This study aims to determine the effect of greed, opportunity, and need on students' academic cheating behavior, and to analyze the role of self-control as a moderating variable within the GONE Theory framework. This study uses a quantitative explanatory approach. Data were obtained by distributing questionnaires to 206 students of the Accounting Education Study Program, State University of Malang. The data analysis technique used the Partial Least Squares Structural Equation Modeling (PLS-SEM) method with the help of SmartPLS software version 4. The results of the study showed that the variables greed, opportunity, and need significantly and positively influenced students' tendency to commit academic cheating. The results of the moderation test showed that self-control significantly and negatively moderated the relationship between opportunity and need on academic cheating behavior, but unexpectedly strengthened the relationship between greed and academic cheating. These findings indicate that self-control is not always an inhibitor of deviant behavior, but can strengthen the tendency to cheat in individuals who have high greed drives. These findings provide important implications for efforts to prevent academic cheating by strengthening character and integrity values in students.
Copyrights © 2025