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Co-Creation : Jurnal Ilmiah Ekonomi Manajemen Akuntansi dan Bisnis
Published by Arka Institute
ISSN : 28305175     EISSN : 28306058     DOI : https://doi.org/10.55904/co-creation
Core Subject : Economy,
Economics, Econometrics & Finance
This journal covers various topics of economic and business activities, but is not limited to development topics and aspects of accounting and investment, including (but not limited to) the following topics: Economics, Monetary, Finance and Banking, Public Economics, Development Economics, Regional Economics, International Economics, Financial Accounting, Management Accounting, Public Sector Accounting, Sharia Accounting, Accounting Information Technology, Auditing, Capital Markets, Corporate Governance, Financial Management, Taxation , Management, Financial Management, Human Resource Management, Entrepreneurship, Taxation and Public Sector Accounting International Business, Accounting Information Systems, Financial Accounting Accounting, Management Behavior Accounting, Cooperatives and SMEs, Cooperatives and SMEs Accounting
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 12 Documents
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Search results for , issue "Vol. 1 No. 4 (2023): Co-Creation : Jurnal Ilmiah Ekonomi Manajemen Akuntansi dan Bisnis" : 12 Documents clear
Sistem manajemen keamanan informasi dengan standar ISO/IEC 27001 dan ISO/ICE 27002 pada PT Jasa Marga Soesanto, Edy; Kurniasih, Fadila; Mutiara, Putri; Afifi, Salsabila Taqwaning
Co-Creation : Jurnal Ilmiah Ekonomi Manajemen Akuntansi dan Bisnis Vol. 1 No. 4 (2023): Co-Creation : Jurnal Ilmiah Ekonomi Manajemen Akuntansi dan Bisnis
Publisher : ARKA INSTITUTE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55904/cocreation.v1i4.700

Abstract

This study aims to analyze the security management system with ISO/IEC 27001 and 27002 standards at PT Jasa Marga. This study uses a literature search study method with an ISMS approach. Information security management system (ISMS) means a form of process organization based on a business risk approach for planning (Plan), implementation and operation (Execute), monitoring and inspection (Check), and maintenance and improvement or development (Act) of security gossip, ISO/IEC 27000, 27001 and 27002 companies are accepted and adapted using standards. Based on the results of the study, companies that use the ISO/IEC 27001 standard receive ISMS/SMKI professional benefits from third parties who have assessed the security and available evidence. PT Jasa Marga (Persero) Tbk as the first and largest toll road operator in Indonesia continues to improve services for road users, especially in the field of information and technology that continues to increase and develop. It can be concluded that the information security management system at PT. Jasa Marga has complied with the established standards.
Pengaruh Kualitas Produk, Promosi dan Persepsi Harga Terhadap Keputusan Pembelian di Subway Margonda Purba, Eva Yulyanti; Cyasmoro, Verry
Co-Creation : Jurnal Ilmiah Ekonomi Manajemen Akuntansi dan Bisnis Vol. 1 No. 4 (2023): Co-Creation : Jurnal Ilmiah Ekonomi Manajemen Akuntansi dan Bisnis
Publisher : ARKA INSTITUTE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55904/cocreation.v1i4.830

Abstract

This study aims to analyze the influence of Product Quality, Promotion and Price Perception on Purchasing Decisions at Subway Margonda using quantitative methods. The data in this study use primary data obtained by distributing questionnaires randomly to 100 Subway Margonda consumers with incidental sampling techniques. This study uses multiple linear regression analysis methods which include: validity and reliability tests, classical assumption tests, multiple regression analysis, determination coefficient analysis (R2), and hypothesis testing with t-tests and F-tests. The results of the study state that the product quality variable has a significant effect on purchasing decisions at Subway Margonda outlets. Also, the promotion and price perception variables have a positive and significant effect on purchasing decisions at Subway Margonda. It can be concluded that Subway Margonda has paid attention to the quality of its products and created ways to promote its products and price perceptions that are in accordance with the products offered.

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