AJAD : Jurnal Pengabdian kepada Masyarakat
Vol. 6 No. 3 (2026): DECEMBER 2026

Daon Wira (Desa Daon Wirausaha): Transformasi Produk Lokal melalui Penguatan UMKM Menuju Ekonomi Desa Berkelanjutan

Rania Aisyah Shaqi (Universitas Muhammadiyah Jakarta)
Nur Andini Sulistia (Universitas Muhammadiyah Jakarta)
Nayla Larasati Arinda Putri (Universitas Muhammadiyah Jakarta)
Delta Nursyifa (Universitas Muhammadiyah Jakarta)
Siti Anisaah (Universitas Muhammadiyah Jakarta)
Bimbi Riris Tri Astuti (Universitas Muhammadiyah Jakarta)
Fredy Wage Bimo Silitonga (Universitas Muhammadiyah Jakarta)
Aprilia Andini (Universitas Muhammadiyah Jakarta)
Cut Fatimah Keumala Putri (Universitas Muhammadiyah Jakarta)
Zahra Puspita Sari (Universitas Muhammadiyah Jakarta)
Siti Awaliah Latifah (Universitas Muhammadiyah Jakarta)
Muhammad Azka A.M (Universitas Muhammadiyah Jakarta)
Raihan Fajriansyah (Universitas Muhammadiyah Jakarta)
Bayu Firmansyah (Universitas Muhammadiyah Jakarta)
Galuh Rachman Yudhistira (Universitas Muhammadiyah Jakarta)
Angga Satria Winangku (Universitas Muhammadiyah Jakarta)
Nur Muhamad Iqbal (Universitas Muhammadiyah Jakarta)



Article Info

Publish Date
01 Dec 2026

Abstract

This community engagement activity was implemented through the Student Organization Capacity Strengthening Program (PPK Ormawa) under the DAON WIRA program to strengthen the capacity of the Women Farmers Group (KWT) in Daon Village in developing local processed product businesses. The main challenges faced by the partner group included weak institutional management, unsystematic financial recording, and limited product development, packaging, legal compliance, and marketing. The program employed a participatory approach through needs assessment, training, mentoring, monitoring, and evaluation. Interventions were carried out through three interrelated initiatives: DAON WIRA, SAKU DESA, and GEMAR DESA, which focused on institutional strengthening, financial management, and product development and marketing. The results indicate an increase in institutional and business management capacities, supported by the preparation of basic financial analyses and business plans. This program has encouraged KWT to manage its enterprise more systematically, strategically, and sustainably.

Copyrights © 2026






Journal Info

Abbrev

ajad

Publisher

Subject

Humanities

Description

AJAD : Jurnal Pengabdian kepada Masyarakat, with ISSN 2797-2356 (Online) and 2797-2364 (Print) published by Research Division Lembaga Mitra Solusi Teknologi Informasi (L-MSTI). Its a biannual refereed journal concerned with the practice and processes of community engagement. It provides a forum for ...