Hospitaliti
Vol. 5 No. 1 (2026): Jurnal Hospitaliti

PENGARUH TEKNOLOGI DIGITAL DAN SIMULASI BISNIS TERHADAP KUALITAS BISNIS PLAN MAHASISWA DALAM PROJECT-BASED LEARNING

Agustinus Walansendow (Unknown)
Daysi Sundah (Politeknik Negeri Manado)
Deky Eko Wibowo Mundung (Politeknik Negeri Manado)



Article Info

Publish Date
30 May 2026

Abstract

This study examines the influence of digital technology integration and business simulation on the quality of students’ business plans within a Project-Based Learning (PjBL) framework. A quantitative survey was conducted with 62 students enrolled in an Entrepreneurship course. The instrument was a five-point Likert questionnaire measuring three constructs: Digital Technology (TD), Business Simulation (SB), and Business Plan Quality (KB). Data were analyzed using Par-tial Least Squares Structural Equation Modeling (SmartPLS 4.0). The measure-ment model showed adequate convergent and discriminant validity, and all con-structs met the reliability thresholds. Results show that digital technology has a positive and significant effect on business plan quality (β = 0.539; t = 4.148; p < 0.001), as does business simulation (β = 0.506; t = 4.961; p < 0.001). Together, both predictors explain 56.2% of the variance in business plan quality (R² = 0.562). These findings suggest that integrating digital tools such as Microsoft Ex-cel, Canva, and Google Docs, combined with scenario-based financial simulation exercises, meaningfully improves the quality of students’ business plan projects. The results support constructivist and experiential learning theory as a pedagogi-cal basis for technology-enhanced entrepreneurship education.

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Journal Info

Abbrev

jh

Publisher

Subject

Social Sciences

Description

Jurnal Hospitaliti adalah jurnal yang memuat hasil-hasil studi tentang perhotelan baik teori maupun praktek ataupun konsep perencanaan, pengelolaan dan pengembangan industrri perhotelan termasuk segala sesuatu yang berhubungan dengan oprasional industry perhotelan misalnya sistem informasi kantor ...