<![CDATA[This study analyzes the effect of the current ratio, debt-to-equity ratio, total asset turnover, and net profit margin on profit growth. The research data are the annual reports of primary consumer sector companies listed on the IDX during the period 2021-2024. The sampling method used purposive sampling, obtaining 100 research data. Data is processed with SPSS 27. The research method is a quantitative causal analysis with multiple linear regression analysis. The results show only net profit margin variable that has a significant and positive effect on profit growth. This study supports the Signaling theory that the ability of primary consumer sector companies to manage net profit margins is a key positive signal useful for external parties in predicting profit growth as a basis for investment decision-making.]]>
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