<![CDATA[Pelayanan kesehatan adalah layanan dasar yang harus diberikan pemerintah untuk meningkatkan kualitas sumber daya manusia dan mendukung pembangunan. Fakultas Ilmu Kesehatan berperan penting dalam memberikan pelayanan kesehatan kepada masyarakat, sehingga penerapan kebijakan pelayanan di fakultas ini diharapkan dapat meningkatkan kualitas layanan. Implementasi kebijakan yang tepat dapat meningkatkan efisiensi, akurasi, dan aksesibilitas layanan, serta pengembangan kompetensi tenaga kesehatan. Namun, tantangan seperti kurangnya pemahaman terhadap kebijakan, kekurangan SDM berkualitas, dan dukungan manajerial menjadi hambatan. Penelitian ini bertujuan untuk menemukan solusi dalam mengatasi tantangan tersebut agar kebijakan pelayanan di Fakultas Ilmu Kesehatan dapat meningkatkan kualitas layanan kesehatan secara efektif. Penelitian ini menggunakan pendekatan kualitatif. Pengumpulan data dilakukan melalui wawancara, observasi, dan dokumentasi. Analisis data menggunakan model interaktif Miles dan Huberman yang terdiri dari reduksi data, penyajian data, dan penarikan kesimpulan. Hasil penelitian ini menunjukan bahwa Fakultas Ilmu Kesehatan Universitas Tribhuwana Tunggadewi Malang berhasil mengimplementasikan kebijakan kualitas layanan dengan fokus pada keandalan, daya tanggap, jaminan, dan empati. Faktor pendukung utama meliputi kepemimpinan, sarana prasarana, dan SDM kompeten. Namun, tantangan komunikasi dan sosialisasi prosedur layanan perlu diatasi untuk meningkatkan efisiensi pelayanan administrasi. Abstract Health services are basic services that must be provided by the government to improve the quality of human resources and support development. The Faculty of Health Sciences plays an important role in providing health services to the community, so the implementation of service policies in this faculty is expected to improve the quality of services. The implementation of appropriate policies can improve the efficiency, accuracy, and accessibility of services, as well as the development of health workers' competencies. However, challenges such as lack of understanding of policies, lack of qualified human resources, and managerial support are obstacles. This research aims to find solutions in overcoming these challenges so that service policies in the Faculty of Health Sciences can effectively improve the quality of health services. This research uses a qualitative approach. Data collection is carried out through interviews, observations, and documentation. Data analysis uses the Miles and Huberman interactive model which consists of data reduction, data presentation, and conclusion drawn. The results of this study show that the Faculty of Health Sciences, Tribhuwana Tunggadewi University Malang has successfully implemented a service quality policy with a focus on reliability, responsiveness, assurance, and empathy. The main supporting factors include leadership, infrastructure, and competent human resources. However, the challenges of communication and socialization of service procedures need to be overcome to improve the efficiency of administrative services. ]]>
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