Jurnal Comparative : Ekonomi Dan Bisnis
Vol. 7 No. 4 (2025): November

KOPERASI MERAH PUTIH : TOWARDS SUSTAINABLE PERFORMANCE THROUGH INTEGRATING STRATEGIC MANAGEMENT, VISIONARY LEADERSHIP, AND MEMBER ORIENTATION

Syukron Sazly (Universitas Bina Sarana Informatika)
Budhi Haryadi (Universitas Islam Syekh Yusuf)
Dina Purnamasari (Universitas Bina Sarana Informatika)
Otto Siregar (Universitas Bina Sarana Informatika)



Article Info

Publish Date
28 Nov 2025

Abstract

ABSTRACTCooperatives play a strategic role in promoting national economic independence but continue to face challenges in competitiveness, governance, and sustainability. This study aims to formulate an integrative conceptual model that combines strategic management, visionary leadership, and member orientation as the main determinants of sustainable cooperative performance. The research employs a qualitative descriptive approach through a systematic literature review of books, national–international journals, and government policy documents related to modern cooperative development. The findings indicate that strategic management strengthens competitiveness through the optimization of unique resources, visionary leadership drives organizational transformation and innovation, while member orientation reinforces identity, loyalty, and participation within the cooperative. The synergistic interaction of these three factors promotes sustainability based on economic, social, and environmental. Recommendations emphasize enhancing managerial capacity, strengthening visionary leadership, and empowering members to develop resilient, adaptive, and highly competitive cooperatives in the digital economy era.Keywords: Cooperative, Strategic Management, Visionary Leadership,  Member Orientation, Sustainability 

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Journal Info

Abbrev

jceb

Publisher

Subject

Economics, Econometrics & Finance

Description

Jurnal Comparative: Ekonomi Dan Bisnis merupakan sarana bagi para penulis dan dosen untuk melaksanakan salah satu tridarma perguruan tinggi yaitu penelitian. Jurnal ilmiah ini untuk membantu para dosen Fakultas Ekonomi dan Bisnis baik program studi manajemen dan akuntansi serta dosen pada umumnya ...