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Department of Management, Faculty of Economics and Business, Universitas Airlangga JL. Airlangga 4, Surabaya, Indonesia, 60286
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Southeast Asian Business Review
Published by Universitas Airlangga
ISSN : -     EISSN : 30255171     DOI : https://doi.org/10.20473/sabr.v1i1.45844
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
The SABR is committed to publishing the high quality articles from business and management perspectives in regards to within and between the Southeast Asian region. The covered domains but not limited to, such as: Marketing management, Finance, and management accounting, Strategic management, Operation, logistic, and supply chain management, Human resource management, Entrepreneurship
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 6 Documents
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Search results for , issue "Vol. 1 No. 2 (2023)" : 6 Documents clear
Improving the Service Quality In A Board Game Café with Quality Function Deployment Method Winarto, Mikhael Bima; Wurjaningrum, Febriana
Southeast Asian Business Review Vol. 1 No. 2 (2023)
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/sabr.v1i2.49698

Abstract

Customers are the most important factor in business because it is undeniable that customers are a source of income and the main goal of business. Given this, an enterprise must pay attention to customer satisfaction for sustainable operations. Enterprises show their concern for customer satisfaction by continuously improving and developing their service processes, as it requires a significant investment, so it should be done following the customer's preferences. Therefore, a business needs to measure customer satisfaction with its service process. This study aims to measure customer satisfaction with the service process and analyze the results of these measurements to provide improvement suggestions for service processes that customers find unsatisfactory. This study also analyzes Green Practice because previous research stated that Green Practice can indirectly increase customer satisfaction with a service. The results of this study indicate that the quality of the board game café services as a whole is still not good. They still need improvement and determine the priority for improving service processes according to the level of customer interest. In addition, customers considered the Green practices of the café to be satisfactory, so it does not require much improvement.
Enhancing The Service Quality of The Tour and Travel SME By Integrating Servqual Dimensions, Kano Model, and Fishbone Diagram Hidayatullah, Taufiq Asy'ari; Wurjaningrum, Febriana
Southeast Asian Business Review Vol. 1 No. 2 (2023)
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/sabr.v1i2.50943

Abstract

Transportation services are one of the prominent sectors in the movement of the economy. The current transportation system should be arranged in an integrated manner in a single national-scale system to balance the readiness of transportation services and public needs. A proper transportation system can lead to the realization of the goal of building a firm infrastructure and sustainable-inclusive industrialization in the future. Qualitative case study of an SME in Indonesia using the Servqual, Kano, and Fishbone diagram. These three methods can analyze the relationship between quality attributes and determine the factors that influence the quality of a product or service. This study obtained analysis results using the Servqual method that six attributes have the highest gap between reality and expectations. Based on the results using the Kano Model, three classification categories include ten attributes, namely (1) Category O (One Dimensional), (2) Category R (Reverse), and (3) Category Q (Questionable). In addition, analysis of 10 service attributes that are priorities for improvement using the Fishbone diagram produces four main factors (Man, Machine, Environment, and Method) that influence the quality of SME services. This study enriches reference material for considerations in improvement efforts of service attribute weaknesses for transportation service SMEs.
Optimizing Organizational Performance: Unraveling the Interplay of Psychological Attributes in the Era of New Ways of Working Musthofa, Zainul; Raj, Yeshwant
Southeast Asian Business Review Vol. 1 No. 2 (2023)
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/sabr.v1i2.51547

Abstract

The global proliferation of New Ways of Working (NWW) has accelerated, driven by technological advancements and the exigencies of the COVID-19 pandemic, compelling a substantial workforce to adopt teleworking. However, the commonplace nature of NWW has ushered in a new challenge: the mental well-being of employees worldwide. Consequently, the psychological attributes of employees assume paramount significance for organizations striving to sustain their operations. This study endeavors to scrutinize the pivotal role of psychological attributes in the efficacious implementation of teleworking, with a consequential impact on organizational performance. Employing the production of space theory, the research elucidates the intricate dimensions inherent in NWW. Methodologically, a multilevel analysis is employed to unravel the intricate interplay of variables at both individual and organizational levels. The survey, conducted among individuals in Southeast Asia with teleworking experience during the pandemic, amassed 319 samples primarily from Indonesia. The findings underscore the substantial influence of self-efficacy, entitlement, and resilience on the successful adoption of NWW. Additionally, the study employs the PROCESS macro by Hayes to meticulously validate both mediating and moderating relationships. The outcomes accentuate the pivotal role of work engagement as a moderator, facilitating direct impacts of psychological variables on NWW and indirect effects on firm performance, mediated through NWW. This research contributes nuanced insights into the multifaceted dynamics of teleworking, offering a sophisticated understanding of the interplay between psychological attributes, NWW, and organizational performance in the contemporary landscape.
The Role of Knowledge Management Orientation in Driving the Performance of MSMEs Barinta, Dunga
Southeast Asian Business Review Vol. 1 No. 2 (2023)
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/sabr.v1i2.51666

Abstract

The evaluation of a company's performance is a critical aspect when assessing the alignment of business activities with established plans. Regular performance measurement is vital for small-scale enterprises like Micro, Small, and Medium Enterprises (MSMEs). Internal challenges encountered by MSMEs, such as ineffective knowledge and information management, along with misunderstandings about the market, impede these businesses from enhancing their performance. In this context, possessing an orientation towards knowledge management and market awareness is crucial for propelling company performance. This study aims to investigate the impact of knowledge management orientation and market awareness on improving the performance of MSMEs, addressing existing research gaps and the challenges faced by these enterprises. Both knowledge management orientation and market awareness are considered influential factors for boosting MSME performance. Employing a quantitative approach with purposive sampling for data collection, the research successfully compiled data from 112 MSME practitioners in Malang, utilizing 100 datasets for analysis. Structural Equation Modeling (SEM) via the SmartPLS 3.0 software was employed for data analysis. The study's findings support previous research, affirming the significance of both knowledge management orientation and market orientation in driving improvements in MSME performance. Effectively managing and processing knowledge can serve as a long-term intangible asset for attaining competitiveness in the business landscape.
How Demographics and General Economic Mood Affect Investor Risk Tolerance? Restana, Median Dwi; Komalasari, Puput Tri
Southeast Asian Business Review Vol. 1 No. 2 (2023)
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/sabr.v1i2.51759

Abstract

Investment decisions made "‹"‹by investors are strongly influenced by their risk tolerance. Individual risk tolerance will influence their asset allocation decision. This paper used primary data to examine the factors influencing investor risk tolerance. Two factors considered in this study are demographics and general economic mood. Demographic characteristics include gender, occupation, age, marital status, income, and education. General economic mood is people's perceptions about the prospects for a country's economy at present and in the future. Using convenience sampling, we distributed questionnaires to investors in the Indonesia Stock Exchange and senior students. The total number of data used in this research is 200 respondents. This research found that the general economic mood, gender, and occupation positively impact investor risk tolerance. In contrast, our research found the negative impact of education and average monthly income on investors' risk tolerance. Further, age and marital status do not affect the investor's risk tolerance. This finding is important for financial planners to advise on personal investment decisions.
Does Green Purchase Intention Mediate the Effect of Ethical Self Identity on Green Purchase? Afifah, Imroatul; Kuswati, Rini
Southeast Asian Business Review Vol. 1 No. 2 (2023)
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/sabr.v1i2.51974

Abstract

This research aims to examine the influence of ethical self-identity on green purchasing, mediated by green purchase intention. The study elucidates pro-environmental behavior concerning the purchase of environmentally friendly products that support issues related to the circular economy in the digital era. The research methodology employs a quantitative deductive approach to test hypotheses. A survey research design was used to investigate green purchasing behavior, with a sample size of 205 respondents from the Surakarta city area. Non-probability sampling was utilized employing the purposive sampling method. Instrument tests included assessments for convergent validity, discriminant validity, as well as reliability tests using Cronbach's alpha and composite reliability, confirming valid and reliable results. These instrument tests and hypothesis testing were conducted using Smart PLS 3.2.9 software, generating output for the outer model and inner model. Data analysis involved a two-step algorithm process and bootstrapping. The analysis results indicate that ethical self-identity and green purchase intention significantly influence green product purchasing behavior. It was evidenced that the intention to purchase green products mediates the influence of ethical self-identity on green product purchasing behavior.

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