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MBA: Journal of Management and Business Aplication

mba
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Published by Sekolah Tinggi Ilmu Ekonomi Mandala Jember

ISSN : 26141981 EISSN : 26150352 DOI : https://doi.org/10.31967/mba.v3i1

Core Subject : Economy, Humanities, Science, Social,

Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

BA : Journal of Management and Business Aplication is an interdisciplinary journal that seeks both theoretical and practical papers devoted to aspects of the subject matter indicated in the title. Topics will be drawn, but not limited to, the following areas: - Human Resource Management - Marketing Management - Management Information System - Strategic Management - Internasional Management - Enterpreneurship - Other relevan themes

Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)

Articles 6 Documents

Search results for , issue "Vol 2 No 2 (2019)" : 6 Documents clear

THE EFFECTIVENESS OFTAGLINE "ADA AQUA" USING EPIC MODEL IN RANGKAPAN JAYA BARU SUB-DISTRICTPANCORAN MAS DEPOK Ade Purwanto; Khoirul Umam
MBA - Journal of Management and Business Aplication Vol 2 No 2 (2019)
Publisher : STIE Mandala Jember

One measure of the success of advertising is its ability to create perspective space in the minds of audiences and consumers. Advertising as a message delivery tool that does not only function to provide information, persuasive and reminds audiences, but must also have an impact on consumers in the form of purchasing actions and attitudes towards products as expected by producers. This study aims to analyze the impact of AQUA product advertisements with the tagline “Ada AQUA”to consumers by using the EPIC model (Emphaty, Persuation, Impact, Communication). The research method used is quantitative descriptive. The results showed that AQUA ads with the tagline "Ada AQUA" were in the effective category asevidenced by the results of Emphaty dimensions of 4.15, which meant consumers liked and were interested in AQUA ads. The persuation dimensions of 3.89 showed AQUA ads were able to strengthen their image and character in the minds of consumers, the Impact dimension of 3.93 shows consumers more easily recognize AQUA ads with that tagline and Communcations dimensions of 4.06 indicate consumers are able to remember AQUA ads well. Broadly speaking, the conclusions obtained are AQUA ads with the tagline “Ada AQUA”effective in delivering the message to the target audience (consumers)

GIVING REWARD HAVE GREAT IMPACT ON JOBSATISFACTION AND TEACHER COMMITMENT AT SMA SATYA DHARMA BALUNG JEMBER Iit Maulidah; Imam Suroso; Zainollah Zainollah
MBA - Journal of Management and Business Aplication Vol 2 No 2 (2019)
Publisher : STIE Mandala Jember

The title of this research article is "giving reward has great impact onjobsatisfaction and teacher commitmentat SMA Satya Dharma Balung Jember". This study aims to analyze and examine the effect of intrinsic rewards and extrinsic rewards on job satisfaction and teacher commitment in SMA Satya Dharma Balung Jember. This research includes causal, quantitative research, because this study intends to explain causal relationships (causality) between variables through hypothesis testing that has been formulated. The research population is all high school teachers of Satya Dharma Balung Jember. The sampling technique used is Proportional Stratified Random Sampling. The hypothesis proposed in this study is that there is a direct, positive, and significant influence of intrinsic rewards, and extrinsic rewards to job satisfaction and teachers commitment of SMA Satya Dharma Balung Jember. The test validity of research instrument used construct validity. Reliability test was done with Cronbach Alpha. The method of analysis used is path analysis and the calculation process is approached with multiple linear regression analysis. The results showed that intrinsic rewards and extrinsic rewards had a direct, positive, and significant impact on theteacher's job satisfactionofSatya Dharma Balung Jember high school. Intrinsic rewards, and extrinsic rewards hada direct, positive, and significant impact on the work commitment of SMA Satya Dharma Balung Jember teachers. Intrinsic rewards and extrinsic rewards hadan indirect, positive, and significant impact on teacher commitment, through job satisfaction. Based on the findings of this study, it is expected that the award received in accordance with what is perceived, so that it appears on job satisfaction and ultimately lead to work commitments.

THE INFLUENCE OF EXTRACURRICULAR ACTIVITIES, TEACHER TEACHING STYLES AND LEARNING MOTIVATION ON LEARNINGACHIEVEMENT IN SMA SATYA DHARMA BALUNG JEMBER Moh. Agus Riawan; Muhammad Firdaus; Kasiman Kasiman
MBA - Journal of Management and Business Aplication Vol 2 No 2 (2019)
Publisher : STIE Mandala Jember

Every educational institution, wants every student to achieve satisfactory achievements, achievements achieved by students are the main measurement tool and hope for knowing the success of an education. To further improvestudent learning achievement, it needs several ways to support the process of achieving that goal, and among the ways that can be taken is to start the implementation of various extracurricular activities in each educational institution. Extracurricular activities are a series of programs for teaching and learning activities outside the programmed hours, which are intended to improve the perspective of students, to foster talent and interest and to serve the community. For example: in Scouting activities is a form of activity that many develop humanitarian and spiritual activities in socializing, including cleanliness of the environment, providing assistance to people who are in disasters, health and so on. The article is intended to investigate the extent to which teaching styles and student learning motivation influence partially and simultaneously on student achievement. The samples are 124studentsoutof248from class X and XI students Satya Dharma High School Balung Jember. Data obtained from questionnaires and documentation were analyzed by multiple regression techniques. The results show that the teacher's teaching style and student learning motivation contribute more to student achievement. However, learning motivation has more dominant influence on student learning achievement than the teacher's teaching style. But this research only discusses concepts and conclusions taken from the relevant researcher hypothesis before.

THE EFFECTOF WORK LIFE QUALITY, WORK CULTURE, WORK MOTIVATION, AND RELIGIUSITY ON STAFFS PERFORMANCE Nury Yasien Rachmatullah; Muhaimin Dimyati; Zainollah Zainollah
MBA - Journal of Management and Business Aplication Vol 2 No 2 (2019)
Publisher : STIE Mandala Jember

This empirical investigation aimed to determine the effectof work life quality, work culture, work motivation, and religiusity on the staffsperformance in SD Al BaitulAmien (full day school) Jember. Population of this study was all tachers in SD Al BaitulAmien (full day school) Jembertotaling 20 persons used for the sample.Data were collected with a questionnaireusing a Likert scale. Then theywere analyzed using correlation and regressiontechniques using Statistical Package For Social Science (SPSS)program version23.0.The study found that : 1) Quality of working life (QWL) has a positive effect onthe performance of staffs in the SD Al BaitulAmien (full day school) Jember. 2) theworkmotivation has a positive effect onthe staffsperformance in the SD Al BaitulAmien (full day school) Jember.3) Work culturehaspositive effect on staff performance in SD Al BaitulAmien (full day school) Jember. 4) Religiosity have a positive effect on staff performance in SD AlBaitulAmien (full day school) Jember. The findings of this study provide practical advice to staffs and principals to be able to enhance SD Al BaitulAmien (full day school) Jember. Quality of working life, work culture, motivation and religiosity in orderto optimize the performance of staff increased at SD Al BaitulAmien (full day school) Jember.

THE INFLUENCE OF ROLE CONFLICT, STRESS AND WORK ENVIRONMENT ON PERFORMANCE OF TEACHERS Sian Harsep Logitapraja; Imam Suroso; Hary Sulaksono
MBA - Journal of Management and Business Aplication Vol 2 No 2 (2019)
Publisher : STIE Mandala Jember

Employee performance is one of the benchmarks of success of an organization, whether it is good or not. So does that happen in school which is a company engaged in the field. For that, there is a need to research to find out what factors affected it. This research aims to find out if there is a conflict between the role of influence, stress, and work environment against performance of the teacher in SMK N IU Singojuruh, and became the object of this research that is all teachers teaching in SMK N IU SingojuruhBanyuwangi. Using Multiple regression analysis using SPSS software help.The results of this study demonstrate a significant influence between the role conflict, stress, and work environment against performance of the teacher in SMK N IU SingojuruhBanyuwangi simultaneously as well as partial in each from. In addition, in this study also noted that the working environment variable is the most dominant factor affecting performance.

THE ANALYSIS OF RESULTS PRINCIPAL SUPERVISION ANDACHIEVEMENT MOTIVATION FOR TEACHER PERFORMANCEIN SMA SATYA DHARMA BALUNG Arief Rahmat Hidayat; Gatot Sugeng Purwono; Hary Sulaksono
MBA - Journal of Management and Business Aplication Vol 2 No 2 (2019)
Publisher : STIE Mandala Jember

The purpose of this research is to analyze and test the effect of principal supervision and teacher achievement motivation on teacher performance in SMA Satya Dharma Balung, either simultaneously or partially. This research includes explanatory research survey. The location of this research is at SMA Satya Dharma Balung. The independent variable of this research were the principal supervision and teacher achievement motivation (X) while the dependent variable of this research was the teacher performance (Y). The subject of this research was all of the teachers at SMA Satya Dharma Balung which also became the sample. Data collection methods used in this study were observation, direct interview, questionnaire, and documentation. While the data analysis used was multiple linear regression. Based on the results of the research noted that the influence of the principal supervision and teacher achievement motivation had a significant effect on the teacher performance at SMA Satya Dharma Balung either partially or simultaneously. Partial test result proved by t -count value: 1). The t -count value of the principal's supervision variable is 2.054 with the probability value of 0.048, while the t - table value was 2.035. Therefore t-count > t-table (2.054 > 2.035). 2). The value of t-count of the teacher achievement motivation is 3.863 with the probability value 0.000, while t-table value was 2.035, so t-count > t-table (3,863 > 2,035). The effective contribution of principal supervision and teacher achievement motivation toward teacher performance at SMA Satya Dharma Balung was 71,4% of teacher achievement motivation variable as the most dominant variable (47,8%). The final result of this research was to improve the performance of the achievement which could also improve the teacher's performance and commitment.

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Wiwik Fitria Ningsih

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Jl. Sumatra No.118-120, Tegal Boto Lor, Sumbersari, Kec. Sumbersari, Kabupaten Jember, Jawa Timur 68121

Location
Kab. jember,

Jawa timur

INDONESIA

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Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Wiwik Fitria Ningsih

Contact Email wiwik@stie-mandala.ac.id

Phone +6282330448178

Journal Mail Official journalmba@stie-mandala.ac.id

Editorial Address Jl. Sumatra No.118-120, Tegal Boto Lor, Sumbersari, Kec. Sumbersari, Kabupaten Jember, Jawa Timur 68121

Location Kab. jember, Jawa timur INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
Wiwik Fitria Ningsih

Contact Email
wiwik@stie-mandala.ac.id

Phone
+6282330448178

Journal Mail Official
journalmba@stie-mandala.ac.id

Editorial Address
Jl. Sumatra No.118-120, Tegal Boto Lor, Sumbersari, Kec. Sumbersari, Kabupaten Jember, Jawa Timur 68121

Location
Kab. jember,

Jawa timur

INDONESIA