cover
Contact Name
Yaktiworo Indriani
Contact Email
editor.jiia@fp.unila.ac.id
Phone
+6285269027745
Journal Mail Official
editor.jiia@fp.unila.ac.id
Editorial Address
Jurusan Agribisnis Fakultas Pertanian Universitas Lampung
Location
Kota bandar lampung,
Lampung
INDONESIA
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science
Published by Universitas Lampung
ISSN : 26204177     EISSN : 26204177     DOI : http://dx.doi.org/10.23960/jiia.v12i2.8948
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science is published by the Department of Agribusiness, Faculty of Agriculture, University of Lampung, in collaboration with PERHEPI, the Indonesian Agricultural Economist Association. The first printed Journal was published in 2013 and the online version started in May 2018 edition. The scopes include agribusiness, agricultural economics, agricultural development, rural sociology, agricultural extension, food security, and other subjects related to agriculture and society. This Journal is published four times a year, February, May, August, and November.
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Search results for , issue " Vol 3, No 1 (2015)" : 1 Documents clear
ANALISIS PREFERENSI, POLA KONSUMSI, DAN PERMINTAAN TIWUL OLEH KONSUMEN RUMAH MAKAN DI PROVINSI LAMPUNG Syafani, Tyas Sekartiara; Lestari, Dyah Aring Hepiana; Sayekti, Wuryaningsih Dwi
Jurnal Ilmu-Ilmu Agribisnis Vol 3, No 1 (2015)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (152.471 KB) | DOI: 10.23960/jiia.v3i1.%p

Abstract

This research’s aims are to analyze  preference, patterns of consumption, and factors affecting of tiwul’s demand by consumers at food stall in Lampung Province. The study was conducted in South Lampung District and West Tulang Bawang District. There were four food stalls located at Dayasakti Village, Pulung Kencana Village, and Sidomulyo Village. Food stall sells tiwul as the main menu. There were 60 respondents in this study that was taken by accidental sampling. Data collection was carried out in February - June 2014. The method of analysis in this study is descriptive quantitative and verification analysis. The results showed that preference of tiwul by consumers at food stall in Lampung Province was at medium category. Attributes of tiwul that  wanted by consumers at stall food was low price (≤ Rp5,000), blackish brown color, chewy texture, not strong scent, little taste, and close mileage traveled. Consumption patterns of tiwul was as follows: consumption frequency of once to twice per month, usually consumed pure tiwul by the number of average consumption of 932.52 grams, and the reason for eating tiwul was because of the preference. Factors that significantly affected the demand of tiwul by consumers at food stall in Lampung Province was price of chicken gizzard, price of tempe, and ethnic. The side dish of gizzard chicken was as a complementary good and tempe was as a substitution good. Key words: consumption, demand, preference, tiwul

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