Ornamen Jurnal Pengkajian dan Penciptaan Seni Kriya
Vol 2, No 1 (2004)

Tinjauan Iklan Running Text Dan Banner Di Media Televisi

Handriyotopo Handriyotopo (Unknown)



Article Info

Publish Date
26 Jan 2016

Abstract

When television world in Indonesia sprout, what is being happened by sta­tion of television have competition display the its pre-eminent event each. Au­dience TV now only by using remote control can enjoy the event more than 12 channels of television stations. And only with the second calculation can go to the channel as desiring of where he likes. Becoming problem when event break for the advertisement of to most audience TV will remove the its channel to other station. This matter will apprehend the advertiser company causing is not effective is hour display the the advertisement and will cause downhill it their omset. All marketing of consumer product will be made confused as respects to that. Conscious of the situation hence emerge. The advertisement of banner and running texts to support the campaign advertisement the core important and boost up the number sale in consequence audience forced to see to display the though message submitted by very limited.Keyword:  running text, banner, hard selling, channel, remote control

Copyrights © 2004






Journal Info

Abbrev

ornamen

Publisher

Subject

Arts Humanities

Description

Art craft journal contains scientific articles on the results of research on the art of craft and the creation of craft art within the scope of Indonesian culture. The substance presented is in the form of a mission to preserve the cultural values of the archipelago as well as the development of ...