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Contact Name
Netti Natarida Marpaung
Contact Email
natarida.nm@gmail.com
Phone
+6281372269822
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manajemenstietribuana@gmail.com
Editorial Address
Jl. Radio, RT.002/RW.021, Margahayu, Kec. Bekasi Timur, Kota Bekasi, Jawa Barat, Kode Pos 17113
Location
Kota bekasi,
Jawa barat
INDONESIA
Parameter
Jurnal Parameter dimaksudkan sebagai media kajian ilmiah hasil penelitian, pemikiran dan kajian analisis-kritis mengenai penelitian Manajemen. Sebagai bagian dari semangat menyebarluaskan ilmu pengetahuan hasil dari penelitian dan pemikiran untuk pengabdian pada Masyarakat luas dan sebagai sumber referensi akademisi di bidang Manajemen. Jurnal Parameter menerima artikel ilmiah dengan lingkup penelitian pada: Ekonomi Manajemen Akuntansi Dengan artikel yang memiliki sitasi primer dan tidak pernah dipublikasikan secara online atau versi cetak sebelumnya. Setiap artikel yang masuk sebelum diterbitkan akan melalui proses Cek Plagiasi. Jika diindikasi mayor plagiarisme maka Naskah ditolak untuk terbit.
Articles 10 Documents
Search results for , issue "Vol. 5 No. 2 (2020): JURNAL PARAMETER" : 10 Documents clear
PENGARUH UPAH MINIMUM TERHADAP TINGKAT PRODUKTIVITAS KERJA PT. TELKOM CABANG BOGOR Rini Ardista
PARAMETER Vol. 5 No. 2 (2020): JURNAL PARAMETER
Publisher : Sekolah Tinggi Ilmu Ekonomi Tribuana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (364.4 KB) | DOI: 10.37751/parameter.v5i2.145

Abstract

This research aims to determine whether the minimum wage is related to the level of work productivity of the production department at PT. TELKOM CABANG BOGOR, to find out whether the minimum wage affects the work productivity of the employees of PT. TELKOM CABANG BOGOR. The sample used was 100 respondents taken by accidental sampling technique in the PT. TELKOM CABANG BOGOR. This research uses simple linear regression. A tool to measure it is assisted by SPSS version 22. The results of the linearity test of the effect of the minimum wage on work productivity, there is a significance value of 0.115 which is greater than 0.05, so there is a linear relationship. The results of the t test show that the minimum wage has a significance level of 0.115 and the t value of 3.345> t table of 1.984 is greater than 0.05. From the results of the F test it can also be concluded that the F-table at df1 = 2 df2 = 97 is obtained from the F distribution table of 3.09 at the 95% confidence level (Alpha = 5%). This proves that Fcount (88,986)> from Ftable (3.09), while the significance (0,000) <from alpha is at the 95% confidence level (Alpha 5%). So that Ha which says there is a significant influence between the minimum wage on the work productivity of the production section at PT. TELKOM CABANG BOGOR accepted. While Ho, which says there is no significant effect between minimum wages on work productivity at PT. TELKOM CABANG BOGOR rejected.
PENGARUH CITRA MEREK DAN KUALITAS PRODUK TERHADAP MINAT BELI SEPATU ANDO (STUDI KASUS DI KOTA BEKASI 2020) Netti Natarida Marpaung
PARAMETER Vol. 5 No. 2 (2020): JURNAL PARAMETER
Publisher : Sekolah Tinggi Ilmu Ekonomi Tribuana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (641.269 KB) | DOI: 10.37751/parameter.v5i2.147

Abstract

The purpose of this research was to determine the effect and relationship of variable Brand Image and Product Quality partially and simultaneously on the Interest in Buying Ando Shoes products of PT. Halim Jaya Sakti in Sidoarjo. The method used is to use quantitative data by distributing questionnaires as many as 95 respondents. This research data uses primary data. Sampling analysis tools used are validity test, reliability test, correlation test, classic assumption test, simple linear regression test, t test (partial), F test (simultaneous), and coefficient of determination test using SPSS software version 21.0. Based on the results of this study indicate that the variable Brand Image is quite influential and related which shows a positive and significant direction to the Purchase Interest of Ando Shoes products at Pt. Halim Jaya Sakti in Sidoarjo. Proven in the t test, the Brand Image variable t value> t table is (96.777> 1.66140) and Product Quality variable t value> t table is (108.432> 1.66140) so the correlation test calculation is more significance value smaller than the 0.05 significant level that is equal to 0,000 <0.05.
ANALISIS PERPUTARAN KAS TERHADAP PROFITABILITAS (ROA) PADA PT. KIMIA FARMA, TBK. PERIODE 2013-2017 Rachmawati
PARAMETER Vol. 5 No. 2 (2020): JURNAL PARAMETER
Publisher : Sekolah Tinggi Ilmu Ekonomi Tribuana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (280.885 KB) | DOI: 10.37751/parameter.v5i2.148

Abstract

This research aims to determine the effect of cash turnover on profitability (ROA) at PT. Kimia Farma, Tbk period 2013-2017.. This research is a research of two variables that using qualitative descriptive methods. The independent variable is cash turnover and the dependent variable is profitability. The analysis technique used is simple linear regression analysis, correlation analysis, coefficient of determination analysis, and t test. The results of the research analysis show that cash turnover has a relation on profitability. The results of the research can be seen in the correlation analysis (r) with the correlation obtained is equal to 0,65 which means that cash turnover has a strong relation on profitability. The results of the determination coefficient analysis is equal to 42,25% profitability is influenced by cash turnover while 57,75% is influenced by other factors or variables that not included in this research. And the result of the t test are Tcount < Ttable (1,48 < 3,182) then Ho is accepted and Ha is rejected because the results are not significant.
PERAN LINGKUNGAN KERJA PADA PRODUKTIVITAS KARYAWAN SEBUAH STUDI ANALISIS MG Supeni
PARAMETER Vol. 5 No. 2 (2020): JURNAL PARAMETER
Publisher : Sekolah Tinggi Ilmu Ekonomi Tribuana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (191.625 KB) | DOI: 10.37751/parameter.v5i2.149

Abstract

This review aims to provide an indication of the current situation and irregularities that occur in the work environment and its impact on employee performance. Explanatory clues about borderline issues such as measuring positive and negative change in the work environment and employee satisfaction continuously influence employee productivity. Methodology: This study interprets the existing work environment in relation to workload and employee satisfaction. The study relies on a data set involving a variety of experiences and knowledge as well as the current situation in Bekasi. This review is expected to inspire readers to inspire further output in this field. Findings: This study provides an overview of a strategic orientation within existing research lines, helping to advise readers on what to know, what to know, and gaps for further investigation. Value: This study offers an overview of the latest understanding of these concepts in the field of human resource utility.
ANALISIS HUBUNGAN PERPUTARAN PIUTANG TERHADAP LIKUIDITAS PADA PT. INDOFOOD SUKSES MAKMUR. TBK Suparno
PARAMETER Vol. 5 No. 2 (2020): JURNAL PARAMETER
Publisher : Sekolah Tinggi Ilmu Ekonomi Tribuana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (307.022 KB) | DOI: 10.37751/parameter.v5i2.150

Abstract

Credit sales can affect the level of liquidity of a company, because the results of credit sales will produce trade accounts receivable which are part of current assets and changes in current assets can affect the level of company liquidity due to the repayment of trade accounts, it will increase cash so the company can pay its short-term obligations. This study aims to find out how the relationship Accounts Receivable Turnover on Liquidity is measured by the current ratio. The object of the research is PT. Indofood Sukses Makmur Tbk taken from the financial statements for the period 2013-2017. This study uses a qualitatif method consisting of two variables, namely accounts receivable turnover as independent and liquidity as the dependent variable. The data analysis method used in this study is simple regression analysis and tested by t-test. The test results show that accounts receivable turnover has a significant relationship to liquidity. The results can be seen in R of 0.88, which means that the relationship between accounts receivable turnover and liquidity has a very strong relationship. This result is reinforced by the results of hypothesis testing through the t-test which shows that accounts receivable turnover has a significant relationship to liquidity of 77.44% while the remaining 22.56% is influenced by other factors not examined by the author.
ANALISIS RETURN ON EQUITY DALAM MENILAI HARGA SAHAM PT. ASTRA INTERNASIONAL. TBK Reni El Vionita
PARAMETER Vol. 5 No. 2 (2020): JURNAL PARAMETER
Publisher : Sekolah Tinggi Ilmu Ekonomi Tribuana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (165.428 KB) | DOI: 10.37751/parameter.v5i2.151

Abstract

This study aims to find out how return on equity in assessing the stock prices of PT ASTRA INTERNATIONAL Tbk listed on the Indonesia Stock Exchange. The method used in this study is a qualitative descriptive. Data collection tecniques used are the financial statements for the period 2014 to 2018. Based on the analysis and discussion of the research results it is known that company profits continue to experience this because income earnings are decreasing every year, and equity always increases due to income stock that continues to grow. Return on equity (ROE) at PT. Astra Internasional Tbk. From the calculation of return on equity analysis, in 2014 a percantage of 37,2% was obtained, in 2015 it decreased to 26,2%, and in 2016 the value of return on equity (ROE) again rosr to 24,9%, while in 2017 the vaule of return on equity (ROE) again rose to 25,6%, in 2018 it has again decreased to 22,8%. From these results it is stated that return on equity (ROE) of PT.Astra Internasional Tbk has decreased every year, but the share price continues to rise annually. Based on financial reports for 5 years, from 2014 to 2018 and besed on this research, it was found that return on equity (ROE) has a positive relatoinship with an avarage value of 27,3%, the rest is influenced by other factors beyond the calculation if return on equity (ROE) not discussed in this thesis.
STUDI KEPEMIMPINAN DIGITAL DAN KEPEMIMPINAN KREATIF YANG MEMPENGARUHI INOVASI DI UMKM JATIMULYA BEKASI JAWA BARAT Nining Widya Lestari
PARAMETER Vol. 5 No. 2 (2020): JURNAL PARAMETER
Publisher : Sekolah Tinggi Ilmu Ekonomi Tribuana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (276.731 KB) | DOI: 10.37751/parameter.v5i2.152

Abstract

The purpose of this research is to study the components of digital leadership and creative leadership that affect innovation in 10 SME companies in Bekasi, West Java. By using 90 saturated samples and PLS analysis. The results of the findings of this study are a significant influence between digital leadership and creative leadership on innovation both partially and simultaneously. Thus the management of SMEs must ensure that the process of creating a digital vision, communicating digital vision, implementing digital vision is a must in facing the technological changes of the 21st century. On the other hand, management must also ensure that the process of creating a creative leadership dimension in imagination, constructing a vision is a guarantor for the formation of levels. innovation in radical extremes.
PERAN MOTIVASI KERJA TERHADAP PRODUKTIVITAS KERJA PADA UMKM BISNIS JASA DI BULAK KAPAL BEKASI Budi Muliawan
PARAMETER Vol. 5 No. 2 (2020): JURNAL PARAMETER
Publisher : Sekolah Tinggi Ilmu Ekonomi Tribuana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (263.325 KB) | DOI: 10.37751/parameter.v5i2.153

Abstract

This study aims to determine the effect of work motivation on employee productivity and how much influence of work motivation on employee work productivity of SME on Bulak Kapal Bekasi. This research is a quantitative descriptive research type. Data were collected using a questionnaire method, which was then analyzed using simple regression analysis using SMART PLS 3.0 for Windows which includes the t test. The results showed that work motivation has a positive and significant effect on employee work productivity, that is indicated by a positive regression coefficient of 8.86 with a value of t = 14.079> t table = 2.042 and a probability value of 0.000 t test which is smaller than α = 0.05. The magnitude of the influence of work motivation on employee work productivity of SME is indicated by the coefficient of determination of 0.78. This shows that 78% of employee work productivity is influenced by work motivation.
PENGARUH KUALITAS PELAYANAN, SOSIALISASI DAN KEPUASAN TERHADAP KEPATUHAN WAJIB PAJAK PBB DI KECAMATAN BEKASI TIMUR KOTA BEKASI TAHUN 2017 Dian Ayu Anggraeni Kusuma Dewi
PARAMETER Vol. 5 No. 2 (2020): JURNAL PARAMETER
Publisher : Sekolah Tinggi Ilmu Ekonomi Tribuana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (406.3 KB) | DOI: 10.37751/parameter.v5i2.154

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh kualitas pelayanan, sosialisasi dan kepuasan baik secara parsial maupun simultan terhadap kepatuhan wajib pajak PBB di Kecamatan Bekasi Timur. Pendekatan penelitian yang digunakan adalah penelitian kuantitatif melalui metode survei. Teknik pengumpulan data penelitian ini menggunakan angket bentuk skala likert. Sampel penelitian sebanyak 100 wajib pajak di Kecamatan Bekasi Timur Kota Bekasi. Hasil penelitian ini adalah: (1) Pengaruh kualitas pelayanan terhadap kepatuhan wajib pajak diperoleh persamaan garis regresi linear parsial sebesar 0,000 dan thitung = 5,825 sedangkan ttabel = 1,98. Karena nilai Sig.< 0,05 dan thitung> ttabel maka H1 diterima. (2) Pengaruh sosialisasi terhadap kepatuhan wajib pajak diperoleh persamaan garis regresi linear parsial sebesar 13,477 + 0,489.X2. Uji hipotesis menggunakan uji t diperoleh nilai Sig. = 0,000 dan thitung = 5,440 sedangkan ttabel = 1,98. Karena nilai Sig.< 0,05 dan thitung> ttabel maka H1 diterima. (3) Pengaruh kepuasan terhadap kepatuhan wajib pajak diperoleh persamaan garis regresi linear parsial sebesar Y 12,152 + 0,548.X3. Uji hipotesis menggunakan uji t diperoleh nilai Sig. = 0,000 dan thitung = 6,004 sedangkan ttabel = 1,98. Karena nilai Sig.< 0,05 dan thitung> t tabel maka H1 diterima. (4) Pengaruh kualitas pelayanan, sosialisasi dan kepuasan secara simultan terhadap kepatuhan wajib pajak diperoleh persamaan garis regresi linear ganda sebesar Y = –0,241 + 0,372.X + 0,283.X +0,310. Uji Hipotesis menggunakan uji F diperoleh nilai Sig. = 0,000 dan Fhitung = 25,600 sedangkan Ftabel = 3,09. Karena nilai Sig.< 0,05 dan F hitung > Ftabel maka Ho ditolak. Kesimpulan penelitian ini: kualitas pelayanan berpengaruh positif dan signifikan terhadap kepatuhan wajib pajak; sosialisasi berpengaruh positif dan signifikan terhadap kepatuhan wajib pajak; kepuasan berpengaruh positif dan signifikan terhadap kepatuhan wajib pajak; kualitas pelayanan, sosialisasi dan kepuasan secara simultan berpengaruh positif dan signifikan terhadap kepatuhan wajib pajak.
PENGARUH UPAH MINIMUM TERHADAP TINGKAT PRODUKTIVITAS KERJA KARYAWAN PT. DEXA GROUP BEKASI Tri Puspandari
PARAMETER Vol. 5 No. 2 (2020): JURNAL PARAMETER
Publisher : Sekolah Tinggi Ilmu Ekonomi Tribuana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37751/parameter.v5i2.218

Abstract

Penelitian ini bertujuan untuk mengetahui upah minimum apakah berhubungan dengan tingkat produktivitas kerja karyawan di PT. Dexa Group Bekasi, untuk mengetahui untuk mengetahui apakah upah minimum berpengaruh terhadap produktivitas kerja karyawan PT. Dexa Group Bekasi. Pengumpulan data primer dilakukan dengan cara menyebarkan kuesioner sebanyak 100 orang responden dengan teknik yang digunakan accidental sampling yaitu teknik penentuan sampel berdasarkan kebetulan yaitu siapa saja yang secara kebetulan bertemu dengan peneliti di lingkungan PT. Dexa Group Bekasi dipergunakan sebagai sampel. tahap selanjutnya analisis dalam penelitian ini menggunkan regresi linier sederhan alat untuk mengukurnya dibantu dengan SPSS versi 22. Berdasarkan perhitungan dapat disimpulkan Hasil Uji linearitas pengaruh upah minimum terhadap produktifitas kerja terdapat nilai signifikansi sebesar 0,115 lebih besar dari 0,05 maka terdapat hubungan linier. Hasil uji t bahwa upah minimum mempunyai tingkat signifikasi sebesar 0,115 Dan nilai t hitung sebesar 3,345 > ttabel 1,984 lebih besar 0,05. Dari hasil uji F dapat disimpulkan juga bahwa Ftabel pada df1 = 2 df2 = 97 diperoleh dari tabel distribusi F sebesar 3,09 pada taraf kepercayaan 95 % (Alpha = 5%). Hal tersebut membuktikan bahwa Fhitung (88,986) > dari Ftabel (3,09), sedangkan signifikansi (0,000) < dari alpha pada taraf kepercayaan 95 % (Alpha 5%). Sehingga Ha yang berbunyi ada pengaruh yang signifikan antara upah minimum terhadap produktivitas kerja karyawan pada PT. Dexa Group Bekasi diterima.

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