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TIJAB (The International Journal of Applied Business)
Published by Universitas Airlangga
ISSN : -     EISSN : 25990705     DOI : -
Core Subject : Economy,
The International Journal of Applied Business (TIJAB) (eISSN: 2599-0705) is a peer-reviewed journal that publishes original articles researching or documenting issues on applied business including, but not limited to, economics and business, taxation, banking, tourism and hospitality. It considers both theoretical and applied manuscripts for publication. However, theoretical articles must show a link to significant business applications. A wide range of research methods including analytical work, historical analysis, case studies, statistical analysis and field research is accepted.
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Articles 5 Documents
Search results for , issue "Vol. 2 No. 1 (2018): APRIL 2018" : 5 Documents clear
The Reinforcement of Certainty Perception on Social Media Advertisement: Dual-Process Theory Perspective Nurul Azizah
TIJAB (The International Journal of Applied Business) Vol. 2 No. 1 (2018): APRIL 2018
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (207.487 KB) | DOI: 10.20473/tijab.V2.I1.2018.50-57

Abstract

Social media offers a powerful way to promote and engage the consumer. However, there are too many information circulating on social media nowadays. This situation makes the consumers feel uncertain with the validity of information they find on social media. There are more than two million Facebook users globally, meaning that the platform still has big potential as an effective promotion tool. In this study, Social word of mouth (sWOM) theory is seen as a solution to reduce the uncertainty on the social media. Then, the dual-process theory is adapted to build the conceptual framework, which includes several variables including comment involvement, quality of comment, comment trust-ability, as well as uncertainty reduction. Item scales are adopted by the prior study and the questionnaire is composed with a back-translation technique. The collected data is tested using smart-PLS. Then the results are analyzed to observe both theoretical and managerial impact. The findings of the study suggest that all of the proposed variables have significant effect on the uncertainty reduction.
Comparative Analysis of Financial Performance of SOE Cement Companies in the Post-Entry of Massive Foreign Capital Companies of Cement Industry in Indonesia Ahmad Dahlan Malik; Wahyu Agung Handono
TIJAB (The International Journal of Applied Business) Vol. 2 No. 1 (2018): APRIL 2018
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (454.733 KB) | DOI: 10.20473/tijab.V2.I1.2018.1-19

Abstract

In order to achieve the Master Plan for the Acceleration and Expansion of the Indonesian Economic Development (MP3EI) program which has a significant impact on cement demand outside java, it is necessary to improve the performance of cement companies, especially state-owned cement companies consisting of PT Semen Indonesia Tbk (Persero) and PT Semen Batu Raja (Persero). In addition, competition in the globalization era in fulfilling domestic cement is a challenge for state-owned cement companies with Cement Foreign Investment (PMA) industries in Indonesia which are listed on the Indonesia Stock Exchange. To increase attractiveness and strengthen performance, state-owned cement companies need to display an analysis of attractive financial performance along with the selection of independent variables in the discrimination function as a variable that explains precisely the performance of the company based on the Discriminant Stepwise Method. This is in accordance with the purpose of this study by analysing Du Pont System Analysis, Analysis of financial ratios in the form of liquidity ratios, solvability, profitability, activity, along with reference to the Decree of the Minister of Finance of the Republic of Indonesia No. 826/KMK.013/1992, and strengthened by the Decree of the Minister of BUMN No: KEP-100/MBU/2002 in financial aspects for the performance of state-owned enterprises. This study also provides additional analysis in the form of Economic Value Added (EVA), Tobin’s q and Altman Z-Score as a complement to the comparison of the financial performance of state-owned cement companies and Cement PMA companies in the period 2013-2016.
The Role of Controlling Inflation in the Perspective of Al-Qur'an Kuni Zakiyah
TIJAB (The International Journal of Applied Business) Vol. 2 No. 1 (2018): APRIL 2018
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (351.431 KB) | DOI: 10.20473/tijab.V2.I1.2018.20-28

Abstract

The phenomenon of inflation that exists is actually not a short-term phenomenon and occurs situationally. However, like in other developing countries, the problem of inflation is more on the issue of long-term inflation that is increasingly complex and increasingly difficult to control. Conventional economic policies are no longer able to solve this problem. According to the perspective of the Qur'an, the source of the emergence of economic turmoil, which is indicated by high inflation, is due to the use of currencies that deviate from the Qur'an. The deviation is nothing but making the currency a commodity in order to make a profit. The advantage is called by the Qur'an in terms of usury, both usury nasi’ah and fadhl. Therefore, if we want to create a more stable economy, with a more controlled inflation rate, then there must be courage to eliminate the source of the main cause.
The Implementation of Islamic Corporate Governance (ICG) on Sharia Banking in Indonesia Nova Rini
TIJAB (The International Journal of Applied Business) Vol. 2 No. 1 (2018): APRIL 2018
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (256.039 KB) | DOI: 10.20473/tijab.V2.I1.2018.29-38

Abstract

In 2001, a financial institution in Turkey went bankrupt. The financial institution is "Ihlas Finance House". The cause of the bankruptcy of financial institutions according to Islamic finance economists is as a result of weaknesses in the internal and external mechanisms of corporate governance. The purpose of writing this article is to find out how the implementation of Islamic Corporate Governance in Islamic Banking. The method used in this article to answer the research question is a literature study. The results of this study indicate that Islamic banking financial institutions in Indonesia have not fully implemented Islamic Corporate Governance (ICG). The implementation of Islamic Corporate Governance (ICG) that has not been fully implemented is sharia compliance (syari'ah compliance). Sharia compliance in Islamic bank financial products. Conclusion of this article: 1. Implementation of Islamic Corporate Governance (ICG) in Islamic banking is accommodated in the Sharia Banking Law and Bank Indonesia Regulations; 2. Islamic Corporate Government (ICG) can be seen from the establishment of Sharia Supervisory and Sharia Compliance Board in Islamic banking; and 3. Islamic banking in Indonesia does not yet fully implement Islamic Corporate Governance (ICG) in sharia compliance for Islamic financial products.
Critical Analysis of a Technology-Based Enterprise: A Case Study of Yahoo! Ahmad Naufal Aufa
TIJAB (The International Journal of Applied Business) Vol. 2 No. 1 (2018): APRIL 2018
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (493.897 KB) | DOI: 10.20473/tijab.V2.I1.2018.39-49

Abstract

Yahoo’s history might give a valuable lesson about a critical issue in a leading company, which is now considered to no longer have a competitive advantage. This paper aims at analyzing critically the issues of Yahoo’s ruin. The findings suggest that the causes include having no superior product, lack of focus, poor leadership, and no clear vision. Consequently, this issue gave a massive impact on the company’s revenue, net profit, valuation, and even existence. Finally, although this case is about a high-tech company’s issue, this might become sort of evaluation and reflection for any companies, since the causes seem relevant to all company types. This case also can be a learning lesson for professionals, academicians, and students.

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