Pengaruh Self Service Technology dan Etika Bisnis Islam Terhadap Kepuasan Konsumen di Bloc Barat Cafe

Anik Fikriany (Sekolah Tinggi Ekonomi dan Bisnis Islam Liwa)
Bella Chenia Meitasir (Sekolah Tinggi Ekonomi dan Bisnis Islam Liwa)
Beni Rohman (Sekolah Tinggi Ekonomi dan Bisnis Islam Liwa)

Jurnal Penelitian dan Pengabdian Masyarakat
Vol. 4 No. 3 (2026): August 2026

This study aims to analyze the influence of self-service technology and Islamic business ethics on consumer satisfaction at Bloc Barat Cafe. A quantitative research method was employed. The study population consisted of Generation Z individuals aged 17 and older, with a sample size of 100 obtained through purposive sampling. Data were collected by distributing Likert-scale questionnaires to respondents and subsequently analyzed using multiple linear regression with the aid of SPSS version 26 software. The results indicate that self-service technology has a positive and significant partial effect on consumer satisfaction at Bloc Barat Cafe. Islamic business ethics also have a positive and significant effect on consumer satisfaction at Bloc Barat Cafe. Furthermore, self-service technology and Islamic business ethics exert a significant simultaneous effect on consumer satisfaction at Bloc Barat Cafe.