<![CDATA[This study aims to analyze the principles of material development in Al-‘Arabiyyah Baina Yadaik Level One from a social-cultural perspective, considering the limited number of studies that focus on the integration of social and cultural values in Arabic language teaching materials for non-native speakers. The study examines how social and cultural concepts are embedded in the textbook content and the extent to which they address learners’ social contexts. A descriptive-analytical method was employed by analyzing the textbook content and classifying instructional elements that reflect social culture, including texts, dialogues, and learning activities. The results indicate that the textbook applies important pedagogical principles, such as gradual progression of content difficulty and appropriate language use for beginner learners, while incorporating certain social values indirectly. However, several cultural aspects could be strengthened and presented more systematically across the instructional units. This study recommends the development of Arabic language teaching materials that more comprehensively integrate social and cultural diversity to enhance learner engagement and intercultural communicative competence.]]>
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