<![CDATA[This study aims to identify the sustainable business model and formulate business development strategies for Pokdakan Mina Perkasa using the Triple Layered Business Model Canvas (TLBMC) approach. This research employed a qualitative method with a case study approach. Data were collected through interviews, observations, and documentation involving the head of Pokdakan Mina Perkasa, group members, and stakeholders engaged in aquaculture and fish processing activities.The findings indicate that the business model of Pokdakan Mina Perkasa has incorporated economic, environmental, and social aspects. However, several areas still require improvement. In the economic layer, the proposed strategies focus on expanding customer segments, strengthening digital marketing, improving customer relationships, and developing value-added products. In the social layer, the strategies are directed toward enhancing members' capacities, empowering the local community, and strengthening collaboration with various stakeholders. In the environmental layer, the strategies emphasize waste reduction, by-product utilization, efficient resource management, and environmentally friendly distribution practices. Based on these findings, an integrated business development strategy covering economic, environmental, and social aspects was formulated to support the sustainability of Pokdakan Mina Perkasa. The proposed strategy is expected to improve business competitiveness, strengthen long-term business sustainability, and generate]]>
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