This study aims to analyze the role of business feasibility studies as a basis for decision-making in Murabahah financing and to identify how feasibility assessment supports financing quality, risk control, and Sharia compliance. The study employs a qualitative research design using a literature review and document-based approach. Data were obtained from scholarly journal articles, books, regulatory documents, and other authoritative sources concerning Murabahah financing, business feasibility, Islamic banking, financing risk, and Sharia compliance. The data were analyzed thematically through data condensation, data display, and verification. The findings show that business feasibility studies provide an integrated basis for evaluating prospective customers and financed businesses through market and marketing, technical and operational, managerial, financial, legal, and Sharia dimensions. The assessment supports the identification of business viability, repayment capacity, financing requirements, and potential financing risks before disbursement. Business feasibility studies should be positioned not merely as administrative screening procedures but as strategic decision-support instruments that connect customer evaluation, risk identification, Sharia compliance, and financing-quality management. Comprehensive feasibility assessment can therefore strengthen prudent Murabahah financing decisions and support the sustainability of Islamic banking operations.
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