International Journal of Supply Chain Management
Vol 7, No 5 (2018): International Journal of Supply Chain Management (IJSCM)

The Effect of Supply Chain and Consumer Preferences on the Formation of Economic Model

Maloletko, Alexander (Unknown)
Volkov, Daniil (Unknown)
Vishnyakova, Victoria (Unknown)
Shatsky, Alexander (Unknown)



Article Info

Publish Date
31 Oct 2018

Abstract

 Abstract – Technologies of marketing evolve over time. This phenomenon is due to the need to ensure the concept of marginal utility, called the mainstream, and the possible leveling of market failures in the classical sense. The development of the theoretical sections of the economy allows us to form a model of paradigm in thinking of the society. The complex of measures for the promotion of goods is transformed into a universal mechanism of the market, which forms consumer preferences, volume of consumer choice and supply chain, which is reflected in this research. The influence of behavioral Economic development in the key of innovative marketing technologies is also considered.

Copyrights © 2018






Journal Info

Abbrev

IJSCM

Publisher

Subject

Decision Sciences, Operations Research & Management Engineering Environmental Science Industrial & Manufacturing Engineering Transportation

Description

International Journal of Supply Chain Management (IJSCM) is a peer-reviewed indexed journal, ISSN: 2050-7399 (Online), 2051-3771 (Print), that publishes original, high quality, supply chain management empirical research that will have a significant impact on SCM theory and practice. Manuscripts ...