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INDONESIA
Humaniora
Published by Universitas Bina Nusantara
ISSN : 20871236     EISSN : 24769061     DOI : -
Core Subject : Humanities,
Humanities
The journal invites professionals in the world of education, research, and entrepreneurship to participate in disseminating ideas, concepts, new theories, or science development in the field of Language, Culture, Visual Communication Design, Interior and Furniture Design, Character Building, Law, International Relations, Psychology, and Communications through this scientific journal.
Arjuna Subject : -
Articles 70 Documents
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Search results for , issue "Vol 4, No 1 (2013): Humaniora" : 70 Documents clear
Studi Perancangan Identitas Visual Wilayah Karimunjawa Ahmad, Arif Priyono Susilo
Humaniora Vol 4, No 1 (2013): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v4i1.3465

Abstract

Effective communication is a critical need in our lives. Communication that is not running properly will impede the flow and the system of social activity. Living in a world filled with information needs language as a right marker so that the meaning of a message can be conveyed properly. At such moments, a marker, which also functions as the identity for the people, demands to look unique, creative, communicative, and comprehensible globally, beyond the boundaries of culture and geography. Visual markers of an area are needed so that miscommunication can be reduced. Visual markers were developed in regard to communication strategies within the context of destination branding. Sharp communication strategy would manifest in the form of creative concept, a kind of platform on which to base and the main idea behind the overall design visualization. Manifestation the visual form of logo design, typography, tone color, shapes, graphic elements, mascot, pictograms, wayfinding, posters, merchandise, and so on. The visual identity of the region, in relation to destination branding program, specifically intended for a destination region, will raise the values of locality, the uniqueness, diversity, and distinctiveness of the region. Designing visual identity Karimunjawa region in this case study apply the principles of creativity and uniqueness that is processed into a visual appealing, distinctive, and attractive, yet understated and powerful in raising local elements.   
Aplikasi Nilai Objektivitas pada Konsep Desain Interior Kantor Ruki, Ulli Aulia
Humaniora Vol 4, No 1 (2013): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v4i1.3424

Abstract

Now days, planning an office was more than preparing desk and chair, it needed  numbers of important decisions to be considerered, such as, where and how did the workers want to work?, What kinds of workspace that supported  employee’s activities and how much did the office use the new technologies. Article would acknowledge the designer about nine objectives that needed to be known before planning an office and six crucial choices about the place and way of working. Moreover, the designer would have the same frame of working with managers to create the success of office facilities. Researcher used library research to compile  data.It is concluded that  manager and designer needs to prioritize and discusses detail such as location, use, layout, appearance, filling and standardization concept to make an office efficient and meet  the employess needs. 
Signage dan Penerapannya: Lingkungan Jalan Raya Tol Bintaro Puspitasari, Dyah Gayatri; Darmawan, James
Humaniora Vol 4, No 1 (2013): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v4i1.3456

Abstract

The term ‘signage’ sometimes has been confused with the term ‘sign or symbol’, although the term signage is actually a theme which has consistency and also covers an area from a specific environment and mood. Signage has been designed to inform about location and direction of interior and exterior environment. In general, design system and the use of signage, such as graphic standard, material and the positioning, has been organized by international standardization from every country in the world. One of the most important categories of signage is the application of signage in highways. The study is about signage from historical background, category, color scheme, design and human factor approach; from psychological physics, social culture, to the connectivity with the value and products’ characteristic. Human factor comprehension is also one of the most important elements in signage design process. Each perspective or perception from highway user and their reaction about the signage has been conditioned by a specific characteristic of human, such as from biophysics-psyche, socio-culture, spiritual cosmologis transcendental with its five senses. Human factor as a user has an important role to obtain the best solution or good design solution for the community who use that signage.  
Komunikasi Visual untuk Kampanye Gerakan 3R (Reduce-Reuce-Recycle) di Bandung Homan, Devi Kurniawati
Humaniora Vol 4, No 1 (2013): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v4i1.3447

Abstract

Bandung, which known as Flower City and Paris van Java, is a city tourism destination for domestic tourists and international tourists. Bandung becomes shopping and culinary travel destination. The consumption for plastic and garbage increases by the increase of tourists. Bandung suffers for garbage problem. To prevent it happens again to Bandung, it needs a campaign for garbage problem solution. It only takes three steps for decrease the garbage problem. The three steps are ‘Reduce, Reuse, Recycle’. Tourists can help to keep clean and comfort for Bandung environment. The campaign itself can be accessed in internet with smartphone, which is common for young generation. Information can easily spread and hope it becomes a good habit for Bandung tourists. 
Mempelajari Konsep Moral Dewasa Muda Jakarta dengan Pilihan Tidak Beragama Godwin, Raymond
Humaniora Vol 4, No 1 (2013): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v4i1.3480

Abstract

This article aims to determine the unreligious people's thought relating to moral and other things that affect their thought. The research method used was qualitative method. The research was conducted by interviewing three participants, one woman and two men. All three participants were in the age range 22 to 23 years old. The results showed that unreligious people see moral as an important thing in human relations. For them, moral is a form of quality values owned by a person, which is reflected in the behavior, the treatment of other people, and her/himself. Their moral concepts are influenced by each person's cognitive factors and social experiences.  
Gambaran Proses Putus Cinta pada Wanita Dewasa Muda di Jakarta: Sebuah Studi Kasus Rumondor, Pingkan C. B.
Humaniora Vol 4, No 1 (2013): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v4i1.3415

Abstract

The end of an intimate relationship is a common incident in pre-marital young adult relationship. Hence, there are only a few literatures that explain this phenomenon. Therefore, this article is made to explain the definition, effect, individual differences and theoretical model explaining relationship dissolution, especially in young adult woman ini Indonesia. Theoretical review is used to analyze one case of young adult woman in Jakarta seeking for professional help in a Psychology Clinic. Method used to analyze data is qualitative, phenomenology with  Interpretative Phenomenological Analysis (IPA) technique. Data are gathered with semi structured, open-ended and non-directive questions. The result of this study is the respondent going through the process of "making-confiding account" and griefing process with the passing of counseling. Theoretical understanding of the implications of the breakup on the practice of clinical psychology will also be addressed in the discussion. 
Keterlibatan Event Stakeholders pada Keberhasilan Event Pr Evelina, Lidya Wati
Humaniora Vol 4, No 1 (2013): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v4i1.3438

Abstract

The objective of this article is to determine how event organizers collaborate with stakeholders including the media, particular community, sponsors, participants, venue providers, accommodation providers, carteres, legal and finance personnel, production, local trade, transportation providers, government and associations for implementation Public Relations event. This paper discusses about the things that must be done for the cooperation and the benefits of cooperation undertaken. The method used in this paper is qualitative research method based on observations, literature and case studies. The results of this research note that the event organizers or companies can together with the stakeholders (the other party) make an event as mutually beneficial Public Relations. This means that all parties can achieve through the event. At the conclusion of an event Public Relations, all stakeholders involved for their own purposes. Event organizer must ensure that all stakeholders work together effectively in accordance with the agreed schedule and budget. One important feature of the agreement is to maintain a good flow of communication according to the needs of its stakeholders. All information is documented to avoid misunderstandings. Collaboration between stakeholders continuously until the event is completed. Discussion of issues that arise during the event takes place between the committee with various stakeholders is an important thing for the evaluation and response to the events that occurred. 
Media Literasi: Upaya Bijak Menyikapi Terpaan Tayangan Televisi Respati, Wira
Humaniora Vol 4, No 1 (2013): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v4i1.3471

Abstract

The television media have transformed into industry. Tight competition among TV stations demands the media people to provide programs based on the market taste. Therefore, mostly TV stations design and produce their programs based on share and rating numbers, instead of quality. On the other side, TV stations have important roles in constructing social and cultural development. Currently, TV programs are merely produced based on the business orientation so that the quality of the TV programs is often ignored. Audience must be wise and smart to protect themselves from poor-quality TV programs exposure. This can be achieved by improving their Media Literacy. In the end, Audience is no longer treated as passive object, but actively takes control on the content selection. 
Pentingnya Peran Logo dalam Membangun Brand Oscario, Angela
Humaniora Vol 4, No 1 (2013): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v4i1.3429

Abstract

Brand is an intangible asset of an entity. It’s a summary of experiences of an entity. Well-developed brand is a very high value asset, even higher than all of the physical assets owned by the entity. Because brand is created on people’s mind, brand can build customer’s loyalty. Brand can be built in many ways. One of the most important way is designing visual indentity, such as logo. Logo is a graphical element in the form of ideogram, symbol, emblem, icon, sign that is collectively form a trademark or commercial brand. Logo is the entrance that reflects a brand. Because of that, a logo must reflect the soul of the entity. Considering how important a logo for a brand, a logo should be designed seriously. Ironically, there’re so many fast, and cheap logo design services that create an instant logo. Why is it happened? It’s because the brand owners have a lack of awareness of the important of a brand and a logo. It’s also because there are a lot of designers who have no respect on their profession. These kind of designers offer cheap services for an easy money with a little work. This situation can be bad for both of the brand owner and the designer. The price of logo design will be cheaper and cheaper, and the brand will not be developed well. That’s why it’s important to raise the awareness of the importance of a branding and a well designed logo which represent the soul of the entity. 
Peranan Komunikasi Visual bagi Identitas Perusahaan Luzar, Laura Christina; Monica, Monica
Humaniora Vol 4, No 1 (2013): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v4i1.3461

Abstract

In the current era of globalization, along with expanding the market, many companies are competing to attract the attention of consumers to buy their products. One way to compete and survive in this growing market is by creating an image and visual identity. Strong characters could position the image of a company, visual identity is so necessary in showing the image which wants to be introduced to the public. The vigorous competition between firms creates visual identity, become a prominent feature of each companies. Therefore, it is needed a visual communication designer who can create and develop the concept of corporate identity systems. Visual communication designer also have responsibility to create identity into a system that does not sell directly, but provides identity, information, persuasive and ultimately serves as an effective marketing media. 

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