Limited self-confidence, critical thinking capacity, and self-leadership constrain the readiness of learners at the Community Learning Center (Pusat Kegiatan Belajar Masyarakat/PKBM) Sadina in Garut Regency, Indonesia, to enter the workforce or start independent businesses. This community service program aims to strengthen self-leadership as a precondition for entrepreneurial readiness through the Coaching-Driven Entrepreneurial Readiness (CDER) model. A participatory descriptive qualitative approach was applied across the model's first three stages, namely socialization, self-development and leadership coaching, and evaluation with sustainability planning, involving 18 of the 25 planned learners. Data were collected through participatory observation and reflective notes during the coaching sessions. The assessment revealed two dominant conceptual block patterns: constancy in creative thinking and complacency in problem solving. This prompted the facilitation team to reformulate the coaching questions to better fit the participants' everyday experiences. These findings confirm that entrepreneurial readiness among non-formal learners cannot be built without first addressing the underlying cognitive and motivational barriers, while offering a methodological contribution to Human Resource Management by extending a managerial conceptual-blocks framework into non-formal community empowerment in rural settings.
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