One Meeting programs have been chosen as the programs to address these issues based on the difficulties identified.

Copyrights © 2025






Journal Info

Abbrev

relasi

Publisher

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Social Sciences

Description

Relasi : Jurnal Ekonomi is an open access journal on economics, management, accounting, and business. This journal published two times a year (January and July) by Institut Teknologi dan Sains Mandala. E-ISSN 2502-9525, P-ISSN 0216-2431. Focus and scope - Economics Development, Micro and Macro ...