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eMBeJi : Manajemen dan Bisnis Jurnal
Published by Universitas Wisnuwardhana Malang
ISSN : -     EISSN : 25286668     DOI : https://doi.org/10.37303/embeji.v7i2
Core Subject : Economy, Science, Social,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences
Manajemen & Bisnis Jurnal menerbitkan artikel ilmiah dibidang manajemen, bisnis dan sangat menghargai pikiran-pikiran baru yang inovativ serta menantang untuk memicu lahirnya inovasi konsep dan praktik dibidang manajemen dan bisnis.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 6 Documents
 1 
Search results for , issue "Vol 4 No 1 (2018)" : 6 Documents clear
PENGARUH STRATEGI PROMOTION MIX TERHADAP KEPUTUSAN KONSUMEN PENGGUNA PASTAGIGI AP, S Soedewo; Esti, Erna Atiwi jaya
Manajemen & Bisnis Jurnal Vol 4 No 1 (2018)
Publisher : Magister Manajemen Universitas Wisnuwardhana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (668.44 KB) | DOI: 10.37303/embeji.v4i1.64

Abstract

Abstract, Toothpaste Pesoden is a product for and can be used by everyone to clean and whiten teeth in order to beautify or beautify human beings. Produced by PT Unilever), in this case the company's desire is to increase sales of Pepsodent toothpaste products by promotion promotion approach (Promotion Mix) which influences consumer decisions. Therefore it is very important to do research that aims to find out the significant influence of promotion mix consisting of advertisement, direct marketing, interaction marketing, sales promotion, public relation and personal selling both simultaneously and partially to decision making by consumer, this is all to increase Product sale. Then by hypothesis test the influence of promotion mix variable simultaneously in can result that there is significant influence all variable in promotion mix to consumer decision. Advertising variables influence the most dominant significant to consumer decisions. Therefore, the company suggested in increasing sales should pay attention to promotion mix in relation to consumer decision. Keywords: Promotion Mix Strategy, Consumer Decision. 
PENGARUH PENGAWASAN PIMPINAN DAN MOTIVASI KERJA TERHADAP KINERJA MELALUI KEPUASAN KERJA PEGAWAI PERUSAHAAN DAERAH AIR MINUM ( PDAM ) KABUPATEN MALANG Samiadji, Samiadji
Manajemen & Bisnis Jurnal Vol 4 No 1 (2018)
Publisher : Magister Manajemen Universitas Wisnuwardhana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (686.132 KB) | DOI: 10.37303/embeji.v4i1.94

Abstract

Basically, companies need not only qualified, capable and skilled employees, but most importantly they are willing to work hard and are eager to achieve optimal work. One of the things that can optimize employees in work is with business progress, because with the business progress of employees can perform their duties to the maximum in accordance with the set targets. The purpose of this study is to analyze the influence of supervisory leadership, work motivation, and job satisfaction that contribute simultaneously and significantly to work business progress PDAM Malang Velage employees. In accordance with the principal problems and research objectives that have been formulated, then this type of research is quantitative research. The sample in this research is 157 employee PDAM Malang Velage. Data analysis method used is path analysis. Based on the data analysis found that : (1) the supervision of leadership and work motivation influence simultaneously and significantly to job satisfaction, (2) the supervision of leadership, work motivation, and job satisfaction simultaneously and significantly affect the business progress , and (3) the supervision of leadership and motivation of work simultaneously and significantly affect business progress through job satisfaction. Keywords : Supervision of Leadership, Work Motivation, Job Satisfaction, and Business Progress
KONTRIBUSI KOPERASI PADA PENINGKATAN FINANCIAL LITERACY SEKOLAH DASAR DI KECAMATAN TUREN KABUPATEN MALANG Anugerah, Roy; Hidayat, Aviessena Syaiful
Manajemen & Bisnis Jurnal Vol 4 No 1 (2018)
Publisher : Magister Manajemen Universitas Wisnuwardhana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (684.972 KB) | DOI: 10.37303/embeji.v4i1.95

Abstract

The existence of elementary schools in Turen Sub-district was a part of the Indicator that there were stakeholders who have a mission to improve human resources and eventually there would emerge various generations of the nation who have extensive knowledge and dedicated to advancing the Indonesian Nation. On the other hand, the establishment of these schools was inseparable from economic activities, where many students gather with various needs that they have and guardians of students, of course, so this was a great opportunity for the creation of economic transactions in the school environment. The purpose of this study were: 1) To find out whether the establishment of cooperatives in the elementary school environment provides financial benefits or not. 2) To find out whether the establishment of cooperatives in the elementary school environment contributes to the school's financial literacy capabilities. This study used descriptive qualitative methods with the intention to understand the phenomena about what was experienced by research subjects by utilizing various natural methods. The results of this study indicated that: 1) Cooperatives have an important role to play in the financial / school financial contributions. 2) The Role of School Cooperatives towards Financial Literacy about a) Knowledge and skills in the form of Tawasi and Tasula Activities are activities that indirectly provide students and guardians with skills regarding finance (finance), about the importance of measuring financial ability and financial management ability itself, b) About basic financial management, such as saving behavior and financial participation. Savings activities give students an understanding of the importance of managing finances themselves. This activity will be felt when they has been in class 6 , and saw the results of their savings. c) about how someone behaves and responsible for money. That the Mandatory Savings and Voluntary Savings activities provide learning to students specifically how they treat pocket money given by parents, the responsibility given to the money. Keyword: School Coperation, and Financial Literacy
KOMPETENSI DAN PENGEMBANGAN KARIR TERHADAP KINERJA PEGAWAI Solikhin, Agus
Manajemen & Bisnis Jurnal Vol 4 No 1 (2018)
Publisher : Magister Manajemen Universitas Wisnuwardhana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (550.702 KB) | DOI: 10.37303/embeji.v4i1.99

Abstract

The purpose of this study is to examine the effect of simultaneous and partial competence and career development on the performance of Sekolah Tinggi Pariwisata Sahid Surakarta Employees. The population of this study is the population in this study were all Sekolah Tinggi Pariwisata Sahid Surakarta employees, with a research sample of 95 employees. The analytical tool used is multiple regression. The results showed that competency and career development simultaneously and partially had a significant effect on the performance of Sekolah Tinggi Pariwisata Sahid Surakarta Employees. The results of this study can be used as an evaluation in developing human resources to support the improvement of competencies by providing opportunities to participate in trainings that support their work and formulate career development regulations Keywords: Competence, Career Development and Employee Performance
KOMPETENSI TENAGA PENJUAL KARTU KREDIT SEBAGA UPAYA MENARIK MINAT NASABAH Mulyani, Roch
Manajemen & Bisnis Jurnal Vol 4 No 1 (2018)
Publisher : Magister Manajemen Universitas Wisnuwardhana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (562.363 KB) | DOI: 10.37303/embeji.v4i1.100

Abstract

The concept of competency applied by the Bank Rakyat Indonesia Surakarta Unit has not been well realized in the field of credit card sales at Bank Rakyat Indonesia Surakarta. This is marked by the lack of knowledge about credit card products and its features. The purpose of this study is to analyze and describe the orientation of working smart, Quality Control System, Quality Training System can improve the competence of Bank Rakyat Indonesia Surakarta credit card sales force. The results of the study explain that, the sales force (sales) of Bank Rakyat Indonesia Surakarta. In carrying out their work using orientation works smart. The quality control system at Bank Rakyat Indonesia Surakarta is done by Atasa, who always requests a daily report (credit card customer data) that have been visited. Good quality sales training is the foundation of the success of Bank Rakyat Indonesia Surakarta. In providing salespeople understanding to know more about credit card features. Keywords: Smart Work Orientation, Quality Control System, Quality Training System
PENGARUH SISTEM PENGENDALIAN MANAJEMEN DAN INOVASI TERHADAP KINERJA MANAJERIAL JASA PERHOTELAN DI KOTA MALANG Ratnawati, Ratnawati
Manajemen & Bisnis Jurnal Vol 4 No 1 (2018)
Publisher : Magister Manajemen Universitas Wisnuwardhana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (517.466 KB) | DOI: 10.37303/embeji.v4i1.107

Abstract

The purpose of this study was to determine the effect of Management Control Systems and innovation on the managerial performance of hospitality services in Malang. The sample used in the study was the manager of seven three-star hotels in Malang. The results showed that the management control system and innovation had an influence on the managerial performance of three-star hospitality services in Malang. These results indicate that the role of management in implementing SPM well through a clear mission and being able to communicate to all members can improve managerial performance, while innovations made through new ideas in hotel management will also improve managerial performance. Keywords: Management Control Systems, Innovation and Managerial Performance

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