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Review: Journal of Multidisciplinary in Social Sciences
Published by PT Lentera Ilmu Nusantara
ISSN : -     EISSN : 30316375     DOI : https://doi.org/10.59422/rjmss.v1i03
Core Subject : Economy, Science, Education, Social,
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences
Review: Journal of Multidisciplinary in Social Sciences, published by Lentera Ilmu Nusantara. Review: Journal of Multidisciplinary in Social Sciences accommodates the publication of Multidisciplinary Research results in the field of Social Sciences conducted by Lecturers as a manifestation of the Tri Darma of Higher Education. Review: Journal of Multidisciplinary in Social Sciences is an electronic journal that is professionally managed using the Open Journal System, published 12 times a year, namely every month.
Arjuna Subject : Umum - Umum
Articles 5 Documents
 1 
Search results for , issue "Vol. 1 No. 01 (2023): December 2023" : 5 Documents clear
The Effect of Product Variants, Service Levels and Price Bundling on Customer Loyalty Hanafia, Fifi; Permadi, Hanif Nanda
Review: Journal of Multidisciplinary in Social Sciences Vol. 1 No. 01 (2023): December 2023
Publisher : Lentera Ilmu Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59422/rjmss.v1i01.192

Abstract

The development of the business world is currently experiencing a very rapid increase, one of which is the food and beverage business. It is proven by the increasing number of new businessmen who have entered the market with various strategies used to attract as many consumers as possible. Companies are not only trying to attract new and many consumers, therefore companies are trying hard to retain the customers they have got. The business of beverage and food companies is currently booming offering various kinds of food/beverage products that are offered with a variety of new innovations that are able to win the hearts of consumers and are no doubt able to compete in the market, because the Indonesian people themselves are basically the majority of food enthusiasts. and drinks. This study aims to determine whether product variants, service levels and price bundling affect customer loyalty at PT Satria Buana Sakti. The type of research used is quantitative. With a population of 150 and sampling with non-probability sampling technique with a sample of 55 respondents. Data collection includes observation and distributing questionnaires. The analytical methods used are validity test, reliability test, classical assumption test, multiple linear regression analysis and hypothesis testing. From the results of the research, the multiple linear regression equation is Y = 1.603 + 0.042 X1 + 0.178 X2 + 0.529 X3. From the analysis of the coefficient of determination, it can be explained that the product variance, service level and price bundling are 67.6%, while the remaining 32.4% is influenced by other variables.
The Effect of Digital Leadership and Transformational Leadership on Employee Performance Paulina, Oshi
Review: Journal of Multidisciplinary in Social Sciences Vol. 1 No. 01 (2023): December 2023
Publisher : Lentera Ilmu Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59422/rjmss.v1i01.193

Abstract

Human resources are the most meaningful aspect because they are the main foundation for the success of a company, the Company needs a qualified, competitive and superior workforce to achieve its goals. Performance is very important for management to evaluate performance in achieving company goals and planning for the future. This study aims to determine how much influence digital leadership and transformational leadership have on employee performance. The type of research used is quantitative research and uses random sampling. The population in this study was 140 employees with a sample of 100 employees. The data analysis method in this study uses the Smartpls software application with various tests carried out, including the R Square test and Path Coefficient. Based on the results of the r suare test and path coefficient, it can be said that the digital leadership variable has a positive influence on the performance of PT Denso Manufacturing Indonesia employees, the transformational leadership variable has a positive influence on the performance of PT Denso Manufacturing Indonesia employees.
Factors That Influence The Entrepreneurial Intention Of UMKM Fashion In The East Jakarta Small Industry Center Rahayu, Puspita; Parashakti, Ryani Dhyan
Review: Journal of Multidisciplinary in Social Sciences Vol. 1 No. 01 (2023): December 2023
Publisher : Lentera Ilmu Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59422/rjmss.v1i01.194

Abstract

The main objective of this study is to determine the factors that influence entrepreneurial intention. The research design uses a causal quantitative descriptive approach. The objects in this study were fashion traders as many as 100 respondents at the Small Industry Center. The data collection method uses questionnaires distributed to fashion traders. Data analysis in this study used multiple linear regression analysis, classical assumption test, r square test and hypothesis test, using the SPSS 26 data processing tool. The first stage in this research is to determine the indicators for each variable and compose statements that will be used as a questionnaire, then after the data is collected, it is tested for the validity of the questions for each variable along with its reliability. The second stage examines the relationship between entrepreneurial attitudes, entrepreneurship education, family factors, and entrepreneurial intentions. The next stage will measure the research results of each variable relationship.
The Influence of Job Description and Job Satisfaction on Employee Productivity in the Blower Motor Assy Production Department Wulandari, Wulandari
Review: Journal of Multidisciplinary in Social Sciences Vol. 1 No. 01 (2023): December 2023
Publisher : Lentera Ilmu Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59422/rjmss.v1i01.195

Abstract

This research aims to explore and analyze the influence of job descriptions and job satisfaction on employee productivity in the blower motor assembly production department of PT. Denso Manufacturing Indonesia. Data collection was carried out by distributing questionnaires to the total population and sample of 42 respondents, using a quantitative descriptive approach. The data analysis used is the R square Algorithm Test analysis, and Path Coefficient Boostrapping. The results of this research show that the job description variable has a significant positive effect on employee productivity, while job satisfaction has a positive but not significant effect on employee productivity. Therefore, the test results from this research state that there is the same positive influence but has a different significant level between the job description and job satisfaction on work productivity in the blower motor assembly production department of PT. Denso Manufacturing Indonesia.
The Influence of Employer Branding and Organizational Commitment on Turnover Intention Noviyanti, Rosa
Review: Journal of Multidisciplinary in Social Sciences Vol. 1 No. 01 (2023): December 2023
Publisher : Lentera Ilmu Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59422/rjmss.v1i01.196

Abstract

This study aims to explore the influence of Employer Branding and organizational commitment on turnover intention in the manufacturing sector. By involving 93 respondents in this study. Through a quantitative approach, the data collection method uses a questionnaire with simple random sampling. Questionnaire data was analyzed using Smart PLS software. The results of the analysis show that Employer Branding has a significant positive impact on reducing the intention to move among manufacturing employees. Similarly, high levels of organizational commitment are associated with low turnover intentions, providing evidence that employees who feel emotionally and normatively attached to the company tend to stay in it. This study contributes to the understanding of the factors that influence the decision of employees in the manufacturing sector to consider moving. The implication of these findings is the importance of building a positive corporate image and strengthening the emotional and normative bonds between employees and the organization. This research confirms that an effective Employer Branding strategy and increased organizational commitment can play an important role in reducing turnover intention.

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