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JMM UNRAM (Jurnal Magister Manajemen Universitas Mataram)

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Published by Universitas Mataram

ISSN : 26217902 EISSN : 25483919 DOI : DOI: 10.29303/jmm.v6i3.222

Core Subject : Humanities, Education, Social,

Humanities Education Social Sciences Other

- Marketing Management and Consumer Behavior - Financial Management - Human Resources Management - Operational Management

Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)

Articles 12 Documents

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Search results for , issue "Vol. 5 No. 3 (2016): JMM SEPTEMBER 2016" : 12 Documents clear

ANALISIS TINGKAT KESEHATAN PT. BANK MUAMALAT INDONESIA, TBK DENGAN PENDEKATAN RISK PROFILE, GOOD CORPORATE GOVERNANCE, EARNINGS, AND CAPITAL (RGEC) Iwan kusuma Negara
JMM UNRAM - MASTER OF MANAGEMENT JOURNAL Vol. 5 No. 3 (2016): JMM SEPTEMBER 2016
Publisher : Master of Management, Mataram University

This research aims to analyze the soundness level of PT. Bank Muamalat Indonesia, Tbk (PT. BMI, Tbk) measured by using Risk profile, Good corporate governance, Earning, and Capital (RGEC) approach in the period of 2009-2013. The type of research is applied research. The variables and measurements in this research consist of risk profile factor, good corporate governance factor, earning factor, and capital factor. The result of this research shows that the soundness level of PT. BMI, Tbk in the year of 2009-2013 by using RGEC approach on the whole can be classified as a healthy bank (PK 2). Risk profile factor which is measured by Non Performing Loan (NPL), Interest Rate Risk (IRR), Loan to Deposit Ratio (LDR), Loan to Asset Ratio (LAR), and Cash Ratio (CR) prove a well executed risk management. Good corporate governance factor indicates that PT. BMI, Tbk has had and applied corporate governance very well. Earning factor which is measured by Return On Assets (ROA), and Net Interest Margin (NIM) has increased, and this means the increasing of total assets owned by PT. BMI, Tbk that followed by increasing profit obtained by PT. BMI, Tbk. Capital factor which is measured by Capital Adequacy Ratio (CAR) proves that PT. BMI, Tbk has good capital, which is above the minimum requirement of Indonesian Bank i.e. 8 per cent.Keywords : Soundness Level, RGEC Approach, NPL, IRR, LDR, LAR, CR, ROA, NIM, CAR

ANALISIS DAMPAK KEBERADAAN TOKO SWALAYAN TERHADAP OMZET PENJUALAN KIOS–KIOS KECIL DI KOTA MATARAM Basri Basri
JMM UNRAM - MASTER OF MANAGEMENT JOURNAL Vol. 5 No. 3 (2016): JMM SEPTEMBER 2016
Publisher : Master of Management, Mataram University

The objective of the study was to evaluate the impact of stores existence toward sales turnover of stalls in Mataram city. Associative research design was adopted as the study guide. Purposive sampling techniques were used in which 100 copies of the research instrument were administered to stalls owner in Mataram city, out of which 100 copies of questionnaire were filled and returned. Test of validity and reliability, classical assumption test, and multiple linear regression analysis was used to analyse the data generated from respondents. The findings revealed that stores existence variable consisted of services, product diversification, price, and comfortable of consumer have significant influence on sales turnover of stalls at 0,05 level (2-tailed). The result of the research shows the variables negatively affecting sales turnover of stalls. Furthermore, price ranks the first follow by comfortable, product diversification, and services. This research will help the owner of stalls to understand and recognize the ranking of variables affecting sales turnover of stalls in Mataram city. Keywords: Stores Existence, Stall, and Sales Turnover.

PENGARUH Governace GOOD CORPORATE TERHADAP NILAI PERUSAHAAN DENGAN RISIKO KREDIT SEBAGAI variabel intervening (Pada Perusahaan Perbankan Yang Terdaftar Di BEI) Wayan Putri Lawinataliani
JMM UNRAM - MASTER OF MANAGEMENT JOURNAL Vol. 5 No. 3 (2016): JMM SEPTEMBER 2016
Publisher : Master of Management, Mataram University

This research is aimed at determining the direct and indirect effect of good corporate governance on the value of company with the credit risk as the intervening variable analyzing the financial performance of the bank registered in Indonesia Stock Exchange during the period of 2011-2013. Good Corporate Governance is examined with the composite of GCG which is the self assessment of the bank. The credit risk is examined with the Non Performing Loan (NPL). The value of the company is examined with the Price Book Value (PBV). The number of the population of this research is 41 companies from which 22 samples were selected through purposive sampling. The analysis in this research is the path analysis to obtain the whole description of the correlation between one and another variable. The research showed that GCG has effect on the credit risk, while the credit risk has the effect on the company value. Thus this means that credit risk can be the intervening variable between GCG and the company value.Key Words : GCG, NPL dan PBV

PENGARUH BUDAYA ORGANISASI DAN GAYA KEPEMIMPINAN TRANSFORMASIONAL TERHADAP PERILAKU EKSTRA PERAN (OCB) MELALUI KOMITMEN ORGANISASIONAL KARYAWAN RUMAH SAKIT UMUM DAERAH KOTA MATARAM Apriliani Hardiyanti
JMM UNRAM - MASTER OF MANAGEMENT JOURNAL Vol. 5 No. 3 (2016): JMM SEPTEMBER 2016
Publisher : Master of Management, Mataram University

This study aims to analyze the effect of Organizational Culture and Transformational LeadershipStyle Role Of Conduct Extras (OCB) Through Employee Organizational Commitment RegionalGeneral Hospital City Mataram. The population in this study are employees (doctors, nurses,midwives), which amounted to 246 employees with a sampling technique that Proportionate RandomSampling was 71 employees. This type of research is the study associative causality. Data collectiontool is a questionnaire containing questions about the variables Organizational Culture,Transformational Leadership Style, Behavior Role Extras (OCB) and Organizational Commitment.Data analysis was performed with Path Analysis Model Triming using SPSS AMOS. The analysisfinds that organizational culture positive and significant effect on the behavior of extra role (OCB).Organizational culture positive and significant effect on organizational commitment.Transformational leadership style and no significant positive effect on the extra role behavior (OCB).Transformational leadership style positive and significant effect on organizational commitment.Work motivation positive and significant effect on organizational commitment. Organizationalcommitment and significant positive effect on Extra Role Behavior (OCB). Organizational Cultureand Transformational Leadership Style positive and significant impact on Extra Role Behavior(OCB) Through Employee Organizational Commitment Regional General Hospital City Mataram.Keywords: Organizational Culture, Transformational Leadership Style,Behavior Role Extras (OCB), and Organizational Commitment.

Pengaruh Kepuasan Kerja Terhadap Organizational Citizenship Behavior (OCB) Dengan Komitmen Organisasional Sebagai Variabel Intervening (Studi pada PNS Rumah Sakit Umum Daerah Kabupaten Lombok Utara Gatya Wija Phala
JMM UNRAM - MASTER OF MANAGEMENT JOURNAL Vol. 5 No. 3 (2016): JMM SEPTEMBER 2016
Publisher : Master of Management, Mataram University

This study aims to the find out significant effect of: (1) Job Satisfaction on OCB. (2) Job Satisfaction on Organizational Commitment. (3) Organizational Commitment on OCB. (4) Job Satisfaction on OCB through Organizational Commitment as an intervening Variable. This is as case study conducted on Civil Servant of Regional Public Hospital of North Lombok Regency. The research design in a causal associative research. The population in this study were 66 Civil Servant. While data collection techniques are documentation, interview, and questionnaires to get answer as well as characteristics of respondents. This research then applies census method. In this research, to analyze the data, path analysis was used. The results shows that : (1) Job Satisfaction does not have significant effect on OCB. (2) Job Satisfaction has significant effect on the Organizational Commitment. (3) Organizational Commitment has significant effect on OCB. (4) Job Satisfaction has significant effect on OCB through Organizational Commitment of Civil Servant Working at Regional Public Hospital of North Lombok Regency. Keywords: Organizational Citizenship Behavior, Organizational Commitment, and Job Satisfaction.

PENGARUH EKUITAS MEREK DAN KUALITAS PELAYANAN TERHADAP MINAT BELI ULANG KONSUMEN AXA MANDIRI MAPAN SEJAHTERA DI KOTA MATARAM Baiq Dinna Widiyasti
JMM UNRAM - MASTER OF MANAGEMENT JOURNAL Vol. 5 No. 3 (2016): JMM SEPTEMBER 2016
Publisher : Master of Management, Mataram University

The objective of the study was to evaluate the influence of brand equity and service quality toward consumer repurchase intention of AXA Mandiri Mapan Sejahtera’s insurance in the city of Mataram. Associative research design was adopted as the study guide. Purposive sampling techniques were used in which 97 copies of the research instrument were administered to consumer of AXA Mandiri Mapan Sejahtera’s, city of Mataram, out of which 97 copies of questionnaire were filled and returned. Pearson Product Moment correlation was used to analyse the data generated from respondents. The findings revealed that brand equity and service quality have significant influence on consumer repurchase intention at 0,05 level (2-tailed). The result of the research shows both of the variables significantly affecting consumer repurchase intention. Furthermore, brand equity ranks the first follow by service quality. This research will help the management of insurance to understand and recognize the ranking of variables affecting consumer repurchase intention of AXA Mandiri Mapan Sejahtera’s insurance. Keywords: Insurance, Brand Equity, Service Quality, and Repurchase Intention.

PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN WAJIB PAJAK KENDARAAN BERMOTOR PADA SAMSAT DRIVE THRU MATARAM UPTD PELAYANAN PAJAK DAERAH DAN RETRIBUSI DAERAH (PPDRD) MATARAM Ervan Anwar
JMM UNRAM - MASTER OF MANAGEMENT JOURNAL Vol. 5 No. 3 (2016): JMM SEPTEMBER 2016
Publisher : Master of Management, Mataram University

The aim of this study is to identify the effect of service quality which covers services system and procedure, personnel skill and ability, and service facilities and infrastructure on the satisfaction of motor vehicle taxpayers. This research adopts the associative research design as research guidelines. Probability sampling with simple random sampling technique were used in distributing 100 copies of questionnaire provided to taxpayers who use the service of Mataram Drive Thru. 100 copies of distributed questionnaire were entirely completed and returned to the researcher. Pearson correlation product moment were given to 100 respondents / taxpayer motorists who use services Mataram Drive Thru, 100 copies of questionnaires distributed, fully completed and returned to the researcher. Pearson Product Moment Correlation was used to analyze the data obtained from the respondents. The research findings indicate that systems and procedures of services, personil skills and ability, and service facilities and infrastructure have significant effect on the level of customers satisfaction 0,05 (2-sided). Therefore, it can be concluded that those three variables significantly affect the customers satisfaction. Further, service facilities and infrastructure was on the top rank, personil skill and abilitywas on the second, and systems and procedures was on the third. Finally, it is expected that the result of this study will help stakeholders of Mataram UPTD PPDRD office (the office of area tax service and levies) understand and identify the rank of variables influencing motor vehicle taxpayers satisfaction. Keywords: Service Qualites, Service Systems and Procedures, Personnel Skill and Abilities, Service Facilities and Infrastructure, Customers Satisfaction.

PENCIPTAAN LOYALITAS PENGUNJUNG MELALUI EXPERIENTIAL MARKETING PADA BANDINI KOFFIEDI KOTA MATARAM Mourris Sagara
JMM UNRAM - MASTER OF MANAGEMENT JOURNAL Vol. 5 No. 3 (2016): JMM SEPTEMBER 2016
Publisher : Master of Management, Mataram University

This research is aimed at determining the impelementation of creating loyalties of visitor through experiential marketing in Bandini Koffie in Mataram. Tis research is qualitative study with 7 visitors as the respondents. The data were collected through indepth interview, observation, and documentatiion.The research showed that dimension of “feel” is resulting in the sense of comfortable state and happiness in the inner of visitors in this case in Bandini Koffie, and therefore this will create the loyalty of visitor. The dimension of “sense” is resulting in the experience for the visitors in seeing, listening, tasting, touching that all are stimulating the the sense of beauty and satisfaction in Bandini Koffie. The dimension of ‘think’ is resulting in creative thought of visitors about the different places in the mind of visitors and therefore the visitor are driven to a certain trade mark of Bandini Koffie. The dimension of “act” is an action of marketing to give a good service that is resulting the closeness between Bandini Koffie and the visitors. The dimension of “relate” is acombination of each dimension to create the happiness, satisfaction, and good feedback of visitors to Bandini Koffie. The five experiential marketing affect the localty of visitors of Bandini Koffie in Mataram. Keyword : Customer Loyalty & Experiential Marketing

TERHADAP KEPUTUSAN NASABAH DALAM MEMILIH JASA PERBANKAN PADA PT. BANK BRI CABANG MATARAM Baiq Noviana Krisnawaty
JMM UNRAM - MASTER OF MANAGEMENT JOURNAL Vol. 5 No. 3 (2016): JMM SEPTEMBER 2016
Publisher : Master of Management, Mataram University

This study aims to determine the effect of the elements of corporate image that is personality, reputation, value, and corporate and analyze the variables that have a dominant influence on the customer's decision in choosing banking services at PT. Bank BRI Cabang Mataram. This research is expected to provide benefits such as: Academically, the requirement for unanimity courses Masters (S2) in the Management Program, University of Mataram. Theoretically, this study is one opportunity to apply the knowledge acquired during the Marketing Management in college. In practical terms, the expected results of the study can be used as consideration for PT. Bank BRI Cabang Mataram to promote the company. This type of research is associative causal research and sampling techniques using accidental sampling as many as 100 customers of Bank BRI Cabang Mataram. Analysis techniques used is Multiple Linear Regression.The results showed that: personality significantly influence the customer's decision. Reputation significantly influence the customer's decision. Value significantly influence the customer's decision. corporate significantly influence the customer's decision. The dominant variables strongly influence the customer's decision that personality factors BRI Bank Cabang Mataram. Overall personality, reputation, value, and corporate significantly influence the customer's decision.Then, the most important thing and should not be overlooked is that in a business, especially PT. Bank BRI Cabang Mataram is idealism product or performance that must be constantly maintained and improved. Because this is what distinguishes between other Cabang Bank BRI Unit and Other Bank. Keywords: Decision of customers, Elements of corporate image.

FACTORS INFLUENCING TI-IE DECISION -MAKING OF USING XL CELLULAR SERVICES (A STUDY AT XL CELLULAR USERS IN RURAL AREAS OF CENTRAL LOMBOK REGENCY) Silvia Herlina
JMM UNRAM - MASTER OF MANAGEMENT JOURNAL Vol. 5 No. 3 (2016): JMM SEPTEMBER 2016
Publisher : Master of Management, Mataram University

The use of mobile services as a medium of communication showed increasing trend over time in the community. it also affects the changes in their behavior patterns. especially people who want the ease of communicating and getting information. The problem formulated in this study is: what factors are influencing the decision-making of buyers of mobile services XL (study of mobile users XL in rural areas of Central Lombok district). seen from the aspects of individual consumers. environmental aspects and marketing stimuli aspects. and which of these factor dominantly influence the decision on the purchase of XL's mobile products. This research is the associative / relationship study described through quantitative research approach to determine the effect of variable on the number of XL product user services in rural areas of central Lombok regency. Methods of sampling used is non probabiliy sampling. While the sampling technique is accidental sampling. The total number of sample is 100 people. There are 13 research variables. Thc variable is measured with Likert scale. Hypothesis testing used is multiple linear regression analysis through F test and T test with confidence level at 95% (a=0,05). The Results of partial testing of the nine factors that have significant influence show that simultanously consumers need (X1). consumers income (X2). the influence of family / neighbors (X4). consumers social interaction (X5). recomendation of consumers' friends (X6). price of XL credits (X8), quality of XL cellular service (X9). the availability of the service center of XL cellular (X I 0) and the availability of stores or vendors that sell cellular services XL (X 12) affect the decision of XL cellular services in Central Lombok Regency. meanwhile, the availability of the service center of XL is the most dominant factor. From the results of this study. it is suggested that the marketers pay attention on marketing stimuli factors, in particular the availability of the service center as a consideration in formulating marketing strategic. and also for fellow researchers to conduct research on consumer behavior related to the their needs and desires. Keyword : changing patterns of behavior, individual aspects of consumer, environmental aspects, aspects of marketing stimuli, decisions on purchasing XL mobile services, availibility of service centers, needs and desires.

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Contact Name
Adi Permadi

Contact Email
jmm.unram@gmail.com

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+6287865692839

Journal Mail Official
jmm.unram@gmail.com

Editorial Address
Jalan Majapahit No 62 Kota Mataram, Nusa Tenggara Barat

Location
Kota mataram,

Nusa tenggara barat

INDONESIA

Abstract

Abstract

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Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Adi Permadi

Contact Email jmm.unram@gmail.com

Phone +6287865692839

Journal Mail Official jmm.unram@gmail.com

Editorial Address Jalan Majapahit No 62 Kota Mataram, Nusa Tenggara Barat

Location Kota mataram, Nusa tenggara barat INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
Adi Permadi

Contact Email
jmm.unram@gmail.com

Phone
+6287865692839

Journal Mail Official
jmm.unram@gmail.com

Editorial Address
Jalan Majapahit No 62 Kota Mataram, Nusa Tenggara Barat

Location
Kota mataram,

Nusa tenggara barat

INDONESIA