Southeast Asia Journal of Business, Accounting, and Entrepreneurship (SAINS) is a journal that primarily focuses on scholarly empirical and theoretical research articles. Through a peer-reviewed process, this journal then aims to publish the above research articles that have a contribution to the business, accounting, and entrepreneurship fields. SAINS publishes 4 times every year (March, June, September, and December) online and open access. ISSN 3031-2906 (ONLINE)