Hikmah Studies
Vol. 1 No. 3 (2026): September 2026

Presentasi Diri Gay Influencer dalam Konteks Adat Melayu dan Rukun Islam di Kota Pekannbaru

Windya Revani (Universitas Islam Negeri Sjech M. Djamil Djambek Bukittinggi)
Muhamad Fajri (Universitas Islam Negeri Sjech M. Djamil Djambek Bukittinggi)



Article Info

Publish Date
06 Aug 2026

Abstract

This study examines how gay men in Pekanbaru present themselves on the “front stage” and “back stage” within a society rooted in Malay culture and Islam, which generally rejects homosexuality. Despite facing strong opposition, the gay population in Pekanbaru has actually continued to grow by 5–10% annually from 2018 to 2023; however, this phenomenon has never been specifically studied in the city, making it a novel aspect of this research. The study employed a qualitative method using a phenomenological approach and Erving Goffman’s dramaturgical theory. It was conducted at a shopping, entertainment, and café complex in Pekanbaru through unstructured in-depth interviews and observations of two key informants who work as influencers. The data were analyzed using data reduction, data presentation, and conclusion-drawing techniques. The results of the study show that on the “front stage,” gay men engage in impression management in accordance with Malay customs and the Five Pillars of Islam in order to be accepted as “normal” men, while on the “back stage,” they openly display their true sexual identities to people who have already accepted them, with the level of openness being directly proportional to the level of acceptance they feel.

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Journal Info

Abbrev

hikmahstudies

Publisher

Subject

Religion Humanities Other

Description

Hikmah Studies: Journal of Religion, Narrative, and Thought publishes original research and critical scholarship on religion, textual and narrative traditions, and intellectual thought within Islamic and broader religious studies. The journal emphasizes interdisciplinary and contextual approaches ...