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INDONESIA
Jurnal Studi Komunikasi
Published by Universitas Dr. Soetomo Surabaya
ISSN : 25497294     EISSN : 25497626     DOI : -
Core Subject : Humanities, Education, Art, Social,
Arts Humanities Languange, Linguistic, Communication & Media Social Sciences
Jurnal Studi Komunikasi (Indonesian Journal of Communications Studies), one of the journals published by Faculty of Communications Science Dr. Soetomo University, was established in January 2017. Jurnal Studi Komunikasi a double blind peer-reviewed journal, explores critical and constructive inquiries into a wide range of fields of study on Communication Science that include culture, religion, media, gender, public policy, development, environment, disaster, and tourism, with emphasis on interdisciplinary approaches: Communication Studies. It addresses issues with multi-perspectives view. Each volume of the journal discusses a specific theme based on “Call for Papers”, through which scholars, from diverse disciplines, are invited to contribute. Jurnal Studi Komunikasi published on March, July, and November.
Arjuna Subject : -
Articles 22 Documents
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Search results for , issue "Vol. 8 No. 1 (2024)" : 22 Documents clear
Quo vadis Indonesian public relations profession: dilemma on the rise of AI Irene Silviani
Jurnal Studi Komunikasi Vol. 8 No. 1 (2024)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v8i1.8056

Abstract

The debate over AI has focused on its contrast with human employment. Simple perspectives are inadequate in public communication fields like Public Relations (PR). The conversation must shift from discussing AI's impact on human jobs to how AI will shape public communication as AI becomes more important in PR. To examine AI's effects on Public Relations, this study uses a literature review focusing on authority and public voice. Due to the risks of AI misuse, data discrimination, and data poisoning, public relations must carefully consider the implications of AI integration. Artificial Intelligence (AI) in Public Relations is studied using a literature review as its main method. Experts are consulted to identify AI's most significant challenges and opportunities in public relations. Public relations (PR) are affected by Artificial Intelligence (AI), which presents both opportunities and challenges. AI can boost public communication, but it also risks data misuse and discrimination. Ethical issues arise when AI represents the public's voice. This study provides useful insights into how Indonesia's Public Relations profession should approach Artificial Intelligence. PR professionals can overcome technical and ethical challenges and revolutionise public communication with AI integration. Therefore, ethical PR practice and the use of AI are becoming increasingly important.
Agricultural extension: is it still relevant? Zahara Tussoleha Rony; D. Yadi Heryadi
Jurnal Studi Komunikasi Vol. 8 No. 1 (2024)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v8i1.8057

Abstract

Abstract The rapid development of Artificial Intelligence (AI) and automation systems in the digital world challenges agricultural extension. This study investigates the contemporary significance of diverse and productive agriculture, specifically focusing on agricultural extension. This study investigates the implementation of agricultural extension services in Indonesia's automation, digital, and adapting environments through a comprehensive review of existing literature. Studies have indicated that agricultural extension plays a crucial role in mitigating climate change. This study assesses the effectiveness of agricultural extension services in different environments in Indonesia through qualitative research methods. Information was gathered by conducting interviews, surveys, and field observations. The results demonstrate the indispensability of agricultural extension in all types of environments, particularly in addressing climate change. It has been ascertained that each environment necessitates distinct educational approaches. Digital environments prioritise acquiring technical knowledge, automation environments necessitate education in sustainable agricultural practices, and adapting environments prioritise integrating field experience and local knowledge. This study provides an extensive review of the functions of agricultural extension. It demonstrates that agricultural extension can combat climate change. Furthermore, it underscores the importance of employing educational methods and approaches tailored to the specific environment, as this will influence the development of agricultural extension education.

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