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INDONESIA
Jurnal Manajemen dan Bisnis
Published by Universitas Katolik Santo Thomas
ISSN : 14120593     EISSN : -     DOI : -
Core Subject : Economy, Science, Education,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Other
Jurnal Manajemen dan Bisnis (JMB), ISSN 1412-0593, bertujuan untuk menyebarluaskan hasil penelitian di bidang ilmu manajemen dan bisnis seperti Manajemen Sumber Daya,Manajemen Keuangan, Manajemen Sistem Informasi, Majajemen Bisnis, Organisasi dan Tata Kelola serta bidang lainnya dalam Rumpun Ilmu Ekonomi Manajemen.
Arjuna Subject : -
Articles 12 Documents
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Search results for , issue "Vol 20 No. 1 Tahun 2020" : 12 Documents clear
PORTOFOLIO INVESTASI SEBAGAI ALTERNATIF KEPUTUSAN DI PASAR MODAL (Studi Penelitian pada Saham Bursa Efek Indonesia 2012) Sipahutar, Robinson
Jurnal Manajemen dan Bisnis Vol 20 No. 1 Tahun 2020
Publisher : UNIKA Santo Thomas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54367/jmb.v20i1.685

Abstract

Robinson Sipahutar, 2015. Portfolio Analysis is one of the alternative alternative tools in making investment decisions in stocks. In investing, if it only depends on one type of stock, it is likely that many investors will bear the risk. This stage involves identifying which securities will be chosen to form a portfolio and what proportion of funds will be invested in each of these securities. The selection of these securities (in other words, investors diversify) is intended to minimize the risk borne. The selection of these securities will be influenced by risk preferences, cash needs patterns, and tax status. Investment decisions are decisions taken by investors to allocate the funds they have in the form of certain assets (financial assets) in the hope that they will get economic benefits in the future. If the decision taken is to buy a certain number of shares, then that is expected to get dividends and capital gains if the shares are resold. The main consideration for fund owners (investors) in optimizing investment decisions is to maximize the level of return on investment (risk) for certain investments (Saragih et al., 2006). The making of an investment decision framework largely determines the success of an investor in optimizing the level of investment returns and reducing as little as possible the risks faced (Markowitz, 1952). In connection with the above, the main problem in this study is how to design an optimal portfolio simulation which is a combination of LQ 45 liquid stocks listed on the Indonesia Stock Exchange (IDX). The research data was conducted on LQ 45 shares during the period March - June 2012. The variables of this study were stock prices, returns, standard deviations of returns. The statistical method used is the F-test for homogeneity of variants. The results showed that only 16 stocks had optimal portfolios. Optimal portfolio, characterized by high return and low risk.
ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI PERILAKU KONSUMEN UNTUK MEMBELI MOBIL TOYOTA AVANZA (STUDI KASUS PADA PT. ASTRA INTERNATIONAL TBK AUTO 2000 MEDAN) Purba, Betniar
Jurnal Manajemen dan Bisnis Vol 20 No. 1 Tahun 2020
Publisher : UNIKA Santo Thomas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54367/jmb.v20i1.691

Abstract

The purpose of this study was to determine and analyze the most dominant factors influencing consumer behavior to buy Toyota Avanza cars (case study at PT Astra International Tbk Auto 2000 Medan). The benefits of research for the development of science, especially in the field of consumer behavior, as a reference in conducting further research. The number of samples is 100 respondents, the types of data used are primary and secondary data, and the method of collecting data through questionnaires and documentation, the method of data analysis is used factor analysis. From the results of research and discussion obtained the KMO Measure of Sampling Adeguacy (MSA) Figures of 0797 with a significance level of 0,000. Because the KMO value is above 0.50 and is significant at 1 percent, the data are quite feasible for further analysis using factor analysis. Component Matrix shows that the variables analyzed are not clearly included in which factors. After the rotated component matrix is performed, the twenty variables studied are clearly included in factor 1, factor 2, factor 3, factor 4 and factor 5. The dominant factors affecting consumer behavior to buy Toyota avanza in PT Astra International Auto 2000 Medan are car prices, car brands, lifestyle, income levels and experience. The most dominant factor influencing consumer behavior is the price of a car. Suggestions that are recommended should the company target and intensify marketing in the community who work as entrepreneurs. This is based on the work of entrepreneurs who demand high mobility and have strong capital in conducting transactions, especially car purchases. Affordable and rational prices need to be considered by the company. Companies can also make the payment system look lighter by collaborating with finance companies that have a good track record.

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