Garuda - Garba Rujukan Digital

POSTULATING THEORY SYNTHESIZATION FOR STRATEGIC ALLIANCE AND COMPETITIVE ADVANTAGE SUCCESS IN NIGERIA Ojukwu, Henry Sonna
Milestone: Journal of Strategic Management Vol. 4 No 2 September 2024
Publisher : Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19166/ms.v4i2.7950

Irrespective of country and economy, organizations around the globe are constantly scanning for ways to enhance their competitive position for sustained industry performance amidst heightened competition. Rather than competing against each other, these firms view themselves as strategic partners for long-term industry relationships. To this end, the study analyzed how theoretical Synthesization would greatly influence the positional standing of aligning firms. To achieve the study intent, the scoping review approach was employed. Study materials were mainly journal articles sourced from academic search engines and institutional databases. The study clearly states that regarding strategic alliance and competitive advantage, the essence of possessing rare, uncopiable, and non-substitutability organizational resources should be for inter-organizational purposes rather than individualist exploitation.

MARKETING INNOVATIONS AND PERFORMANCE OF INSURANCE COMPANIES IN NIGERIA: MODERATING ROLE OF INSTITUTIONAL SUPPORT Ojeleye, Yinka Calvin; Mustapha, Hauwa Abdullahi; Oyede, Saheed Adesunkanmi
Milestone: Journal of Strategic Management Vol. 4 No 2 September 2024
Publisher : Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19166/ms.v4i2.8455

The adoption of marketing innovations can contribute to the sustainability of a firm. However, research on the types of marketing innovations and their effects is limited. The study examined the dimensions of marketing innovations, their effects on performance of insurance firms, and how institutional support moderates those effects. The population of the study 504 management staff from 56 insurance companies, a sample size of 223 was determined using the Taro Yamane formula for finite population. Empirical data were collected and used to validate the model. Significant positive relationships are identified among each dimension of marketing innovation and performance. The findings are explained through the theoretical lens of resource-based view. Results show that both product and process innovation significantly contribute to the performance of insurance companies. Moreover, the relationship between process innovation and firm performance is significantly moderated by institutional support this is because with a favorable regulatory framework and activities aimed at encouraging innovation in the insurance business, institutional support is critical in easing the adoption and implementation of process changes. Whereas institutional support did not moderate the relationship between product innovation and firm performance. The study recommends that to maximize the significant positive effect of product innovation, Nigerian insurance firms should prioritize market research and client feedback. This study contributes to the literature because it elaborates the conceptualization of marketing innovation and presents the dynamics of institutional support and firm performance. It also provides practical implications on how insurance firms can utilize marketing innovations to achieve business sustainability.

SUPPLY CHAIN DISRUPTION AND SUSTAINABILITY OF PHARMACEUTICAL FIRMS IN ANAMBRA STATE, NIGERIA Eze, Solomon Uchehukwu
Milestone: Journal of Strategic Management Vol. 4 No 2 September 2024
Publisher : Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19166/ms.v4i2.8643

The pharmaceutical sector, in Nigeria plays a role in the nations’ healthcare system by supplying medications to the people. However pharmaceutical companies in the Anambra State have been facing obstacles recently due to disruptions in their supply chains. This research investigates how supply chain disruptions impact the sustainability of firms in Anambra State. A mixed-methods approach, involving qualitative interviews with industry experts and quantitative analysis of operational data, identifies the main causes of supply chain disruptions and their effects on this firm’s long-term success. The research reveals that supply chain disruptions result from factors such as delays in customs clearance, inconsistent regulatory policies, currency fluctuations, inadequate transportation infrastructure and issues with supplier reliability. Interviews with industry experts highlighted customs delays as a disruption while quantitative analysis showed a 20% increase in times for imported pharmaceuticals along with a 15% rise in delivery delays and a 10% increase in product returns due to transportation challenges. Moreover, inefficiencies in inventory management were observed, leading to a 5% rise in holding costs and a 3% decrease in turnover rates due to supply chains. Challenges related to suppliers involved issues, with delivery reliability and product quality leading to a 10% extension in supplier lead times and a 5% uptick, in returns. The findings highlighted a direct correlation between these supply chain issues and decreased profitability, operational efficiency, and the ability to meet patient needs, emphasizing the urgent need for improvements to enhance the resilience of the pharmaceutical supply chain in Anambra State.

SETTLING INTERNAL STRENGTHS AND EXTERNAL DEPENDENCIES: A CONCEPTUAL FRAMEWORK INTEGRATING RDT AND RBV THEORIES FOR ORGANIZATIONAL SURVIVAL Kui, Daniel Ong Kim; Widjaja, Anton Wachidin; Pramono, Rudy
Milestone: Journal of Strategic Management Vol. 4 No 2 September 2024
Publisher : Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19166/ms.v4i2.8745

The purpose of this study is to explore the integration of two mainstream theories of strategic management rooted in resource Dependency Theory (RDT) and Resource-Based View (RBV) in utilizing the internal strengths and external dependencies of companies. This study will explore the area of theory integration by using a literature review method that involves the collection, analysis and synthesis of influential publications on both theories, semi-systematic literature review is carried out with narrative analysis techniques. The results of the study provide a conceptual framework in understanding organizational strategy and to gain stability in managing the main sources of competitive advantage and dependency of the organization. Studies of how organizations are leveraging their internal strengths, and external dependencies can reveal improvement trends and under-explored areas in strategic management research. The implications of exploring the integration of these two key perspectives will enhance the prospect of using both theories together in strategic planning, organizational behavior and decision-making, and serve as an integration view for managers to engage in process utilization. Internal forces and external dependencies are rooted in two mainstream theories: Resource Dependency Theory (RDT) and Resource Based View (RBV). This study explores the area of integration of these theories using a literature review method that involves the collection, analysis, and synthesis of existing influential publications from both theories. The implications of this research provide a conceptual framework in understanding organizational strategy and to gain stability in managing the main sources of competitive advantage and dependency of the organization

PREDICTION OF HEALTH INSURANCE PRODUCT PURCHASE ALLOCATION IN VARIOUS INDUSTRIES IN INDONESIA USING THE RANDOM FOREST METHOD Achmadi, Hendra; Naibaho, Eduard Ary Binsar; Sembel, Sandra; Lusmeida, Herlina
Milestone: Journal of Strategic Management Vol. 4 No 2 September 2024
Publisher : Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19166/ms.v4i2.8752

The objective of this research is identifying which industry can absorb the product of wealth management such as health insurance. Secondly is to identify what the most factors important to determine closing the health insurance premium. The life insurance penetration and density in Indonesia is the lowest level among the Asian country, so the data population in this research is from 38 different companies from different types of industries with 143 data sample, by using the purposive sampling. Most factors which influence the purchasing of health insurance are Listrik, Industry, domicile, age and position, whether the industry that the most contribution for the health insurance sales is banking and education industry. The methodology that is used in this research is called CRIPS-DM (Cross Industrial Standards Program Data Mining). The first steps what is the purpose of the organization, and the second is what data that needed, and continue to data preparation, after modeling, it will make an interpretation of the result, and the final steps is deployment, it will plan how it will be implemented in the real world, and the accuracy score from this model is 58%. From the result of the projection closing health insurance from each industry, it can be concluded that the most industry that closed the health insurance is Banking Industry, the second is from insurance and the third is education and the next is education, retail, health, manufacturing and finance, hospitality, legal, publishing, technology and government and service industries.

POSTULATING THEORY SYNTHESIZATION FOR STRATEGIC ALLIANCE AND COMPETITIVE ADVANTAGE SUCCESS IN NIGERIA Ojukwu, Henry Sonna
Milestone: Journal of Strategic Management Vol. 4 No 2 September 2024
Publisher : Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19166/ms.v4i2.7950

Irrespective of country and economy, organizations around the globe are constantly scanning for ways to enhance their competitive position for sustained industry performance amidst heightened competition. Rather than competing against each other, these firms view themselves as strategic partners for long-term industry relationships. To this end, the study analyzed how theoretical Synthesization would greatly influence the positional standing of aligning firms. To achieve the study intent, the scoping review approach was employed. Study materials were mainly journal articles sourced from academic search engines and institutional databases. The study clearly states that regarding strategic alliance and competitive advantage, the essence of possessing rare, uncopiable, and non-substitutability organizational resources should be for inter-organizational purposes rather than individualist exploitation.

MARKETING INNOVATIONS AND PERFORMANCE OF INSURANCE COMPANIES IN NIGERIA: MODERATING ROLE OF INSTITUTIONAL SUPPORT Ojeleye, Yinka Calvin; Mustapha, Hauwa Abdullahi; Oyede, Saheed Adesunkanmi
Milestone: Journal of Strategic Management Vol. 4 No 2 September 2024
Publisher : Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19166/ms.v4i2.8455

The adoption of marketing innovations can contribute to the sustainability of a firm. However, research on the types of marketing innovations and their effects is limited. The study examined the dimensions of marketing innovations, their effects on performance of insurance firms, and how institutional support moderates those effects. The population of the study 504 management staff from 56 insurance companies, a sample size of 223 was determined using the Taro Yamane formula for finite population. Empirical data were collected and used to validate the model. Significant positive relationships are identified among each dimension of marketing innovation and performance. The findings are explained through the theoretical lens of resource-based view. Results show that both product and process innovation significantly contribute to the performance of insurance companies. Moreover, the relationship between process innovation and firm performance is significantly moderated by institutional support this is because with a favorable regulatory framework and activities aimed at encouraging innovation in the insurance business, institutional support is critical in easing the adoption and implementation of process changes. Whereas institutional support did not moderate the relationship between product innovation and firm performance. The study recommends that to maximize the significant positive effect of product innovation, Nigerian insurance firms should prioritize market research and client feedback. This study contributes to the literature because it elaborates the conceptualization of marketing innovation and presents the dynamics of institutional support and firm performance. It also provides practical implications on how insurance firms can utilize marketing innovations to achieve business sustainability.

SUPPLY CHAIN DISRUPTION AND SUSTAINABILITY OF PHARMACEUTICAL FIRMS IN ANAMBRA STATE, NIGERIA Eze, Solomon Uchehukwu
Milestone: Journal of Strategic Management Vol. 4 No 2 September 2024
Publisher : Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19166/ms.v4i2.8643

The pharmaceutical sector, in Nigeria plays a role in the nations’ healthcare system by supplying medications to the people. However pharmaceutical companies in the Anambra State have been facing obstacles recently due to disruptions in their supply chains. This research investigates how supply chain disruptions impact the sustainability of firms in Anambra State. A mixed-methods approach, involving qualitative interviews with industry experts and quantitative analysis of operational data, identifies the main causes of supply chain disruptions and their effects on this firm’s long-term success. The research reveals that supply chain disruptions result from factors such as delays in customs clearance, inconsistent regulatory policies, currency fluctuations, inadequate transportation infrastructure and issues with supplier reliability. Interviews with industry experts highlighted customs delays as a disruption while quantitative analysis showed a 20% increase in times for imported pharmaceuticals along with a 15% rise in delivery delays and a 10% increase in product returns due to transportation challenges. Moreover, inefficiencies in inventory management were observed, leading to a 5% rise in holding costs and a 3% decrease in turnover rates due to supply chains. Challenges related to suppliers involved issues, with delivery reliability and product quality leading to a 10% extension in supplier lead times and a 5% uptick, in returns. The findings highlighted a direct correlation between these supply chain issues and decreased profitability, operational efficiency, and the ability to meet patient needs, emphasizing the urgent need for improvements to enhance the resilience of the pharmaceutical supply chain in Anambra State.

SETTLING INTERNAL STRENGTHS AND EXTERNAL DEPENDENCIES: A CONCEPTUAL FRAMEWORK INTEGRATING RDT AND RBV THEORIES FOR ORGANIZATIONAL SURVIVAL Kui, Daniel Ong Kim; Widjaja, Anton Wachidin; Pramono, Rudy
Milestone: Journal of Strategic Management Vol. 4 No 2 September 2024
Publisher : Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19166/ms.v4i2.8745

The purpose of this study is to explore the integration of two mainstream theories of strategic management rooted in resource Dependency Theory (RDT) and Resource-Based View (RBV) in utilizing the internal strengths and external dependencies of companies. This study will explore the area of theory integration by using a literature review method that involves the collection, analysis and synthesis of influential publications on both theories, semi-systematic literature review is carried out with narrative analysis techniques. The results of the study provide a conceptual framework in understanding organizational strategy and to gain stability in managing the main sources of competitive advantage and dependency of the organization. Studies of how organizations are leveraging their internal strengths, and external dependencies can reveal improvement trends and under-explored areas in strategic management research. The implications of exploring the integration of these two key perspectives will enhance the prospect of using both theories together in strategic planning, organizational behavior and decision-making, and serve as an integration view for managers to engage in process utilization. Internal forces and external dependencies are rooted in two mainstream theories: Resource Dependency Theory (RDT) and Resource Based View (RBV). This study explores the area of integration of these theories using a literature review method that involves the collection, analysis, and synthesis of existing influential publications from both theories. The implications of this research provide a conceptual framework in understanding organizational strategy and to gain stability in managing the main sources of competitive advantage and dependency of the organization

PREDICTION OF HEALTH INSURANCE PRODUCT PURCHASE ALLOCATION IN VARIOUS INDUSTRIES IN INDONESIA USING THE RANDOM FOREST METHOD Achmadi, Hendra; Naibaho, Eduard Ary Binsar; Sembel, Sandra; Lusmeida, Herlina
Milestone: Journal of Strategic Management Vol. 4 No 2 September 2024
Publisher : Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19166/ms.v4i2.8752

The objective of this research is identifying which industry can absorb the product of wealth management such as health insurance. Secondly is to identify what the most factors important to determine closing the health insurance premium. The life insurance penetration and density in Indonesia is the lowest level among the Asian country, so the data population in this research is from 38 different companies from different types of industries with 143 data sample, by using the purposive sampling. Most factors which influence the purchasing of health insurance are Listrik, Industry, domicile, age and position, whether the industry that the most contribution for the health insurance sales is banking and education industry. The methodology that is used in this research is called CRIPS-DM (Cross Industrial Standards Program Data Mining). The first steps what is the purpose of the organization, and the second is what data that needed, and continue to data preparation, after modeling, it will make an interpretation of the result, and the final steps is deployment, it will plan how it will be implemented in the real world, and the accuracy score from this model is 58%. From the result of the projection closing health insurance from each industry, it can be concluded that the most industry that closed the health insurance is Banking Industry, the second is from insurance and the third is education and the next is education, retail, health, manufacturing and finance, hospitality, legal, publishing, technology and government and service industries.

Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name
Chrisanty V. Layman

Contact Email
chrisanty.layman@uph.edu

Phone
+62215460901

Journal Mail Official
milestone.journal@uph.edu

Editorial Address
Kampus Universitas Pelita Harapan Gedung F Lt 12 Jl. M.H. Thamrin Boulevard 1100, Tangerang, Banten 15811

Location
Kota tangerang,

Banten

INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Chrisanty V. Layman

Contact Email chrisanty.layman@uph.edu

Phone +62215460901

Journal Mail Official milestone.journal@uph.edu

Editorial Address Kampus Universitas Pelita Harapan Gedung F Lt 12 Jl. M.H. Thamrin Boulevard 1100, Tangerang, Banten 15811

Location Kota tangerang, Banten INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
Chrisanty V. Layman

Contact Email
chrisanty.layman@uph.edu

Phone
+62215460901

Journal Mail Official
milestone.journal@uph.edu

Editorial Address
Kampus Universitas Pelita Harapan Gedung F Lt 12 Jl. M.H. Thamrin Boulevard 1100, Tangerang, Banten 15811

Location
Kota tangerang,

Banten

INDONESIA