<![CDATA[This study aims to analyze the role of Standards and Metrology Institute for Islamic Countries (SMIIC) in promoting investment in the halal food industry within the economic corridor of Bitung and Mindanao. The research employs a qualitative approach using a comparative case study design, relying on secondary data from policy reports, institutional documents, and academic literature.The findings indicate that SMIIC plays a significant role in enhancing investment by providing internationally recognized halal standards that increase market trust and reduce non-tariff barriers. These standards facilitate cross-border trade and support integration into the global halal value chain. The Bitung–Mindanao corridor shows strong potential due to complementary economic structures, where Bitung functions as a processing and export hub, while Mindanao serves as a key supplier of raw materials. However, challenges such as regulatory fragmentation, limited institutional capacity, and infrastructure gaps continue to hinder optimal investment flows. Overall, SMIIC acts as both a technical and institutional mechanism in shaping halal industry development and regional economic integration.]]>
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