This study aims to analyze the effects of Return on Equity (ROE), Non-Performing Financing (NPF), and Operating Expenses to Operating Income (BOPO) on the stock price of PT Bank BTPN Syariah Tbk for the period 2019–2024. Using an associative quantitative approach and multiple linear regression analysis, the results indicate that, individually, ROE has a significant positive effect, while NPF has a significant negative effect on stock prices. On the other hand, BOPO does not show a significant individual effect. Simultaneously, these three variables explain 57.1% of the variation in stock prices (based on the Adjusted R-Square value). This confirms that investors tend to focus their assessments on profitability and asset quality as the primary determinants of a company’s market value. The implications of this study suggest that bank management needs to improve profitability and maintain the quality of financing to strengthen investor confidence and support the stability of the company’s stock price.
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