Jurnal Riset Ekonomi dan Akuntansi
Vol. 4 No. 3 (2026): September: JURNAL RISET EKONOMI DAN AKUNTANSI

Analisis Kepuasan Pengguna Aplikasi Klik Indomaret Berdasasrkan Kualitas Sistem dan Pengalaman Pengguna di Medan Tembung

Ardila Br Sembiring (Universitas Negeri Medan)
Aprinawati Aprinawati (Universitas Negeri Medan)



Article Info

Publish Date
10 Jul 2026

Abstract

This study aims to analyze the influence of System Quality and User Experience on User Satisfaction with the Klik Indomaret application in Medan Tembung District. The study employed a quantitative approach using the Structural Equation Modeling–Partial Least Squares (SEM-PLS) method with SmartPLS 4 software. A total of 140 respondents were selected through purposive sampling based on predetermined criteria. Data were collected using a questionnaire with a Likert scale as the research instrument. The results indicate that System Quality has a positive and significant effect on User Satisfaction, with a path coefficient of β = 0.794, a T-value of 35.968, and a p-value of < 0.001. System Quality was also identified as the most dominant factor influencing User Satisfaction, with an effect size (f²) of 1.963. Furthermore, User Experience has a positive and significant effect on User Satisfaction, with a path coefficient of β = 0.184, a T-value of 3.262, and a p-value of 0.001, although its contribution is relatively smaller, with an effect size (f²) of 0.105. Simultaneously, both variables explain 68% of the variance in User Satisfaction, with a coefficient of determination (R²) of 0.680, while the model demonstrates good predictive capability, as indicated by a Q² value of 0.543.

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Journal Info

Abbrev

JREA

Publisher

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Description

Topik dalam Jurnal ini berkaitan dengan aspek apapun dari Ekonomi, namun tidak terbatas pada topik berikut : Ekonomi , Corporate Governance, Etika Bisnis, Akuntansi Manajemen dan Pasar Modal dan ...