Reak is a traditional Sundanese performing art embedded in the social and cultural life of Cimekar Village, Bandung Regency. This study examines its historical development, role as a local cultural identity, and preservation efforts. Using a descriptive qualitative approach, data were collected through participatory observation, semi-structured interviews, and documentation involving artists, community leaders, village officials, youth, and residents. Data were analyzed through reduction, presentation, interpretation, and conclusion drawing, with source and technique triangulation. The findings show that Reak has existed in Cimekar since the 1930s, evolving through communal rituals, celebrations, and social activities. Its continuity is supported by the Juarta Putra group, community recognition, intergenerational transmission, youth participation, institutional support, and cultural performances. Reak embodies local identity by sustaining historical experiences, collective memory, social bonds, and cultural values. However, its preservation faces challenges, including declining youth participation, limited funding, inadequate historical documentation, shifting interpretations, and competition from modern entertainment. This study concludes that Reak remains a living cultural identity through continued practice, recognition, transmission, and adaptation while retaining its essential cultural characteristics.
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