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Proceeding International Seminar of Islamic Studies
Published by Universitas Muhammadiyah Sumatera Utara
ISSN : -     EISSN : 27227618     DOI : 10.30596/insis
Core Subject : Religion, Economy, Science, Education, Art, Social,
Religion Arts Astronomy Economics, Econometrics & Finance Law, Crime, Criminology & Criminal Justice Mathematics Physics Other
Proceeding International Seminar of Islamic Studies, published by the Faculty of Islamic Religion, University of Muhammadiyah Sumatera Utara (UMSU), Medan, Indonesia, which includes articles on the scientific research field of Islamic studies and Islamic education, Islamic law, and Islamic economics. Proceeding International Seminar of Islamic Studies accepts manuscripts in the field of research includes scientific fields relevant to: Islamic studies, Islamic education, Islamic law and Islamic economics.
Arjuna Subject : Umum - Umum
Articles 178 Documents
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Search results for , issue "INSIS 3 (February 2022)" : 178 Documents clear
THE EFFECT OF AMBASSADOR BRAND AND HEDONIC SHOPPING ON IMPULSE BUYING OF SHOPEE PPLICATIONS IN HIGH SCHOOL OF ECONOMICS AND INTEGRATED Muhammad Najih; Alfi Amaliya
Proceeding International Seminar of Islamic Studies INSIS 3 (February 2022)
Publisher : Proceeding International Seminar of Islamic Studies

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Abstract

The development of new technology today has reached all circles of the general public and businesses in Indonesia where these developments affect the existing market conditions. Existing business actors must be ready to respond to any new technological developments where each development cannot be separated from the internet as a fulfillment of needs. The use of the internet in Indonesia as a digital marketing communication medium, namely buying and selling online or what we usually call e-commerce is growing rapidly until now, one of which is Shopee. Shopee is an e-commerce (online buying and selling) based on mobile applications, which is developing in Indonesia. The current development of the shopee application has resulted in impulse buying among the public, especially students. Factors that make someone impulse buying are brand ambassadors and hedonic shopping. The purpose of this study was to analyze the effect of brand ambassadors and hedonic shopping on impulse buying. This research was conducted at STEBIS AL-Ulum. This research is a quantitative research with the number of respondents is 70 students. The results of this study indicate that there is a positive and significant influence of brand ambassadors and hedonic shopping partially or simultaneously on impulse buying. Meanwhile, brand ambassadors and hedonic shopping can explain impulse buying by 75.2%, the remaining 24.8 is influenced by other factors.
ANALYSIS OF FACTORS AFFECTING THE PURCHASE DECISION Muammar Sajali; Satria Tirtayasa
Proceeding International Seminar of Islamic Studies INSIS 3 (February 2022)
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The purpose of this study was to determine the effect of the Store Atmosphere on purchasing decisions, to determine the effect of location on purchasing decisions, to determine the effect of Wi-fi on purchasing decisions, to determine the effect of product quality on purchasing decisions, to determine the effect of product quality on purchasing decisions. determine the effect of price on purchasing decisions at coffee shops in the city of Medan. The population in this study are consumers who make purchases at coffee shops in Medan City, where the sample in this study is 180 consumers. The data collection technique used in this study was a questionnaire. The analytical technique used in this research is SM-PLS. The conclusion of this study proves that the Store Atmosphere has a positive and significant influence on Purchase Decisions at coffee shops in Medan City, Location (Location) has a negative and insignificant effect on Purchase Decisions at coffee shops in Medan City, Internet Service/Wi-fi has a positive and significant influence on purchasing decisions at a coffee shop in the city of Medan, product quality has a positive and significant effect on purchasing decisions at a coffee shop in the city of Medan, price has a negative and insignificant effect on purchasing decisions at a coffee shop in the city of Medan.
INFLUENCE OF PRODUCT QUALITY AND DISTRIBUTION ON ONLINE SHOPPING SATISFACTION Haris Budi Kusuma; Raihana Daulay
Proceeding International Seminar of Islamic Studies INSIS 3 (February 2022)
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The purpose of this study is to: (1) determine and analyze the effect of product quality on consumer satisfaction shopping online e-commerce Lazada, (2) determine and analyze the effect of distribution on consumer satisfaction online shopping Lazada e-commerce, and (3) determine and analyze the effect of product quality and distribution on consumer satisfaction online shopping e-commerce Lazada. The approach used in this research is explanatory. The population in the study were all active students of the management study program as many as 2456 students and the research sample as many as 124 students. Data collection techniques in this study used interviews and questionnaires. The data analysis technique in this study uses the Classical Assumption Test, Multiple Linear Regression, t-test and F-test, and the Coefficient of Determination. While the data processing in this study used the SPSS 25 software program. Partially there was a significant effect of product quality on online shopping satisfaction at Lazada ecommerce for UMSU students. There is a significant distribution effect on online shopping satisfaction at Lazada e-commerce for UMSU students, and simultaneously product quality and distribution variables affect online shopping satisfaction in Lazada e-commerce for UMSU students.
ANALYSIS OF THE DEVELOPMENT OF SHARE PRICE OF COMPANIES LISTED ON THE SRI-KEHATI INDONESIA INDEX (CASE STUDY: IMPLEMENTATION OF SDG's) Farah Dina; Prawidya Hariani RS
Proceeding International Seminar of Islamic Studies INSIS 3 (February 2022)
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This topic was raised based on the phenomena of economic development and environmental sustainability which are contradictory to one another. Various development efforts were carried out for the sake of high economic growth, while the ecological damage caused by excessive exploitation of nature was getting worse. Shares listed on the SRI-KEHATI Index were appointed as research objects because they are a form of implementing SDG's. The main objective of this study is to estimate the factors that influence the stock price of companies listed on SRI-KEHATI, as well as to estimate the effect of these stock prices on production growth. The data used in this study are cross sectional data and panel data. Where the cross-sectional data collected are all companies registered with SRI-KEHATI for 10 consecutive years and the sample was taken in 2017. Meanwhile, the panel data collected is data on all companies registered with SRI-KEHATI for 10 consecutive years and samples were taken from 2009 to 2017. Based on the estimation results using the multiple regression method using E-Views 10 software, in the first model a goodness of fit () value was obtained of 0.999999 or 99.99%. Partially, the independent variables namely PER, EPS, TAT, and BB have a positive and significant effect on stock prices (HS), while the BIF variable has a negative and significant effect on HS. Simultaneously, the independent variables have a positive and significant effect on HS. In the second model, the goodness of fit () value is 0. 001599 or 0.15%. Variable Stock Price (HS) which is influenced by PER, EPS, TAT, BB, and BIF has a positive and not significant effect on Production Growth (PP).
THE EFFECT OF SHARIA FINANCIAL LITERATURE ON THE PERFORMANCE OF SHARIA BANKING EMPLOYEES PT. BANK SUMUT KC SHARIA MEDAN Dimas Dwi Permana; Indah Lestari; Mutiah Khaira Sihotang
Proceeding International Seminar of Islamic Studies INSIS 3 (February 2022)
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This Study aims to determine the effect of Demographic factor and Islamic Financial Literacy on the Performance of Islamic Banking Employee at PT. Sumut Syariah Bank Branch Office Medan. Data collection techniques in this study using a questionnaire, which is in the from of data collection techniques that are done by giving a set of questions and written statements to the respondent to be answered. Data analysis techniques used in this study were Validity Test, Reliability Test, Normality Test, Multicollinearity Test, Heteroscedasticity Test, t Test, f Test, Multiple Linear Regression and Determination Coefficient using SPSS 22.0. Based on the of the t test, Demographic Factor (X1) and Islamic Financial Literacy (X2) affect employee performance at PT. Sumut Syariah Bank Branch Office Medan. The results of the f test indicate that a significant value is smaller than 0.05, it can be concluded that Ha is accepted and Ho is rejected by the meaning that there is a joint effect on Demographic Factor (X1) and Islamic Financial literacy (X2) on Employee Performance, and the coefficient of Determination (R) is 80,6%, the effecy caused by Demographic Factor (X1) and Islamic Financial Literacy (X2) and 19,4% is influenced by other variables.
THE EFFECTIVENESS OF THE PROSPEROUS RICE SOCIAL ASSISTANCE IMPLEMENTATION PROGRAM (BANSOS RASTRA) ON FOOD SECURITY IN TANJUNG PURA DISTRICT, LANGKAT REGENCY. Nurmauliza Nurmauliza; Roswota Afni
Proceeding International Seminar of Islamic Studies INSIS 3 (February 2022)
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Abstract

Food security is the availability of food and the ability of a person to access it. A household is said to have food security if the occupants are not in a state of hunger or are haunted by the threat of hunger. The Rastra Social Assistance Program is part of the National Food Security system, which is carried out in a series of efforts to achieve food independence and sovereignty. The Indonesian government gives great priority to national food security policies, this is because the majority of Indonesia's population consumes rice as the main food so that rice is a very strategic national commodity, the goals and objectives of this program are to reduce expenditure burdens and be able to meet some of the basic needs food for the poor. Tanjung Pura District with a population of 68,464 people and a population of Langkat Regency reached 1,028,309 million people in 2017 and 6,863 families receiving the benefits of Social Assistance Rastra. This analysis uses descriptive qualitative data with survey data types. Then a sample of 44 participants received Rastra Social Assistance was taken. The sampling technique in this study used incidental sampling techniques. Based on the results of research conducted in Tanjung Pura District, the Social Assistance Rastra program aimed at the poor has been effective in helping to reduce the expenditure burden on beneficiary families and increasing family food security.
ANALYSIS OF DEMOGRAPHIC AND EMPLOYMENT IMPACT ON ECONOMIC GROWTH IN INDONESIA Aura Ulfha; Roswita Afni
Proceeding International Seminar of Islamic Studies INSIS 3 (February 2022)
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Population growth is a major problem being faced by developing countries like Indonesia. The population problem is one of the problems faced by almost all developing countries in the world, especially due to high birth rates. High population growth has an impact on various aspects of life. This study aims to analyze the impact of demography and workforce on economic growth in Indonesia in 2016-2020. The variables in this study consist of Fertility, Mortality, Labor and Economic Growth. The data used in this study is panel data and uses E-views 12 software to analyze data using multiple linear regression. The results of this study indicate that fertility (birth) and labor have a significant and positive effect on Indonesia's economic growth, while other demographics. Mortality (death) is not significant and negative on economic growth in Indonesia
ANALYSIS OF BEHAVIORAL DEVIATIONS IN CHILDREN OF HIGH SCHOOL AGE Mavianti Mavianti
Proceeding International Seminar of Islamic Studies INSIS 3 (February 2022)
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This research was conducted among high school students, where deviations are rife. The problems studied are how these deviations can occur, the forms of deviations carried out and how the efforts of the school and parents to deal with them. The theories used for this research are deviation theory, social action theory, and also social control theory. The researcher uses a descriptive qualitative research method where the focus of this research is the phenomena that occur in the field according to the actual situation by solving problems as they are. From the results of this study, the type of deviation that is mostly done is at the high school level, where in this phase teenagers spend a lot of time outside the home to find new experiences so that there is an unfavorable relationship between parents and children. The lack of the role of the school also affects the process of this deviation. The forms of deviations that occur also vary, ranging from the lowest level to the highest level. Deviations made this happen can be influenced by the playing environment or even from the closest family itself. Teenagers who commit these deviations are often not aware of what they have done. Therefore, the role of parents as an internal factor is needed to educate children to be more aware of the form of the deviation itself. The school as an external factor is no less important for educating children who are in the adolescent phase. The deviations that occur have also reached a reasonable limit, due to the development of the times and also the unfavorable environment. In this study, researchers tried to find efforts that can be made by parents and also the school to reduce this deviation.

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