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ADE IRMA ANGGRAENI
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JURNAL AKUNTANSI, MANAJEMEN DAN EKONOMI
Published by Universitas Jenderal Soedirman
ISSN : 14109336     EISSN : 2620     DOI : https://doi.org/10.32424/1.jame.
Core Subject : Economy,
Economics, Econometrics & Finance
Jurnal Akuntansi, Manajemen dan Ekonomi is bi-annually peer-reviewed journal issued by Faculty of Economics and Business, Universitas Jenderal Soedirman. JAME aims to be the media for publishing empirical issues related to accounting, management, and economics studies. JAME invites manuscripts in the various topics but not limited to, functional areas of accounting, management economics, including behavioral accounting, financial accounting, public sector accounting, marketing management, finance management, operation management, human resource management and economic development. JAME main objective is disseminating empirical issues in accounting, management and economics issues to the broad audiences such as, but not exclusive to academicians, graduate students and business practitioners.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 6 Documents
 1 
Search results for , issue "Vol 25 No 3 (2023): July - September, 2023" : 6 Documents clear
Pengaruh pengalaman ekonomi pada aplikasi pemasaran berbasis augmented reality terhadap kepuasan konsumen Amanah, Dian Martha Nurrul
Jurnal Akuntansi, Manajemen dan Ekonomi Vol 25 No 3 (2023): July - September, 2023
Publisher : Faculty of Economics and Business, Jenderal Soedirman University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32424/1.jame.2023.25.3.8687

Abstract

Augmented reality emerges as a form of technological advancement. Known with a rich visual technology, augmented reality is being adapted in various fields such as marketing, education, healthcare, military, sports, tourism, and others. In the business world, this 3D-based technology is believed to enhance the shopping experience of consumers, ultimately leading to customer satisfaction. This research was conducted to examine the influence of economic experience on satisfaction. Economic experience was divided into four categories: aesthetics, entertainment, learning, and escapism, where aesthetics served as a precursor to the other three components. The data collection process involved distributing online questionnaires to respondents who actively use smartphones and were required to try one of the five augmented reality marketing applications used in this study. The augmented reality marketing applications used in this research were Shopee (Beauty Cam), Sephora (Virtual Artist), IKEA Place, Dulux (Visualizer), and Kinder Joy (Applaydu). The study, conducted with 230 respondents in Indonesia, revealed that aesthetics has a positive influence on entertainment, learning, and escapism. Furthermore, entertainment, learning, and escapism have a positive influence on satisfaction.
Comparative Analysis Of The Levels Of Effectiveness, Efficiency, And Independence Of Regional Financial Management After And Before Covid-19 (A Case Study Of Districts-Cities In South Sumatra Province) Pratiwi, Isneni
Jurnal Akuntansi, Manajemen dan Ekonomi Vol 25 No 3 (2023): July - September, 2023
Publisher : Faculty of Economics and Business, Jenderal Soedirman University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32424/1.jame.2023.25.3.8693

Abstract

The Covid-19 pandemic has had a significant impact on the economic sector, especially in the South Sumatra Province, which has caused a decline in regional financial income. This study aims to analyze the comparison of effectiveness, efficiency, and regional financial independence before and during the Covid-19 pandemic in districts/cities in South Sumatra Province. In this study, there were 17 district-city governments in South Sumatra Province which were sampled using the saturated sampling method. The data amounting to 34 for each variable before and during Covid-19. The analytical tool used in this study is the Difference Test. The results of this study indicate that there were significant differences in the effectiveness and efficiency of regional finance between before and during Covid-19. meanwhile.
Achieving Harmonious Employment Relationship Anggraeni, Ade Irma
Jurnal Akuntansi, Manajemen dan Ekonomi Vol 25 No 3 (2023): July - September, 2023
Publisher : Faculty of Economics and Business, Jenderal Soedirman University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32424/1.jame.2023.25.3.9983

Abstract

In the context of managing talented employees, psychological contracts play a role in encouraging employees to develop sustainable knowledge sharing capabilities. Employees who are committed to their personal career development tend to be proactive in sharing knowledge to improve their professionalism. The effectiveness of the psychological contract is determined by the strategic components within it. Based on the social exchange paradigm, the psychological contract provides an opportunity for organisations to build social capital and sustainable competitiveness through organizational citizenship behaviour. This refers to the behaviour of employees in contributing more to the effectiveness of organisational functions, not listed in the job description but useful for the long-term success of the organisation. This study recommends that important aspects of building a psychological contract include a conducive work environment, employee career development and productive working relationships based on trust.
Expanding Access: Opportunity to Strengthen Food Security during the Covid-19 Pandemic (A Study on the Poor in Tamansari District, Tasikmalaya City) Nasution, Fatimah Zahra; Surgawati, Iis
Jurnal Akuntansi, Manajemen dan Ekonomi Vol 25 No 3 (2023): July - September, 2023
Publisher : Faculty of Economics and Business, Jenderal Soedirman University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32424/1.jame.2023.25.3.5846

Abstract

This study aims to estimate food security maps, measuring opportunities for physical access, economic access, and social access to food both partially and jointly in strengthening food security and to test the independence between food security and poverty during the Covid-19 pandemic in poor households in Tamansari District, Tasikmalaya City. The research method used is the explanatory method, while the data analysis method uses proportion estimation and regression analysis and the Chi-Square test. The results showed that during the Covid-19 pandemic, it was estimated that there were around 1.34% to 10.66% of poor people in Tamansari District, Tasikmalaya City who were classified as "severe food insecure", 15.63% to 32.37% classified as "prone to food" or “moderate level of food insecurity”, 53.54% to 72.46% classified as “slightly food insecure” and 2.00% to 12.00% classified as “food safety”. Another finding is that partially physical access and economic access have a very large opportunity, namely 97.1% and 99.2%, while social access is 46.7% in strengthening food security during the Covid-19 pandemic for poor communities in Tamansari District Tasikmalaya City. Together, the opportunities for physical access, economic access and social access in strengthening food security during the Covid-19 pandemic are even close to 100%. This study did not show any relationship between food security and poverty.
The Impact of Covid-19 on MSMEs and the Tourism Sector in Indonesia Ambarwati, Annisa Dewi; Sudiantini, Dian
Jurnal Akuntansi, Manajemen dan Ekonomi Vol 25 No 3 (2023): July - September, 2023
Publisher : Faculty of Economics and Business, Jenderal Soedirman University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32424/1.jame.2023.25.3.5968

Abstract

indonesia is being shocked by the outbreak of the corona virus outbreak that started in China. As a result of this virus, many people in Indonesia and several other countries have died. The increase in positive cases that occur from day to day has caused a lot of losses in various sectors in Indonesia, especially the trade and tourism sectors. Indonesia as a country dominated by micro, small and medium enterprises (MSMEs) and the tourism sector, needs special attention to this sector because the contribution of MSMEs and the tourism sector to the national economy is quite important. The purpose of this study is to identify and analyze the impact of Covid-19 on MSMEs and the tourism sector in Indonesia. In writing using library research, namely in the process of collecting data, there is no need to go directly to the field, but take sources from various references to support this research. The method used is a qualitative method. The results of this journal research are to see and analyze the impact of Covid-19 on MSMEs and the tourism sector in Indonesia and what are the solutions or steps in helping to recover in the Covid-19 pandemic situation.
The Implementation of Technology Acceptance Model towards Mobile Photography Application Adobe Lightroom Purnomo, Hari Setiawan
Jurnal Akuntansi, Manajemen dan Ekonomi Vol 25 No 3 (2023): July - September, 2023
Publisher : Faculty of Economics and Business, Jenderal Soedirman University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32424/1.jame.2023.25.3.6587

Abstract

This research is entitled The Implementation Of Technology Acceptance Model Towards Mobile Photography Application Adobe Lightroom. The subjects in this research were Purwokerto Adobe Lightroom Mobile Photography App participants. Anyone who met and used the Adobe Lightroom Mobile Photography Application in Purwokerto. The data collection methodology applied in this study is a poll or questionnaire technique directly or through google form. Hypothesis testing uses PLS software called Smart PLS 3.0, hypothesis testing can also be done by looking at the results of the path coefficient or inner model which shows the t-statistic. The results of the t-test analysis it is known that the statistical t-value of the Perceived Usefulness variable on Attitude is 2.458 with a p-value of 0.014, and t-value of the Perceived Ease of Use variable on Attitude is 3,850 with a p-value of 0.000, t value of the Perceived Enjoyment variable on attitude is 3,800 with a p-value of 0.000, and a p-value of less than 0.05 with a positive direction, it can be concluded that perceived usefulness, perceived enjoyment, perceived ease of use has a positive effect on attitude, so the hypothesis research is accepted. Based on the t-test analysis, it is known that the statistical t-value of the attitude variable to Continuance Intention is 7,697 with a p-value of 0.000. with a positive direction, it can be concluded that attitude has a positive effect on Continuance Intention. This shows that the better the attitude, the higher the Continuance Intention, so the fourth hypothesis is accepted. The conclusion of research is perceived usefulness, Perceived ease of use, and perceived enjoyment have positive effect on user’s attitude towards Adobe Lightroom. Attitude has a positive effect on users' continuance intention to use Adobe Lightroom. Keyword : perceived usefulness, perceived enjoyment, perceived ease, attitude, continuance Intention

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