This study aims to analyze student perceptions of the use of the ZepQuiz platform as an interactive learning medium for economics at SMA Negeri 9 Jakarta. Using a case study approach, data was collected through an open-ended questionnaire distributed to representatives of 10th-grade students who had participated in economics learning using the platform. The results showed a very positive response, with students finding the classroom learning dynamics more enjoyable, interactive, and less boring. The use of gamification elements in ZepQuiz has been shown to increase enthusiasm and motivation to learn, help students focus, and facilitate understanding of theoretically dense economics material. Therefore, these findings imply the importance of educators' anticipatory strategies in managing digital infrastructure to ensure optimal implementation of gamification innovations.
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