Abstract. : This study aims to examine the effectiveness of contextual learning based on animated video in increasing students’ learning interest in informatics subjects. The research was motivated by the low interest in learning among seventh-grade students at MTs Nurul Hikam, indicated by a lack of enthusiasm and active engagement during lessons. This study employed a descriptive qualitative approach with data collected through observation, interviews, and documentation. The animated video media was developed using Canva and validated by content and media experts before being implemented in the classroom. The results showed that the use of animated videos in contextual learning created a more engaging learning atmosphere, facilitated better understanding of the material, and increased active student participation. Both teachers and students responded positively to this learning method. The study concludes that contextual learning supported by animated video is effective in enhancing students’ interest in learning. The implication of this research highlights the importance of utilizing contextual digital media to support innovative learning in informatics education at the secondary level.
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