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Agrifo: Jurnal Agribisnis Universitas Malikussaleh
Published by Universitas Malikussaleh
ISSN : 25483439     EISSN : 26144026     DOI : https://doi.org/10.29103/ag.v8i2.13468
Core Subject : Economy, Agriculture,
Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance
Agrifo accepts scientific papers which discusses the socio-economic aspects of agriculture regarding a system starting from the study of up-stream subsystems, on-farm subsystems, downstream subsystems and supporting subsystems as well as relations between policies and government, international economy and capitalization of land resources , farmer, and community. Related to financing discussion in business development in the field of agribusiness (finance, business, and functional technical aspects)
Arjuna Subject : Ilmu Pertanian dan Biologi (Semua) - Ilmu Pertanian dan Biologi (Lain-Lain)
Articles 10 Documents
 1 
Search results for , issue "Vol. 8 No. 1 (2023): April 2023" : 10 Documents clear
INOVASI KEMASAN DAN PEMASARAN UKM KERUPUK PATTOLA UNTUK MENINGKATKAN PENDAPATAN DESA GADINGSARI Hasanah, Uswatun; Winarti, Indah; Puteri, Diva Rosa Abelinda
Agrifo : Jurnal Agribisnis Universitas Malikussaleh Vol. 8 No. 1 (2023): April 2023
Publisher : LPPM Universitas Malikussaleh - Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29103/ag.v8i1.11454

Abstract

Desa Gadingsari terletak di Kecamatan Binakal Kabupaten Bondowoso, desa ini berpotensi besar di sektor pertanian karena sumber mata air melimpah dan terdapat Usaha Kecil Menengah (UKM) yaitu UKM kerupuk pattola. Pengemasan dan jangkauan pasar yang kurang luas menjadi permasalahan UKM kerupuk pattola. Tujuan penelitian adalah memperbaiki dan mengembangkan kemasan maupun pemasaran untuk meningkatkan pendapatan. Metode penelitian ini menggunakan deskriptif kuantitatif dengan metode pengambilan datanya menggunakan data primer dan sekunder. Kegiatan survei tempat, observasi, tanya jawab, dan dokumentasi untuk mendapatkan data primer. Instrumen data primer berupa pedoman wawancara, alat tulis, dan perlengkapan dokumentasi. Data sekunder diperoleh dari kajian pustaka. Solusi permasalahan melalui inovasi pengemasan dan pemberian label produk, sedangkan inovasi pemasaran dengan memanfaatkan media sosial dan mengikuti Car Free Day. Berdasarkan hasil penelitian, setelah penerapan inovasi kemasan dan pemasaran untuk perbaikan produk dilakukan perbandingan pendapatan sebelum dan setelah inovasi dengan menggunakan analisis pendapatan dan benefit/cost ratio. Pendapatan sebelum inovasi Rp110.920, sedangkan setelah inovasi Rp260.060 dengan hasil analisis B/C Ratio sebesar 3,23 > 1. Jadi, setelah adanya inovasi kemasan ddan pemasaran tersebut UKM kerupuk pattola mengalami peningkatan pendapatan.
Analisis Kinerja Ekspor Minyak Atsiri Indonesia Di Pasar Internasional Nurcahyani, Marizha; Salqaura, Siti Sabrina
Agrifo : Jurnal Agribisnis Universitas Malikussaleh Vol. 8 No. 1 (2023): April 2023
Publisher : LPPM Universitas Malikussaleh - Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29103/ag.v8i1.11771

Abstract

Minyak atsiri merupakan komoditas ekspor non migas yang dibutuhkan di berbagai industri. Indonesia merupakan salah satu negara yang melakukan ekspor minyak atsiri. Penelitian ini bertujuan untuk mengalisa kinerja ekspor minyak atsiri Indonesia di pasar internasional selama periode 2013 sampai 2022 dengan menggunakan alat analisis Revealed Comparative Advantage (RCA) untuk menganalisis daya saing komparatif, Export Competitiveness Index (ECI) untuk menganalisis daya saing kompetitif, dan Indeks Spesialisasi Perdagangan (ISP) untuk menganalisis spesialisasi perdagangannya. Berdasarkan hasil analisis, kinerja ekspor minyak atsiri Indonesia di pasar Internasional disimpulkan bahwa Indonesia memiliki keunggulan komparatif dengan nilai Indeks Revealed Comparative Advantage Advantage (RCA) melebihi satu. Keunggulan komparatif minyak atsiri Indonesia di negara tujuan ekspor yang sangat kuat berturut-turut yaitu Perancis, China, India dan Amerika Serikat. Berdasarkan rata - rata nilai Export Competitiveness Index (ECI),Indonesia mencatat rata-rata nilai sebesar 1. Hal ini berarti Indonesia memiliki keunggulan daya saing kompetitif terhadap minyak atsiri. Berdasarkan rata-rata nilai  Indeks Spesialisasi Perdagangan (ISP), minyak atsiri Indonesia bernilai positif, ini berarti Indonesia memiliki tingkat spesialisasi yang tinggi dalam produksi dan ekspor minyak atsiri. 
ANALISIS RESIKO NILAI EKONOMI DAN PRODUKSI USAHATANI PADI SAWAH DI DESA PUNDEN REJO KECAMATAN TANJUNG MORAWA Tanjung, Ade Firmansyah; Kembaren, Emmia Tambarta; Fadli, Fadli; Barmawi, Barmawi; Nurhajijah, Nurhajijah
Agrifo : Jurnal Agribisnis Universitas Malikussaleh Vol. 8 No. 1 (2023): April 2023
Publisher : LPPM Universitas Malikussaleh - Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29103/ag.v8i1.12563

Abstract

Realizing the welfare of farmers starts with increasing the economic value and feasibility of the income received in accordance with the needs of the farmer's household. The hope is that the economic value obtained from farming is still at the limit of a low level of farming risk. Implementation of the research location in Punden Rejo Village. For primary data processing, questionnaires and interviews were conducted with 30 farmers. For the determination of respondents conducted by disproportionate stratified random sampling method. To calculate the level of risk of economic value of farming can use variance analysis (Variance) and standard deviation (standard deviation). After calculating the value of variance and standard deviation, then the next step is to calculate the coefficient of variation (CV). Based on the results of research conducted from data from interviews and observations at the research location, for risk analysis of the economic value of farming based on the calculation of the coefficient of variation (CV) less than 0.5 (0.23 < 0.5) and risk analysis of production value based on the calculation of the coefficient of variation (CV) less than 0.5 (0.22 < 0.5).
Analisis Profitabilitas Budidaya Cabai Merah Besar Di Kabupaten Lombok Timur FR, Aeko Fria Utama; Suparyana, Pande Komang
Agrifo : Jurnal Agribisnis Universitas Malikussaleh Vol. 8 No. 1 (2023): April 2023
Publisher : LPPM Universitas Malikussaleh - Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29103/ag.v8i1.11631

Abstract

The purpose of this study was to determine the profitability level of large red chili cultivation in East Lombok Regency, determine the feasibility of large red chili cultivation in East Lombok Regency and find out the various obstacles to large red chili cultivation in East Lombok Regency. The research method uses descriptive method. The research sample was taken through purposive sampling. Types of qualitative data and quantitative data with primary and secondary data sources. Analysis of the data used is the analysis of profitability, feasibility of large red chili cultivation and analysis of constraints. The results showed that the Profitability value of 350% exceeded the ROI criteria of 50%, which means that the profit level of large-scale red chili is high or profitable. The feasibility of large-scale red chili cultivation in Pringgasela is considered feasible if the R/C ratio is 4.50 or greater than 1. The constraints faced by large-scale red chilies in East Lombok Regency are pest attacks, disease attacks and capital. al.
ANALISIS TRANSMISI HARGA BAWANG MERAH DI PROVINSI NUSA TENGGARA BARAT Huda, Samsul; Pambudy, Rachmat; Priatna, Wahyu Budi
Agrifo : Jurnal Agribisnis Universitas Malikussaleh Vol. 8 No. 1 (2023): April 2023
Publisher : LPPM Universitas Malikussaleh - Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29103/ag.v8i1.11072

Abstract

Bawang  merah  merupakan  salah  satu  komoditi  hortikultura  yang  cukup  strategis  di Indonesia. fluktuasi harga bawang merah menyebabkan disparitas harga yang tinggi antara petani dan konsumen. Keadaan ini lebih merugikan petani dan konsumen daripada pedagang karena lebih memberikan peluang bagi pedagang untuk memanipulasi informasi harga, sehingga transmisi harga menjadi secara asimetris. Penelitian ini membahas tentang transmisi harga bawang merah antara tiga lembaga pemasaran yaitu petani, pedagang besar dan konsumen di Provinsi Nusa Tenggara Barat. Data yang digunakan dalam penelitian ini merupakan data bulanan harga bawang merah di tingkat petani, grosir dan konsumen dari tahun 2016 sampai 2021 yang dianalisis menggunakan metode Asymmetric Error Correction Model (AECM). Hasil penelitian menunjukkan bahwa transmisi harga bawang merah di tingkat petani terhadap harga di tingkat grosir terjadi secara asimetris, dalam jangka pendek karena terkait dengan biaya penyesuaian. Pada hubungan grosir-konsumen, transmisi harga bawang merah di tingkat grosir terhadap harga di tingkat konsumen terjadi secara asimetris dalam jangka dalam jangka panjang karena terkait dengan penyalahgunaan kekuatan pasar.
Distribusi Pupuk Non Subsidi Pada PT Sang Hyang Seri (PERSERO) Bengkulu Marketing Branch Office Nurbaiti, Meri; Yuristia, Rahmi; Badrudin, Redy
Agrifo : Jurnal Agribisnis Universitas Malikussaleh Vol. 8 No. 1 (2023): April 2023
Publisher : LPPM Universitas Malikussaleh - Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29103/ag.v7i2.12333

Abstract

Agriculture as a vital role in the Indonesian economy in meeting all the basic needs of the community requires supporting factors in the production process. Fertilizers have an important role in increasing agricultural productivity, so it is necessary to distribute fertilizers evenly throughout the region. PT Sang Hyang Seri (Persero) Bengkulu marketing branch office is a subsidiary of a state-owned company that is a distributor of non-subsidized fertilizers in the Bengkulu region. This research was conducted using data tabulation and table matrix methods with data obtained from observations and interviews. This research shows that PT Sang Hyang Seri (Persero) Bengkulu marketing branch office distributes three types of non-subsidized fertilizers in the form of SP-18 Bintang Kuda Laut, KCl Ex Belarus, and NPK Jatiwangi with two marketing alternatives, which are directly to farmers and through kiosk intermediaries. In addition, in its distribution there are five obstacles experienced, namely, 1) price competition; 2) uncertain availability of non-subsidized fertilizer stocks; 3) farmers' purchasing decisions; 4) still lack of maximum promotion; and 5) still lack of human resources.
ANALISIS EFISIENSI EKONOMI USAHATANI TEMBAKAU RAKYAT DI KABUPATEN LOMBOK TIMUR Septiadi, Dudi; Utama FR, Aeko Fria
Agrifo : Jurnal Agribisnis Universitas Malikussaleh Vol. 8 No. 1 (2023): April 2023
Publisher : LPPM Universitas Malikussaleh - Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29103/ag.v8i1.11714

Abstract

This study aims to analyze the economic efficiency of smallholder tobacco farming in East Lombok District. People's tobacco is one of the important agricultural commodities in the area. The method used in this study was a field survey and primary data collection from smallholder tobacco farmers. The research sample was selected using a simple random method from the farmer population in Suralaga District, East Lombok Regency. The villages that were used as research samples were Waringin Village and Suralaga Village. The data collected will include information on production costs, income, production factors used, and commodity prices for people's tobacco. Descriptive-quantitative is the method used in this study. Economic efficiency analysis will be carried out using the R/C ratio analysis. The results of the analysis show that smallholder tobacco farming in the study area has been running efficiently (R/C ratio: 2.66). Obstacles faced by many farmers in smallholder tobacco farming are extreme weather/climate changes, irrigation problems, and access to fertilizers.
ANALISIS LOCATION QUOTIENT (LQ) TANAMAN TEBU (Saccharum officinarum L) di PROVINSI JAWA TENGAH Widyastuti, Winda; Imanuddin, Muhamad
Agrifo : Jurnal Agribisnis Universitas Malikussaleh Vol. 8 No. 1 (2023): April 2023
Publisher : LPPM Universitas Malikussaleh - Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29103/ag.v8i1.11695

Abstract

Central Java Province is the center of sugar cane development which aims to increase sugar production. This research was conducted with the aim of identifying the sugarcane plantation base in regencies in Central Java Province. The method used in the analysis is Location Quotient (LQ) Analysis using secondary data regarding the planted area and production of sugar cane over the last five years, starting from 2018 to 2022. The results of the LQ analysis show that there are five districts with the largest planted area base for sugarcane large chilies, namely Kudus, Blora, Pati, Sragen, and Rembang Regencies. In addition, there are also five districts with the largest sugarcane production base, which include Kudus, Blora, Pati, Sragen and Rembang Regencies.
ANALISIS STRATEGI PEMASARAN BUAH NAGA MENGGUNAKAN BAURAN PEMASARAN (MARKETING MIX) DAN SWOT Rahma, Mulia Annisa; Heryansyah, Muh. Taufiek; Zahra, Farras Zalikhah; Irianto, Heru
Agrifo : Jurnal Agribisnis Universitas Malikussaleh Vol. 8 No. 1 (2023): April 2023
Publisher : LPPM Universitas Malikussaleh - Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29103/ag.v8i1.11452

Abstract

This research aims to 1) determine the marketing mix strategy of dragon fruits in UD Sabila Farm, and 2) analyze the marketing strategy for dragon fruit in UD Sabila Farm using the SWOT framework. The study was conducted at UD Sabila Farm, Kaliurang Street Km. 18.5, Kertodadi, Pakembinangun, Pakem Sub-district, Sleman District, Yogyakarta. The research employed a qualitative descriptive methode with a case study approach. The data were gathered through the process of observation, conducting in-depth interviews, and documentation. Based on the results, it was mentioned that the applied marketing mix includes the 7P of the marketing mix applied are price, promotion, place, product, people, process, and physical evidence. The SWOT analysis revealed internal factors encompassing strengths and weaknesses, as well as external factors involving opportunities and threats. Firstly, the strengths of UD Sabila Farm are the excellent Agroeduwisata concept, strategic location, and use of certified seeds. Second, the weaknesses are plant diseases and infections that cause fluctuating production, and they are unable to optimize social media. Furthermore, the opportunities include high demand and an existing market, while the threats of UD Sabila Farm include increased competition and a high number of imported products in the market.
PROFIL AGROINDUSTRI EMPING JAGUNG DI KABUPATEN ACEH UTARA Zuriani, Zuriani; Martina, Martina
Agrifo : Jurnal Agribisnis Universitas Malikussaleh Vol. 8 No. 1 (2023): April 2023
Publisher : LPPM Universitas Malikussaleh - Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29103/ag.v8i1.11577

Abstract

Farmers Group Bungong Seulanga is the only producer of corn chips in North Aceh Regency. Since 2018, the agroindustry has not experienced development. This study aims to determine how the constraints, production costs, revenues, profits, business feasibility level, and cost of goods sold. The data used are primary and analysed used descriptive qualitative and quantitative methods. The results showed that the business experienced obstacles related to production techniques, quality of chips, production stock, marketing, packaging, management and business legalization. Agroindustry produces chips as much as 25 kg / month with production costs other than labor wages of Rp. 348,250, -. Agro-industry revenue of Rp. 1,250,000, - and a profit of IDR 901,750. If the labor wage is calculated, the business will suffer losses and it is not feasible because the total cost reaches Rp. 1,948,250. The HPP which benefits the corn chips agroindustry is currently above Rp. 77,930 / kilogram.

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