cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
-
Contact Email
-
Phone
-
Journal Mail Official
-
Editorial Address
-
Location
Kota pontianak,
Kalimantan barat
INDONESIA
Jurnal Manajemen Update
Published by Universitas Tanjungpura
ISSN : -     EISSN : -     DOI : -
Core Subject : Science,
Decision Sciences, Operations Research & Management
Arjuna Subject : -
Articles 23 Documents
 1   2   3 
Search results for , issue "Vol 8, No 2 (2019): Jurnal Mahasiswa Manajemen" : 23 Documents clear
THE INFLUENECE OF CUSTOMER RELATIONSHIP MANAGEMENT TO THE CUSTOMER LOYALTY THROUGH CUSTOMER SATISFACTION -, Ariyanda Putra Rusari B12111033
Jurnal Manajemen Update Vol 8, No 2 (2019): Jurnal Mahasiswa Manajemen
Publisher : Jurnal Manajemen Update

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The purpose of this study is to analyze how the influence of customers relationship management (CRM) to customer loyalty through customer satisfaction. This research using quantitative approach. The sample in this study is 100 airline users who have used Citilink airline by using purposive sampling method and purposive technique. The instrument of this study using questionnaires and analyzed using path analysis. The results in this study show that CRM has an insignificant influence on customer loyalty Improved customer loyalty 25.7%, and 74.3% restitution. Can be said the effect of Customer Relationship Management on Customer Loyalty through Customer Satisfaction is very small.Keywords: Customer Relationship Management, Customer Loyalty, customer satisfaction, PT.CitilinkBibliographyAprillita, Lusia. 2011. Pengaruh CRM tehadap Loyalitas pada PT. Bank Negara Indonesia (BNI) Tbk, Kantor Cabang UI Depok. Depok: Universitas Indonesia.Arif Gifano 2011. Pengaruh Customer Relationship Management Terhadap Loyalitas Pelanggan pada maskapai Garuda Indonesia; Universitas IndonesiaBaker, S. 2003. New Consumer Marketing: Managing a Living Demand System. England: WileyBowen, J. T. & Chen, S. L. 2001. The Relationship Between Customer Loyalty and Customer Satisfaction, International Journal of Contemporary Hospitality Management. 1(2): 213–217.Dharmmesta, Basu Swastha. 1999. Loyalitas Pelanggan: Sebuah Kajian Konseptual sebagai    Panduan bagi Peneliti. Jurnal Ekonomi dan Bisnis Indonesia Vol . 14.Duygu Kocoglu Sevcan Kirmaci (2012), “Customer Relationship Management And Customer Loyalty; A Survey In The Sector Of Banking”Garima Malik (2015), “Impact of Customer Relationship Management on Customer Loyalty and Customer Retention with reference to Automobile Sector”Griffin, Jill. 2005. Customer Loyalty: How to Earn It, How to Keep It. Alih Bahasa: Dr. Dwi Kartini Yahya. Jakarta: Erlangga.Hair, Joseph F., Robert P. Bush, & David J. Ortinau. 2006. Marketing Research: Within a Changing Information Environment. 3rd Edition. McGraw-Hill.Keegan, Warren J., Sandra Ernst Moriarty, & Thomas R. Duncan. 1995. Marketing. 2nd Edition. New Jersey: Prentice Hall.Kincaid, Judith W. 2003. Customer Relationship Management: Getting It Right. New Jersey: Prentice Hall.Kottler, P. a. (2014). Marketing Management (Vols. Fourteenth Edition,). USA: Prentice Hall Publishing.Kotler, Philip. 1997. Manajemen Pemasaran: Analisis, Perencanaan, Implementasi, an Kontrol. Jilid 1. Edisi Revisi.Lin, Cho-Pu, Yann-Haur Huang, Chien-Ting Chen, & Hsing-Yun Chang. 2009. CRM Implementation Strategy in Taiwan’s Banking IndustryLukas, Ade Paul. 2001. Customer and Partner Relationship Management. Jakarta Telematic Research Group.Malhotra, Naresh K. 2004. Review of Marketing Research, Vol. 1. North Castle: M.E. Sharpe.Oliver, Richard L. 1993. A Conceptual Model of Service Quality and Service Satisfaction: Compatible Goal, Different Concept. Journal Advances in Services Marketing and Management, Vol. 2.Rana Saifullah Hassana, Aneeb Nawazb, Maryam Nawaz Lashari C, Dr. Fareeha Zafard (2014) “Effect of Customer Relationship Management on Customer Satisfaction”, Prague, Czech RepublicSivadass, E. & Baker-Prewitt, J. L. 2000. An Examination of the Relationship Between Service Quality, Customer Satisfaction, and Store Loyalty, International Journal of Retail & Distribution Management. 28(2): 73–82.Prasetyo, Bambang, & Miftahul Jannah. 2005. Metode Penelitian Kuantitatif: Teori dan Aplikasi. Jakarta: PT. Raja Grafindo Persada.Timm, Paul R. 2001. Seven Power Strategies for Building Customer Loyalty. USA: Amacom.Yim, Frederick Hong-Kit, Rolph E. Anderson, & Srinivasan Swaminathan. 2004. Customer Relationship Management: Its Dimensions and Effect on Customer Outcomes.Zeithaml, Valarie A., Roland T. Rust, & Katherine N. Lemon. 2000. Driving Customer Equity: How Customer Lifetime Value Is Reshaping Corporate Strategy. USA: Amazon.com, Inc.Other Sourceen.Wikipedia. (2015, January 7). Convergent Validity. Retrieved July 22, 2016, from Wikipedia: https://en.wikipedia.org/wiki/Convergent_validityThe Boeing Company, Current Market Outlook, 2003, 2009, & 2010. http://marketing-teori.blogspot.comhttp://marketing-teori.blogspot.comData Statistik Direktorat Transportasi Udarahttp://economicsjurnal.blogspot.comhttps://www.citilink.co.id/en/company-profile
THE CAUSAL RELATIONSHIP BETWEEN DEPOSIT INTEREST RATES, FOREIGN EXCHANGE RATES AND STOCK MARKET INDEX (LQ45) IN INDONESIA PRE AND POST CRISIS 2008 Suwantono, Edwin
Jurnal Manajemen Update Vol 8, No 2 (2019): Jurnal Mahasiswa Manajemen
Publisher : Jurnal Manajemen Update

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

ABSTRACT The main objectives of this study is to determine the interactions between deposit interest rates, foreign exchange rates and stock market index (LQ45) in Indonesia pre and post crisis 2008. The data period before the crisis is October 2000 until November 2008. The data period after the crisis is December 2008 until December 2015. Descriptive quantitative analysis is used in this research. Descriptive analysis method is performed by using analytical table and graphic. Quantitative analysis method is performed by making a regression equation econometric model with time series method to describe the presence or absence of the influence of the independent variable towards the dependant variable. The result showed that during the pre crisis 2008, unidirectional causality existed from Deposit Interest Rates towards Foreign Exchange Rates, Stock Market Index (LQ45) towards Deposit Interest Rates, Deposit Interest Rates towards Stock Market Index(LQ45), and Stock Market Index (LQ45) towards Foreign Exchange Rates. The result post crisis 2008 showed that unidirectional causality existed from Foreign Exchange Rates towards Deposit Interest Rates, Deposit Interest Rates towards Foreign Exchange Rates, and Stock Market Index (LQ45) towards Foreign Exchange Rates. It is found that the direction of causality between the three variables tends to demonstrate a hit-and-run behavior and changes according to the lag selection. This implies that great caution should be taken when interpreting granger causality result.  Keywords: Deposit Interest Rates, Foreign Exchange Rates, Stock Market Index, LQ45, Granger Causality and Subprime MortgageBIBLIOGRAPHY (2008, September 15). Retrieved September 15, 2016, from CNBC: http://www.cnbc.com/id/26708143(2016, November 1). Retrieved from Investing: https://www.investing.com/indices/jakarta-lq45(2016, September 21). Retrieved September 12, 2016, from Consumer Financial Protection Bureau: http://www.consumerfinance.gov/askcfpb/110/what-is-a-subprime-mortgage.htmlInternational Monetary Fund (IMF)'s International Financial Statistics. (2016, October 22). Retrieved from http://data.imf.org/regular.aspx?key=60998108(2018, October 8). Retrieved October 8, 2018, from www.idx.co.id: http://www.idx.co.id/media/1482/lq45-index-methodology-by-idx.pdf(2018). Retrieved July 03, 2018, from Oxford Dictionaries: https://en.oxforddictionaries.com/definition/interest_rate(2018). Retrieved July 3, 2018, from Cambridge Dictionary: https://dictionary.cambridge.org/dictionary/english/interest-rate(2018). Retrieved July 04, 2018, from Cambridge Dictionary: https://dictionary.cambridge.org/dictionary/english/certificate-of-depositInternational Monetary Fund. (2018). Retrieved July 3, 2018, from http://data.imf.org/regular.aspx?key=61545855Ahmed, M., Rehman, R., & Raoof, A. (2010). Do interest rate, exchange rate effect stock returns? A Pakistani perspective. International Research Journal of Finance and Economics(50), 146-150.Ajayi, R., & Mougoue, M. (1996). On the dynamic relation between stock prices and exchange rates. Journal of Financial Research, 19, 193-207.Alam, M. M., & Uddin, M. G. (2009). Relationship between interest rate and stock price: Empirical evidence from developed and developing countries. International Journal of Business and Management Vol.4, No. 3, 43-51.Alam, S., Butt, M. S., & Iqbal, A. (2001). The Long-run Relationship between Real Exchange Rate and Real Interest Rate in Asian Countries: An Application of Panel Cointegration. The Pakistan Development Review, 577-602.Allaro, H. B., Kassa, B., & Hundie, B. (2011). A time series analysis of structural break time in themacroeconomic variables in Ethiopia. African Journal of Agricultural Research Vol. 6(2), 392-400.Amadeo, K. (2016, July 26). Retrieved from The Balance: https://www.thebalance.com/what-caused-2008-global-financial-crisis-3306176CEO, D. (2016, November 19). Retrieved from Tribuneindia: http://www.tribuneindia.com/news/business/fixed-deposit-best-option-for-risk-averse-investors/230726.htmlCho, D., & West, K. (2001). Interest Rates and Exchange Rates in the Korean, Philippine, and Thai Exchange Rate Crisis. NBEP, Conference on Management of Currency Crisis. Monterey, California.Chow, H. K., & Kim, Y. (2004). The Empirical Relationship Between Exchange Rates and Interest Rates in Post-Crisis Asia. School of Economics and Social Sciences, Singapore Management University.Commission, T. F. (2011). The Financial Crisis Inquiry Report. Subprime Lending, 70.Commission, T. F. (2011). The Financial Crisis Inquiry Report, Final Report Of The National Commission On The Causes Of The Financial And Economic Crisis In The United States. Washington D.C: Official Government Edition.Dash, P. (2001). The Relationship between Interest Rate and Exchange Rate in India. Indian Economic Journal.Eichenbaum, M., & Evans, C. L. (1995). Some Empirical Evidence on the Effects of Shocks to Monetary Policy on Exchange Rates. The Quarterly Journal of Economics, Vol. 110, No. 4, 975-1009.Elton, E. J., Gruber, M. J., Brown, S. J., & Goetzmann, W. N. (2003). Modern Portfolio Theory and Investment Analysis. New York: John Wiley & Sons, Inc.Fama, E. F. (1991). Efficient Capital Market : II. The Journal Of Finance. Vol 46 No.5 December 1991, 1575-1617.Fang, W. (2000). Stock market process and expected depreciation over the Asian financial crisis. Applied Economics, 2001, 33, 905-912.Furman, J., & Stiglitz, J. (1998). Economic Crisis: Evidence and Insights from East Asia. Brookings Papers on Economic Activity, 1-135.Goldfajn, I., & Gupta, P. (1999). Does Monetary Policy Stabilize the Exchange Rate Following a Currency Crisis? Working Paper of the International Monetary Fund.Granger, C. W. (1986). Developments in the Study of Cointegrated Economic Variables. Oxford Bulletin of Economics and Statistics, 213-228.Granger, C. W., & Newbold, P. (1974). Spurious Regressions In Econometrics. Journal Of Econometrics 2, 111-120.Granger, C., Huang, B. N., & Yang, C. (2000). A Bivariate Causality between Stock Prices and Exchange Rates: Evidence from Recent Asian Flu. The Quarterly Review of Economics and Finance 40, 337-354.Grant, A. (1988). Handbook of Money and Capital Market. Connecticut: Quorum Books, Greendwood Press, Inc.Gujarati, D. N. (2003). Basic Econometrics Fourth Edition. New York: McGraw-Hill.Gümüş, İ. (2003). Effects of the Interest Rate Defense on Exchange Rates During the 1994 Crisis in Turkey. Research Department Working Paper No.14 The Central Bank Of The Republic Of Turkey.Hidayat, T. (2017, February 14). Teguh Hidayat & Partners. Retrieved from http://www.thpartner.com/2016/02/what-is-lq45.htmlHyde, S. (2007). The response of Industry stock returns to market, exchange rate and interest rate risks. Managerial Finance, 693-709.Kasman, S. (2003). The relationship between exchange rate and stock prices: a causality analysis.Kayhan, S., Bayat, T., & Ugur, A. (2013). Interest Rates and Exchange Rate Relationship in BRIC-T Countries. Ege Academic Review, 227-236.Kearney, C. (1998). The causes of volatility in a small, internationally integrated stock market: Ireland, July 1975-June 1994. Journal of Financial Research, 21(1), 85-104.Keynes, J. M. (1936). The General Theory of Employment, Interest and Money. United Kingdom: Palgrave Macmillan.Koutoulas, G., & Kryzanowski, L. (1996). Macrofactor conditional volatility, time-varying risk premia and stock return behavior. Financial Review, 31, 169-195.Lean, H.-H., Halim, M., & Wong, W.-K. (2003). Bivariate Causality Between Exchange Rate and Stock Price On Major Asian Countries. Department Of Economics National University Of Singapore.Levi, M. D. (1996). International Finance The Markets and Financial Management of Multinational Business 3rd Edition. New York: McGraw-Hill, Inc.Lo, A. W. (2016). What Is An Index? The Journal Of Portfolio Management Volume 42 Number 2, 2.M, K., & S, Y. A. (2013). Macroeconomic forces and stock prices: Evidence from the Bangladesh Stock Market. Bangladesh: Dhaka.Madura, J. (2012). Financial Institutions & Markets. Florence: Cengage Learning, Inc .Mankiw, N. G. (2009). Macroeconomics Seventh Edition. New York: Worth Publishers.Markowitz, H. (1952). Portfolio Selection. The Journal of Finance, Vol. 7, No. 1., 77-91.Mbulawa, S. (2015). Stock Market Performance, Interest Rate and Exchange Rate Interactions in Zimbabwe: A Cointegration Approach. International Journal of Economics, Finance and Management VOL. 4, NO. 2, 77-88.Mishkin, F. (2011). The Economics of Money Banking and Financial Market. Fourth Canadian Edition. Toronto: Pearson Canada.Mishkin, F. S. (2010). The Economics of Money, Banking, and Financial Markets Buku 2. Jakarta: Salemba Empat.Mukherjee, T., & Naka, A. (1995). Dynamic relations between macroeconomic variables and the Japanese stock market: an application of a vector error correction model. Journal of Financial Research, 18, 223-237.Pan, Ming-Shiun, Fok, R. C.-W., & Liu, A. Y. (2000). Dynamic Linkages Between Exchange Rates and Stock Prices: Evidence from Pacific Rim Countries. Working Paper, Financial Management Association Annual Meeting.Pettinger, T. (2017, January 20). Retrieved from Economicshelp: http://www.economicshelp.org/macroeconomics/exchangerate/factors-influencing/Purna, I., Hamidi, & Prima. (2009, May 26). Perekonomian Indonesia Tahun 2008 Tengah Krisis Keuangan Global. Retrieved September 23, 2016, from Kementerian Sekretariat Negara Republik Indonesia: http://www.setneg.go.id/index.php?option=com_content&task=view&id=3698Ramasamy, B., & Young, M. (2001). The Causality between Stock Return and Exchange Rate. Research Paper Series University of Notthingham Malaysia.Sánchez, M. (2005). The Link Between Interest Rates And Exchange Rates. Do Contractionary Depreciations Make A Difference? European Central Bank Working Paper Series No.548 / November2005, 6.Saragih, F. D., & Nugroho, B. Y. (2014). Dasar - Dasar Keuangan Internasional. Jakarta: PT.Raja Grafindo Persada.Sargent, T. J., & Wallace, N. (1981). Some Unpleasant Monetarist Arithmetic. Federal Reserve Bank of Minneapolis Quarterly Review, No.5, Fall, 1-17.Saunders, A., & Cornett, M. M. (2012). Financial Markets And Institutions Fifth Edition. In A. Saunders, & M. M. Cornett, Financial Markets And Institutions Fifth Edition (p. 344). New York: McGraw-Hill/Irwin.Sharpe, W. F. (1991). The Arithmetic of Active Management. Financial Analysts Journal, 7-9.Tambunan, T. T. (2010). Modern Economy. The Indonesian Experience with Two Big Economic Crises, 156-167.Tandelilin, E. (2010). Portfolio dan Investasi. Yogyakarta: Kanisius.
PERAN GANDA PEREMPUAN DALAM MENINGKATKAN PENDAPATAN KELUARGA DI DESA SUMGAI DERAS KECAMATAM TELUK PAKEDAI KABUPATEN KUBU RAYA B1024141026, Daniel Giovanni B1024141026 Daniel
Jurnal Manajemen Update Vol 8, No 2 (2019): Jurnal Mahasiswa Manajemen
Publisher : Jurnal Manajemen Update

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

ABSTRACTFor sustainability of the; company, business should be more customers oriented than profit oriented. In determining and selecting a product, customer shave their own trusted brand. When the customers trust with the brand, they will decide to purchase the products. For this research, there are several factors that affect the brand trust and purchase decision. This research is a survey research that is conducted to understand the causal relationships between variables with the use of questionnaire as the instrument to obtain data. The questionnaire is distributed to 100 sample who fulfill the requirements. The sample of this research is consumers in Pontianak who are above 17 years old and already use or buy Honda motorcycyle. In this research, the data analysis method used is Structural Equation Model Partial Least Square (SEMPLS) method. To conduct analysis using PLS method, this research is using smartPLS 3.0 software. The hypothesis of the research is H1: Product Innovation has positive influence on the Brand Trust of Honda   Motorcycle in Pontianak, H2: Advertising Creativity has positive influence on Brand Trust of Honda Motorcycle in Pontianak, H3: Corporate’s Images has positive influence on Brand Trust of Honda Motorcycle in Pontianak, H4: Product Innovation has positive influence on the Purchasing Decision of Honda   Motorcycle in Pontianak, H5: Advertising Creativity has positive influence on Purchasing Decision of Honda   Motorcycles in Pontianak, H6: Corporate’s Images has positive influence on Purchasing Decision of Honda Motorcycle in Pontianak, H7: Brand Trust has positive influence on Purchasing Decision of Honda Motorcycle in Pontianak.  The result of this research shows that H1, H3, H3, H6, and H7 are accepted but H4 and H5 are rejected.Key word: Product Innovation, Advertising Creativity, Corporate Image, Brand Trust, Purchasing Decision REFFERENCES Kotler, Philip dan Keller, K. L. (2006). Marketing Management. Pearson Education Inc.Kuo, H.C. & Nakhata, C. (2016). "Price promotions and products with low consumer ratings", Journal of Consumer Marketing, Vol. 33 No. 7, pp. 517-527.Lau, Geok Then and Sook Han Lee. 1999. Consumers Trust in a Brand and the Link to Brand loyalty, Journal of Market Focused management.Lee, Monle dan Johnson Carla. 2004. Prinsip-Prinsip Pokok Periklanan Dalam Perspektif Global. Prenada Media. Jakarta.Lau, K.C. & Phau, I. (2007). “Extending symbolic brands using their personality: examining antecedents and implications towards brand image fit and brand dilution”, Psychology and Marketing, Vol. 24 No. 5, pp. 421-444. 
Monroe, K.B. (2002). Pricing: Making Profitable Decisions, 3rd ed., McGraw-Hill, New York, NY. 
Lukas, Bryan A., and O.C. Ferrel., 2000. “The Effect of Market Orientation on Product Innovation”. Journal of The Academy Marketing Science. No. 2 Vol. 28 p. 239-247.Morgan, R.M. & Hunt, S.D. (1994). “The commitment-trust theory of relationship marketing”, Journal of Marketing, Vol. 58 No. 3, pp. 20- 38.Mowen, John C. (2001). Perilaku Konsumen (edisi 5). Jakarta : Erlangga. Jilid 2 Morgan, RM and Hunt, S.D, 1994, The Commitment-Trust Theory of RelationshipNilsson, L., Johnson, M.D. & Gustafsson, A. (2001). “The impact of quality practices on customer satisfaction and business results: product versus service organizations”, Journal of Quality Management, Vol. 6 No. 1, pp. 5-27.Oliver, Richard. L., 1999. Satisfaction. A Behavioral Perspective on The Customer. First Edition. McGraw-Hill Companies, Inc. New York.Palilati., 2004., “Pengaruh Tingkat Kepuasan terhadap Loyalitas Nasabah Tabungan Perbankan di Wilayah Bugis”, Jurnal Ilmu-Ilmu Sosial, pp. 65- 74.Robbins, Stephen P. (1994). Teori Organisasi Struktur, Desain dan Aplikasi. Prentice Hall International, Inc., San Diego.Rogers, E. M., & Shoemaker, F. F. (1983). Diffusion of innovation: A cross cultural approach. New York.
CALENDAR ANOMALIES OF JANUARY EFFECT, DAY OF THE WEEK EFFECT AND SIZE EFFECT TOWARD STOCK RETURN ON GO PUBLIC COMPANY LISTED INDONESIA STOCK EXCHANGE PERIOD 2013 – 2017 Aprilia, Nanda B1024141010
Jurnal Manajemen Update Vol 8, No 2 (2019): Jurnal Mahasiswa Manajemen
Publisher : Jurnal Manajemen Update

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

An efficient capital market hypothesis says that markets that efficiently react quickly to relevant information. In an efficient market, the market will quickly react to new information coming in so that a new equilibrium price will be reached quickly. In practice in the capital market phenomena appear that show deviations that are contrary to the concept of efficient capital markets (market anomaly). The pupose of this research to investors because  Investors need information to assess the risks involved in their investments and to estimate returns on the investment. With the information obtained, investors can determine the position of selling, buying or holding a stock. These anomalies including the January Effect, Day of The Week Effect and Size Effect. The data used in this study are secondary data from companies listed on the Indonesia Stock Exchange during the study period from January 2013 to December 2017. The samples used in this study were 55 issuers with purposive sampling method. The statistical analysis used in this study is by multiple regression analysis with dummy variables for January effects and Day of The Week effect while different T tests for firm size effects. The results of hypothesis testing with multiple linear regression analysis with Independent variables, namely January Efeect, Day Of The Week Effect, and Size Effect and Dependent variables namely Stock Return. Based on the results of multiple linear regression test analysis using dummy variables showing that the January Effect of each variable has a significant influence on Stock return and on the day of the week effect on Monday, Tuesday, Wednesday, Thursday and  Friday also has a significant effect on stock returns. While the size effet based on the results of the independent t-test on the size effect variable of a company has a significant effect (<0.05) which means that the size of a company has an impact on a company's stock return, where the company is measured based on total asset.
THE INFLUENCE OF ZALORA BRAND AMBASSADOR, PAYMENT CONVENIENCE, AND RETURN POLICY TOWARD E-TRUST AND ITS EFFECT TOWARDS PURCHASE INTENTION B1024141023, Carin Sanjaya B1024141023
Jurnal Manajemen Update Vol 8, No 2 (2019): Jurnal Mahasiswa Manajemen
Publisher : Jurnal Manajemen Update

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The large population of Indonesia and increasing internet access and usage provide an ideal environment for a thriving e-commerce scene. With many e-commerce options, we sought to discover whether trust have impact on the purchase intention. Many ways are done by e-commerce companies to increase consumer trust where it is expected that with a large number of e-commerce choices consumers more prefer that company to others. There are many factors that may impact trust but this study focuses primarily on the e-trust that relate to brand ambassador program, payment convenience, and return policy. The purchase intention variables that will be investigated in this paper is interesting because it measures how high the possibility of consumers in buying intention because of the higher e-trust on an e-commerce. In this study, the object that being used is one of the most well-known fashion e-commerce companies in Indonesia which is Zalora Indonesia. This study aims to determine the influence of Zalora brand ambassador, payment convenience, and return policy toward e-trust and its effect towards purchase intention on Zalora Indonesia in Pontianak. The population in this study is customers who know about Zalora Indonesia and have experience in shopping on e-commerce. Data collection method used in this study is by distributing questionnaires and measurements are carried out using a Likert scale. This research was processed using Structural Equation Modeling (SEM) method with Partial Least Square (PLS). SmartPLS 3.2.7 software used to complete the quantitative data. The findings of this study show that return policy has the greatest influence on e-trust which indicates that in order to gain trust from customers, e-businesses must offer an easy return policy. Zalora brand ambassador and payment convenience are also found to have a positive influence toward e-trust. In addition, e-trust has positively influence purchase intention on Zalora Indonesia. Keyword: Zalora brand ambassador, payment convenience, return policy, e-trust, purchase intention REFERENCESBaum, David, 1999. E-Commerce. Oracle Corp. New Jersey.Boswarva, Jessica, 2012. The Marketing Relevance of Australian Cosmetic Brand Ambassadors.Centeno, Clara, 2002. Building Security and Consumer Trust in Internet Payments.Choi, Yongrok and Do Quynh Mai, 2017. The Sustainable Role of the E-Trust in the B2C E-Commerce of Vietnam.Delafrooz, Narges, Laily H. Paim, and Ali Khatibi, 2010. Understanding Consumer's Internet Purchase Intention in Malaysia.Duffy, Dennis L., 2005. Affiliate Marketing and Its Impact on E‐commerce.Gregory, Nicholas, Roberto Daniele, and Levent Altinay, 2013. Affiliate Marketing in Tourism: Determinants of Consumer Trust.Gita, Devi and Retno Setyorini, 2016. The Effect of Brand Ambassador to the Brand Image of Online Company from Zalora.co.id.Hong, Ilyoo B., and Hwihyung Cho. The Impact of Consumer Trust on Attitudinal Loyalty and Purchase Intentions in B2C E-Marketplaces: Intermediary Trust vs. Seller Trust. International Journal of Information Management 2011, 31, 469–479.Kidane, Teklehaimanot Tadele and R.R.K.Sharma, 2016. Factors Affecting Consumers’ Purchasing Decision through E-Commerce.Kim, S and H. Park, 2013). Effects of Various Characteristics of Social Commerce (S-commerce) on Consumers Trust and Trust Performance. International Journal of Information Management, 33(2), 318–332.Loan, Kae Tran My, Benjamin Chan Yin Fah, and Behrang Samadi, Exploring Customer Purchasing Intention over Online Store.Lucouw, L., 2014. The Impact of Brand Ambassador Transgression on Brand Perception.Murphy, Gregory B., 2003. Propensity to Trust, Purchase Experience, and Trusting Beliefs of Unfamiliar E-Commerce Ventures.Putro, Haryo Bismo and Budhi Haryanto. 2015. Factors Affecting Purchase Intention of Online Shopping in Zalora Indonesia, Sebelas Maret University, Surakarta.Rong, Li, Jae Jon Kim, Jae Sung Park, 2007. The Effects of Internet Shoppers' Trust on Their Purchasing Intention in China.Sharma, Bhuvanesh Kumar, Drlokesh Arora, and Dr. Swarna Parmar, 2017. Impact of Trust and Security on Purchase Intention with Reference to Online Purchase through Social Media.Syafaruddin, Suharyono, and Srikandi Kumadji, 2016. The Effect Of Electronic Word Of Mouth Communication On Trust And Purchase Intention As Well Asthe Impact On Purchase Decisions - Survey on Consumer Online Shopping Zafertech.com.Taddeo, Mariarosaria, 2009. Defining Trust and E-trust: Old Theories and New Problems.Virgillo, Di Francesca and Gilda Antonelli, 2017. Consumer Behavior, Trust, and Electronic Word-of-mouth Comunication: Developing an Online Purchase Intention Model.Wang, Miao and Hong Jian Qu, 2017. Review of the Research on the Impact of Online Shopping Return Policy on Consumer Behavior.Wood, S. L. (2001). Remote Purchase Environments: The Influence of Return Policy Leniency on Two-Stage Decision Processes. Journal of Marketing Research, 38(2), 157–169.Yan, Wong Tak and Yeung Yuen Ha, 2011. Customers' Trust and Purchase Intention towards Taobao's Alipay - China Online Marketplace (Younus, Sohail, Faiza Rasheed and Anas Zia, S. L., 2015. Identifying the Factors Affecting Customer Purchase Intention. Web References:BrandTrust, 2007. Brand Ambassador [online]. Available at: https://www.brand-trust.de/en/glossary/brand-ambassador.php[Accessed on 15th November 2018].Harquin, 2015. From Customers to Brand Ambassadors [online]. Available at: http://www.harquin.com/articles/WCC_BrandAmbssdrSlides_050115.pdf [Accessed on 2nd August 2018].Kompasiana, 2015. Zalora Menjadikan Pelanggan Sebagai Brand Ambassador [online]. Available at: https://www.kompasiana.com/kapitaselektakomunikasi/5665cb9bb37a61eb0bf52a02/zalora-menjadikan-pelanggan-sebagai-brand-ambassador [Accessed on 2nd August 2018].iPrice, 2019.      Peta E-commerce Indonesia [online]. Available at: https://iprice.co.id/insights/mapofecommerce [Accessed on 24th January 2019].Securion Pay, 2017.      What is an E-payment System? [online]. Available at: https://securionpay.com/blog/e-payment-system/ [Accessed on 2nd August 2018]. 
ANALYSIS OF FINANCIAL STATEMENT THROUGH RISK-BASED BANK RATING (RBBR) APPROACH TO PREDICT THE BANK HEALTH LEVEL LISTED IN INDONESIAN STOCK EXCHANGE PERIOD 2013-2017 Fadhila, Indri
Jurnal Manajemen Update Vol 8, No 2 (2019): Jurnal Mahasiswa Manajemen
Publisher : Jurnal Manajemen Update

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

ABSTRACTThe purpose of this research was to analyze the  financial statement through Risk Base Bank Rating ( RBBR ) on the 30 banking companies listed in Indonesia Stock Exchange (IDX) in the period 2013-2017. The sampling technique used in this study is purposive sampling. The data analysis technique  used to test the hypothesis is logistic regression with statistical applied program with SPSS. Based on the result of this study it found that the Non-Performing Loans (NPL) and Good Corporate Governance (GCG) have not significant affect on health level of Banking Company. However, the result of Loan to Deposit Ratio (LDR), Net Interest Margin (NIM), Return On Asset (ROA), and Capital Adequacy Ratio (CAR), have significant affect on Health level of Banking Company. Keywords: Non-Performing Loans (NPL), Good Corporate Governance (GCG), Deposit Ratio (LDR), Net Interest Margin (NIM), Return On Asset (ROA), Capital Adequacy Ratio (CAR), health bank level, Logistic Regression
PENGARUH KEBIJAKAN HUTANG DAN KEBIJAKAN DIVIDEN TERHADAP NILAI PERUSAHAAN DENGAN PROFITABILITAS SEBAGAI VARIABEL MODERASI (Studi Empiris Perusahaan Sektor Pertambangan Yang Terdaftar Di Bursa Efek Indonesia Periode 2013-2017) angelia, cindy
Jurnal Manajemen Update Vol 8, No 2 (2019): Jurnal Mahasiswa Manajemen
Publisher : Jurnal Manajemen Update

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

 Nilai perusahaan yang tinggi merupakan salah satu tujuan utama dari setiap perusahaan. Nilai perusahaan merupakan persepsi investor mengenai tingkat keberhasilan perusahaan yang sering dikaitkan dengan harga saham. Tujuan penelitian ini adalah untuk mengetahui profitabilitas dalam mempengaruhi kebijakan hutang dan kebijakan dividen terhadap nilai perusahaan. Objek dalam penelitian ini adalah perusahaan sektor pertambangan yang terdaftar di BEI periode tahun 2013-2017. Bentuk penelitian asosiatif dengan metode purposive sampling sebanyak 14 perusahaan. Pembahasan dengan menggunakan analisis deskriptif, uji asumsi klasik, analisis regresi berganda, analisis koefisien determinasi dan uji hipotesis. Pengujian dengan program SPSS versi 22. Hasil penelitian menunjukkan kebijakan hutang berpengaruh negatif dan  signifikan terhadap nilai perusahaan. Kebijakan deviden berpergaruh positif dan tidak signifikan terhadap nilai perusahaan. Profitabilitas berpengaruh positif dan signifikan terhadap nilai perusahaan. Profitabilitas tidak mampu memoderasi hubungan antara kebijakan hutang terhadap nilai perusahaan. Profitabilitas mampu memoderasi hubungan antara kebijakan deviden terhadap nilai perusahaan.  Kata Kunci : Kebijakan Hutang,Kebijakan Deviden, Profitabilitas, dan Nilai    Perusahaan
PENGARUH SIKAP, NORMA SUBJEKTIF DAN KONTROL KEPERILAKUAN TERHADAP MINAT BERWIRAUSAHA MAHASISWA MANAJEMEN B1021151111, Narita Adinda
Jurnal Manajemen Update Vol 8, No 2 (2019): Jurnal Mahasiswa Manajemen
Publisher : Jurnal Manajemen Update

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Seiring dengan meningkatnya penduduk Indonesia semakin banyak pula tingkat pengangguran. Pengangguran umumnya disebabkan karena para pencari kerja tidak sebanding dengan jumlah lapangan kerja yang ada yang mampu menerimanya Solusi dalam menghadapi masalah pengangguran salah satunya adalah jika seseorang mampu menciptakan lapangan pekerjaan untuk dirinya sendiri yang akan berdampak positif untuk orang lain juga. Semakin banyak orang yang terdidik dan banyak pula orang yang menganggur, maka semakin dirasakan pentingnya dunia entrepreneur (wirausaha). Minat berwirausaha dipengaruhi oleh beberapa faktor seperti sikap, norma subjektif, dan kontrol keperilakuan. Penelitian ini bertujuan untuk mengetahui apakah ada pengaruh sikap, norma subjektif, dan kontrol keperilakuan terhadap minat berwirausaha mahasiswa manajemen Universitas Tanjungpura. Jumlah sampel dalam penelitian ini sebanyak 30 responden. Teknik penarikan sampel yang digunakan adalah teknik sampling jenuh. Penelitian ini menggunakan teknik analis data regresi linear berganda dengan menggunakan SPSS versi 23. Hasil penelitian menunjukkan sikap dan kontrol keperilakuan berpengaruh signifikan terhadap minat berwirausaha sedangkan norma subjektif tidak berpengaruh terhadap minat berwirausaha dengan koefisien determinasi (R2) sebesar 37,5%, sedangkan sisanya sebesar 62,5% dipengaruhi oleh variabel lain yang tidak diteliti dalam penelitian ini. Kata kunci: Sikap, Norma Subjektif, Kontrol Keperilakuan, Minat BerwirausahaAlong with the increasing population of Indonesia the more the unemployment rate. Unemployment is usually caused by job seekers are not comparable to the number of jobs that are able to accept it. Solutions in dealing with unemployment problems are one of which is if someone is able to create jobs for himself which will have a positive impact on others as well. The more educated people and many unemployed people, the more important the world of entrepreneurs is. The interest in entrepreneurship are influenced by several factors such as attitudes, subjective norms, and behavioral controls. This study aims to determine whether there is an influence of attitudes, subjective norms, and behavioral controls on the interest in entrepreneurship at Tanjungpura University management students. The number of samples in this study are 30 respondents. The sampling technique used is a saturated sampling technique. This study uses multiple linear regression data analysis techniques and using SPSS version 23. The results of this study show that attitude and behavioral control have a significant effect on the interest in entrepreneurship while subjective norms have no effect on interest in entrepreneurship with a coefficient of determination (R2) of 37.5%, while the remainder is 62.5% is influenced by other variables not examined in this studyKeywords: Attitudes, Subjective Norms, Behavioral Control, Entrepreneurial Interest.DAFTAR PUSTAKA Adhitama, P.P. 2014. Faktor-faktor yang Mempengaruhi Minat Berwirausaha (Studi Kasus Mahasiswa Fakultas Ekonomika dan Bisnis UNDIP, Semarang). Skripsi. Fakultas Ekonomi UNDIP, Semarang (online). Ajzen, I.  2005. Attitudes, personality, an behavior. New York: Open University Press Andika, M & Madjid, I. 2012. Analisis Pengaruh Sikap, Norma Subyektif Dan Efikasi Diri Terhadap Intensi Berwirausaha Pada Mahasiswa Fakultas Ekonomi Universitas Syiah Kuala. Eco-etntrepreneurship seminar & call of paper.   Ardiyani PNP & Kusuma A.A.G. 2016. Pengaruh Sikap, Pendidikan dan Lingkungan Keluarga Terhadap Minat Berwirausaha. Bali:E-Jurnal menejemen unud. Vol.5, No.8:5155-5183. Arfan Ikhsan. 2008. Akuntansi Lingkungan dan Pengungkapannya. Yogyakarta :Graha Ilmu. Arifin, Rois dan Helmi Muhammad. 2016. Pengantar Manajemen. Malang: Empat Dua Badan Pusat Statistik Pontianak Tahun 2018 Bangun, Wilson. 2012. Manajemen Sumber Daya Manusia. Jakarta: Erlangga. Benedicta Prihatin Dwi, Riyanti. 2003. Kewirausahaan Dari Sudut Pandang Psikologi Kepribadian. Jakarta : Grasindo Dharmmesta, B.S. 1998. Theory of Planned Behavior dalam Penelitian Sikap, Minat, dan Perilaku Konsumen. Jurnal Kelola. No. 18/VII/1998. Djamarah, Syaiful Bahri. 2008. Psikologi Belajar. Jakarta: Rineka Cipta. Fuadi. 2009. Hubungan Minat Berwirausaha Dengan Prestasi Praktik Kerja Industri Siswa Kelas XII Teknik Otomotif SMK Negeri 1 Adiwerna Kabupaten Tegal Tahunajaran 2008/2009. Jurnal PTM. Vol.9 No. 2 Hal. 92-98 George, Jennifer and Gareth R Jones. 2003. Essential of contampory management. Pearson Education. New Jersey: Inc. Ghozali,  Imam.  2011.  Aplikasi  Analisis  Multivariate  Dengan  Program  SPSS. Ginting, M. yuliawan, E. 2015. Analisis Faktor-faktor yang Mempengaruhi Minat Berwirausaha Mahasiswa (Studi Kasus pada STMIK Mikroskil Medan). Jurnal Wira Ekonomi Mikroskil. Volume 5. Nomor 01. April 2015. Hasibuan, M.S.P.  2007. Manajemen Sumber Daya Manusia. Jakarta: Bumi Aksara. Hermina,  U.N.,  Novieyana,  S.  &  Zain,  D.  2011.  Pengaruh Mata Kuliah Kewirausahaan Terhadap Minat Mahasiswa Menjadi Wirausaha. Jurnal Eksos, 7(2),130-141Jogiyanto. 2007. Sistem Informasi Keperilakuan. Yogyakarta: Penerbit Andi Muhibbin Syah. 2011. Psikologi Belajar. Jakarta: PT Raja Grafindo Persada. Murtini.  2009.  Faktor-Faktor  Yang  Mempengaruhi  Rendahnya  Penyerapan  Realisasi  Anggaran Departemen  Perindustrian  Republik  Indonesia  Periode  2008. Tesis.  Jakarta:  Universitas  Bina Nusantara. Nurul Islami, Novia. 2015. Pengaruh Sikap Kewirausahaan, Norma Subjektif, Dan Efikasi Diri Terhadap Perilaku Berwirausaha Melalui Intensi Berwirausaha Mahasiswa. Jurnal Ekonomi Pendidikan dan Kewirausahaan. Vol. 3. No. 1, Tahun 2015. Pemerintah. R.I, (1995). Instruksi Presiden No. 4 Tahun 1995 Tentang Gerakan Nasional Memasyaratkan dan Membudayakan Kewirausahaan (GNMMK). Jakarta: Pemerintah R.I. Putra, Rano Aditia. 2012. Faktor-Faktor Penentu Minat Mahasiswa Manajemen untuk Berwirausaha (Studi Mahasiswa Manajemen FE Universitas Negeri Padang). Jurnal Manajemen, Volume 01, Nomor 01. Robbins, Stephen & Coulter, Mary. 2002. Manajemen. Jakarta: Gramedia. Santoso. 2003. Kompetensi dan Kepercayaan Diri Remaja. Yogyakarta: Liberty.Semarang: Badan Penerbit Universitas Diponegoro. Siswandi. 2013. Pengaruh Gaya Kepemimpinan, Komunikasi Internal dan Motivasi Kerja Terhadap Kinerja Karyawan. Jurnal Ekonomi Universitas Dian Uswantoro. Semarang. Sugiyono. 2016. Metode Penelitian Manajemen. Bandung: CV. Alfabeta Supriyono, AS. Analisis Minat Berwirausaha Pada Mahasiswa: Kasus pada Mahasiswa fakultas Ekonomi Universitas Sanata Dharma. (Skripsi yang tidak dipublikasiakan). Universitas Sanata Dharma, Indonesia. Suryana. 2008. Kewirausahaan. Jakarta: Salemba Empat. Sutanto. 2002. Penerapan Pertanian Organik, Pemasyaralatan dan Pengembangannya. Yogyakarta: Kanisisus. Tjahjono,  HK.  dan  H. Ardi. 2008 .  Kajian  Niat Mahasiswa  Manajemen  UMY  Menjadi Wirausaha. Jurnal Utilitas UMY. Zanna, M.P & Rempel J.K. 1988. Attitudes: A new look at an old cocept. In D. Bar-Tal and A. W. Kruglanski (Eds). The Social Psychology of Knowledge. New York: Cambridge University Press. Zimmerer, Thomas W, Scarborough, Norman M dan Doug Wilson. 2008. Kewirausahaan dan Manajemen Usaha Kecil. Jakarta : Salemba Empat.
The Influence of Job Stress towards Employee Negative Behavior with Self-Esteem as the Moderator and Mediator Septian, Ecsan B1024141007
Jurnal Manajemen Update Vol 8, No 2 (2019): Jurnal Mahasiswa Manajemen
Publisher : Jurnal Manajemen Update

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

ABSTRACTEmployee negative behavior is one of the most problems that inflict a loss which been found in an organization or firm worldwide. The cause of this global issue has been traced down by researchers for decades and it leads to the well documented direct effect of job stress on negative behavior. However, the previous theoritical explanation and empirical findings of the relationship has been inconsistent with the level of negative behavior. This inconsistency brings a question whether negative behavior is only caused by job stress, which in several research found that there is a possibility of the internal attitude of self as another trigger. This study aims to examine the relationship between job stress, employee negative behavior, and negative self esteem, also to explore the moderation effect of negative self esteem on the relationship between job stress and employee negative behavior. Using sampling method, 100 questionnaires have been collected from eligible samples in the area of Pontianak, Indonesia. SmartPLS 3.0 was used for Structural Equation Model Partial Least Square (SEMPLS) analysis to test the validity, reliability, and hypotheses in this research. The study found that there is a postitive relationship between job stress and employee negative behavior, job stress and negative self esteem, and negative self esteem and employee negative behavior. This study also found that negative self esteem has the positive impact towards the influence of job stress and employee negative behavior.  Keyword : Job stress, Employee negative behavior, Negative self esteem, Moderating effect, SEMPLS References Afshar, A.F., & Alishahi, A.G. (2015). The role of concientiousness on job stress and deviant work behavior : the variable share of perceived organizational support. Indian Journal of Fundamental and Applied Life Sciences, Vol. 5 (S3), pp. 226-231.Al Fayyad, M. (2015). Validating Typology of Robinson and Bennett (TRB) of Deviant Workplace Behavior (DWB) in Jordanian Industrial Sector in Zarqa City (JISZC). Journal of Business Studies Quarterly, Volume 6, Number 4.Balakrishnamurti, C. & Shankar, S. (2009). Impact of age and level of experience on occupational stress experienced by non-gazetted officers of the central reserve police force. Industrial Psychiatri Journal, 18(2), 81-83Baumeister, R. F., Campbell, J. D., Krueger, J. I., & Vohs, K. D. (2003). Does high self-esteem cause better performance, interpersonal success, happiness, or healthier lifestyles?. Psychological Science in the Public Interest, 4, 1-44.Celik, K. (2013). The Effect of Role Ambiguity and Role Conflict on Performance of Vice Principals : the Mediating Role of Burnout. Egitim Arastirmalari-Eurasian Journal of Educational Research, 51, 195-214.Cooper, C.L., Marshall, J. (1978). Understanding Executive Stress. London, LN: The Macmillan Press LTD.Ferris, D.L., Keeping, L.M., Brown, D.J., & Lian, H. (2009). When Does Self-Esteem Relate to Deviant Behavior? The Role of Contingencies of Self-Worth. Journal of Applied Psychology, Vol. 94, No. 5, 1345–1353.Fox, S., & Spector, P.E. (2015). The Many Roles of Control in a Stressor-Emotion Theory of Counterproductive Work Behavior In Employee Health, Coping and Methodologies. Research in Occupational Stress and Well Being, Volume 5, 171–201.Gray-Little, B., Williams, V.S.L., & Hancock, T.D. (1997). An item response theory analysis of the Rosenberg Self-Esteem Scale. Personality and Social Psychology Bulletin, 23, 443-451.Jerusalem, M., & Schwarzer, R. (1989). Anxiety and Self esteem as Antecedents of Stress and Coping : a Longitudinal Study with German and Turkish Adolescent. Person.  indirid.  Diff.,  Vol.  10.  No.  7,  pp.  785-792.Kania, S.K. (2014) . The Relationship Between Gender Differences and Stress. The Huron University College Journal of Learning and Motivation, Vol. 52 : Iss. 1 , Article 7King, M. (2011). HR: Your Friend or Foe?. Retrieved from https://www.theguardian.com/money/2011/may/28/hr-friend-or-foe-human-resourcesLee, J.S., Joo, E.J., & Choi, K.S. (2012). Perceived Stress and Self-esteem Mediate the Effects of Work-related Stress on Depression. Wiley Online Library (wileyonlinelibrary.com) DOI: 10.1002/smi.2428.Lee, K.J., Suh, C.H., Kim, J.E., & Park J.O. (2016). The impact of long working hours on psychosocial stress response among white-collar workers. Ind Health, 55(1), 46–53.Lyf, M. (2016). Understand Self [PowerPoint Slides]. Retrieved from https://www.slideshare.net/mickylyf/understand-self-63653956MacDonald, W. (2006). The impact of job demands and workload on stress and fatigue. Australian Psychologist Journal, 38(2), 102-117Mayfield, C.O., & Taber, T.D. (2009). A prosocial self-concept approach to understanding organizational citizenship behavior. Journal of Managerial Psychology, Vol. 25 No. 7, pp. 741-763.Mcdaniel, M.A., & Whelpley, C.E. (2014). Self esteem and counterproductive behavior:A meta-analytic review.Chicago, IL.Penney, L.M., & Spector, P.E. (2005). Job stress, incivility, and counterproductive work behavior (CWB): the moderating role of negative affectivity. Journal of Organizational Behavior, 26, 777–796.Purnomo, W. (2016). Mengelola Tekanan Bagi Salespeople. Retrieved from http://www.wahyu-purnomo.com/mengelola-tekanan-bagi-salespeopleRosenberg, M. (1965). Society and the adolescent self-image. Princeton, NJ: Princeton University Press.Sohail, M. & Rehman, C.A. (2015). Stress and Health at the Workplace-A Review of the Literature. Journal of Business Studies Quarterly, Volume 6, Number 3.Sunday, A.J. (2014). The causes and impart of deviant behavior in the workplace. American Journal of Social Sciences, Arts, and Literature, Vol.1, No. 2, pp. 1-11.The American Psychological Association. (2011). Stress and Gender. Retrieved from https://www.apa.org/news/press/releases/stress/2011/gender.pdfVokic, N.P., & Bogdanic A. (2008). Individual Differences and Occupational Stress Perceived: A Croatian Survey. Zagreb International Review of Economics & Business, Vol. 11, No. 1, pp.61-79.Wilder, J. (2017). Stop Worrying About Failures. Focus on Mindset. Retrieved from https://medium.com/the-mission/stop-worrying-about-failure-focus-on-mindset-110b81f3e7b6Yan, H.Y., Ying, Y.F., Yong, X.G., & Li, Y. (2014). Leadership, work stress and employee behavior. Chinese Management Studies, Vol. 8 Iss 1 pp. 109 – 126.
PENGARUH KEPERCAYAAN, KEAMANAN, PERSEPSI KEMUDAHAN DAN PERSEPSI KEGUNAAN TERHADAP MINAT BELI KONSUMEN PADA TOKO ONLINE (Studi Pada Toko Online LAZADA.co.id ) Syahab, Muhammad Basyir
Jurnal Manajemen Update Vol 8, No 2 (2019): Jurnal Mahasiswa Manajemen
Publisher : Jurnal Manajemen Update

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

ABSTRAK Penelitian yang dilakukan ini bertujuan untuk mengetahui pengaruh kepercayaan, keamanan, persepsi kemudahan dan persepsi kegunaan terhadap minat beli konsumen pada toko online di Lazada.co.id, penelitian ini dilakukan di Kota Pontianak. Metode penelitian yang digunakan adalah metode penelitian survei, sedangkan teknik pengumpulan data dilakukan dengan menyebar kuesioner. Populasi dalam penelitian ini adalah orang yang pernah berbelanja atau mengetahui situs belanja online Lazada.co.id, dengan jumlah sampel sebanyak 130 responden. Pengambilan sampel menggunakan teknik purposive sampling.Hasil penelitian menunjukan bahwa seluruh variabel yang terdiri dari kepercayaan, keamanan, persepsi kemudahan dan persepsi kegunaan berpengaruh signifikan terhadap variabel minat beli. Keempat variabel tersebut dalam menjelaskan pengaruh terhadap minat beli adalah sebesar 71,5% sedangkan sisanya sebesar 28,5% dijelaskan faktor lain diluar model penelitian.Kata Kunci: kepercayaan, keamanan, persepsi kemudahan, persepsi kegunaan dan minat beliDAFTAR PUSTAKA Alwafi, Fachri. (2016). Pengaruh Persepsi Keamanan, Kemudahan Bertransaksi, Kepercayaan terhadap toko dan Pengalaman Berbelanja terhadap minat beli secara online pada situs jual beli tokopedia.com. Jurusan Manajemen. Fakultas Ekonomi dan Bisnis. Yogyakarta:Universitas DiponegoroBastian, Riko Pratama Putra. Pengaruh Kemudahan Penggunaan dan Persepsi Kegunaan Terhadap Sikap Konsumen dan Minat Bertransaksi Secara Online di Tokopedia. Jurusan Manajemen. Fakultas Ekonomi dan Bisnis. Yogyakarta:Universitas MuhamadiyahDoney, P. M. & Cannon J. P. (1997). An Examination of the Nature of Trust in Buyer-Seller Relationships. Journal of Marketing, 35-51.Durianto (2003), Invasi pasar dengan iklan yang efektif.Jakarta:PT Gramedia PustakaFerdinand,Augusty. (2011). Metode Penelitian Manajemen. Edisi Kelima. Semarang. IndoprintFerriyal Rosita (2014) dengan judul Pengaruh Kepercayaan (Trust) dan E-Security Seals Terhadap Minat Pembelian Konsumen Secara Online: Studi Pada Konsumen Kaspay.com Di Indonesia.Fitra Mulyana, Yusuf. (2016). Pengaruh Kepercayaan, Persepsi Risiko,  Dan Keamanan Terhadap Minat Beli Toko Online ( studi pada toko online ) OLX.co.id. Jurusan Manajemen. Fakultas Ekonomi. Yogyakarta: Universitas Negeri YogyakartaFika Budi Aji Saputri,Ainun. 2015. Pengaruh keamanan, kemudahan dan resiko terhadap keputusan pembelian secara online di Tokopedia.com. Jurusan manajemen. Fakultas Ekonomi.Yogyakarta: Universitas Negeri YogyakartaFirdayanti, R. 2012. Persepsi Risiko Melakukan E-Commerce Dengan Kepercayaan Konsumen Dalam Membeli Produk Fashion Online. Jurnal of Social and Industrial Psychology.Fajar Arie Haryosasongko (2015) dengan judul Pengaruh Persepsi Risiko, Persepsi Kemudahan, Dan Persepsi Manfaat Terhadap Minat Pembelian Online Pada Website Lazada.co.id di Kota MalangGhozali, Imam 2013. Aplikasi Analisis Multivariate dengan Program SPSS, Volume VII, Semarang: Univesitas DiponegoroHanafizadeh, Payem et al (2013). “Mobile Banking Adoption by Iranian Clients” Telematics and Informatics 31. Pp 62-78Jogiyanto. (2007). Sistem Teknologi Keperilakuan. Yogyakarta : Andi.Koufaris, M.,Hampton-Sosa, W,.(2004),The development of initial trust in an online company by new customers, Information and Management, January, (41:3),pp. 377-397.Liao, Z., dan Cheung, M.T. (2001). An Analytical Framework for Evaluating E Commerce Business Models and Strategies. Internet Research: Electronic Networking Applications and Policy. Vol. 11, No.4.Moorman, Christin, Gerald Zaltman and Rohit Deshpande. (1993). Factors Affecting Trust in Market Research Relationship, Journal Marketing Research, Vol 57 (January), 81- 101Oglethorpe, J.E and Monroe, B.K. (2008). Determinant of Perceived Health and Safety Risk of Selected Hazardous Product and Activities. Journal of Consumer Research. No. 28 pp. 326-346.Park, Chung-Hoon., and Young-Gul Kim., 2006, “The Effect of Information Satisfaction and Relational Benefit on Consumers Online Site Commitmennts”, Journal of Electronic Commerce in Organizations, 4 (1), hal. 70-90.Pavlou, P. A. (2010), “Consumer acceptance of electronic commerce: Integrating trust and risk with the technology acceptance model.” International Journal of Electronic Commerce, Vol. 7 (3).Peppers, Don and Rogers, Martha (2004). Managing Customer Relationships. A Strategy Frame work,second edition, New Jersey, 2004.Rafidah, Inas. (2017). Analisis Keamanan, Kemudahan dan Kepercayaan terhadap Keputusan Pembelian secara online di Lazada. Penelitian dilakukan dengan tujuan  untuk mengetahui pengaruh keamanan, kemudahan dan kepercayaan terhadap keputusan pembelian secara online di Lazada.co.id. Surabaya: Fakultas Sekolah Tinggi Ilmu Ekonomi Indonesia (STIE).Resti Hidayah, Rachmahita. 2018. Analisi Pengaruh Kepercayaan, Kemudahan dan Keamanan Terhadap Keputusan Pembelian Pada Situs E-Marketplace. Jurusan Manajemen. Fakultas Ekonomi dan Bisnis. Surakarta:Universitas Muhammadiyah Surakarta.Safina Novitasari (2014) dengan judul Pengaruh Kepercayaan, Persepsi Resiko, Persepsi Manfaat, dan Persepsi Kontrol Perilaku Terhadap Niat Penggunaan Sistem E-commerce.Schiffman, L G dan Kanuk, LL. 2006. Consumen Behavior. Seven Edition. New Jersey: Prentice Hall International.Sugiyono. 2013. Metode Penelitian Kuantitatif Kuantatif dan R&D. Bandung: ALFABETA.Sugiyono. 2016. Metodologi Penelitian Kuantitatif Kuantatif dan R&D. Bandung: CV ALFABETA.Syaifudin, Muahmmad. (2014). “Analisis Pengaruh Privasi Keamanan Dan Kepercayaan Terhadap Niat Untuk Bertransaksi Secara Online Di OLX.co.id”. Jurnal Ilmiah FEB. Oktober 2013, Vol 2, No. 2.Slameto. 2010. Belajar dan Faktor-Faktor Yang Mempengaruhinya. Jakarta:Rineka CiptaUmi Narimawati. 2008. Metodologi Penelitian Kualitatif dan Kuantitatif, Teori dan Aplikasi . Bandung:Agung Media Website :https://www.merdeka.com/kasus-order-fiktif-lazada-sebesar-22juta-ini-kronologisnya.httmhttps://tekno.kompas.com/https://www.antaranews.com/berita/531406/intip-sistem-keamanan-lazada

Page 1 of 3 | Total Record : 23

 1   2   3 

Filter by Year

2019 2019


Reset
Filter By Issues
All Issue Vol 11, No 4 (2021): JURNAL MAHASISWA MANAJEMEN Vol 10, No 3 (2021): JURNAL MAHASISWA MANAJEMEN Vol 10, No 2 (2021): JURNAL MAHASISWA MANAJEMEN Vol 10, No 1 (2021): JURNAL MAHASISWA MANAJEMEN Vol 9, No 3 (2020): JURNAL MAHASISWA MANAJEMEN Vol 9, No 2 (2020): JURNAL MAHASISWA MANAJEMEN Vol 9, No 1 (2020): JURNAL MAHASISWA MANAJEMEN Vol 8, No 4 (2019): Jurnal Mahasiswa Manajemen Vol 8, No 3 (2019): Jurnal Mahasiswa Manajemen Vol 8, No 2 (2019): Jurnal Mahasiswa Manajemen Vol 8, No 1 (2019): Jurnal Mahasiswa Manajemen Vol 7, No 4 (2018): Jurnal Mahasiswa Manajemen Vol 7, No 3 (2018): Jurnal Mahasiswa Manajemen Vol 7, No 2 (2018): Jurnal Mahasiswa Manajemen Vol 7, No 1 (2018): Jurnal Mahasiswa Manajemen Vol 6, No 4 (2017): Jurnal Mahasiswa Manajemen Vol 6, No 3 (2017): Jurnal Mahasiswa Manajemen Vol 6, No 2 (2017): Jurnal Mahasiswa Manajemen Vol 6, No 1 (2017): Jurnal Mahasiswa Manajemen Vol 5, No 4 (2016): Jurnal Mahasiswa Manajemen Vol 5, No 3 (2016): Jurnal Mahasiswa Manajemen Vol 5, No 2 (2016): Jurnal Mahasiswa Manajemen Vol 5, No 1 (2016): Jurnal Mahasiswa Manajemen Vol 4, No 4 (2015): Jurnal Mahasiswa Manajemen Vol 4, No 3 (2015): Jurnal Mahasiswa Manajemen Vol 4, No 2 (2015): Jurnal Mahasiswa Manajemen Vol 4, No 1 (2015): Jurnal Mahasiswa Manajemen Vol 3, No 4 (2014): Jurnal Mahasiswa Manajemen Vol 3, No 3 (2014): Jurnal Mahasiswa Manajemen Vol 3, No 2 (2014): Jurnal Mahasiswa Manajemen Vol 3, No 1 (2014): Jurnal Mahasiswa Manajemen Vol 2, No 3 (2013): Jurnal Mahasiswa Manajemen Vol 2, No 2 (2013): Jurnal Mahasiswa Manajemen Vol 2, No 1 (2013): Jurnal Mahasiswa Manajemen Vol 1, No 1 (2012): Jurnal Mahasiswa Manajemen More Issue