<![CDATA[The planned currency redenomination policy often triggers confusion and anxiety among business actors due to a lack of initial understanding and potential misperceptions (money illusion). This study aims to analyze the effect of currency redenomination socialization on the financial literacy level of Micro, Small, and Medium Enterprises (MSMEs) in Medan City. Employing a quantitative approach with a survey method, data collection was carried out through questionnaires distributed to 100 MSME respondents in Medan Amplas, Medan Denai, and Medan Tembung Districts, selected using a random sampling technique. The collected data were analyzed using descriptive statistical tests and simple linear regression with the assistance of SPSS version 26 software. The results indicate that currency redenomination socialization has a positive and significant partial effect on the financial literacy level of MSMEs in Medan City, yielding a regression coefficient of 0.259 and explaining 14.6% of the variance (R² = 0.146). It can be concluded that structured socialization is one of the instruments that can enhance financial literacy, although other factors also play a substantial role, and it helps MSMEs build psychological readiness, rational pricing mechanisms, and optimal bookkeeping records in facing future monetary policy transitions.]]>
Copyrights © 2026
