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Nafi'uddin Fauzi Mahfudh
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Fakultas Hukum, Institut Teknologi Bisnis AAS Indonesia Jl. Slamet Riyadi No.361, Windan, Makamhaji, Kec. Kartasura, Kabupaten Sukoharjo, Jawa Tengah. whatsapp : +62822 2655 6663, email : jurnalsumberhukum@gmail.com.
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Kab. sukoharjo,
Jawa tengah
INDONESIA
Jurnal Sumber Hukum
Published by Institut Teknologi Bisnis AAS Indonesia
ISSN : 30901235     EISSN : -     DOI : -
Core Subject : Social,
Law, Crime, Criminology & Criminal Justice
Jurnal Sumber Hukum merupakan jurnal riset dalam disiplin ilmu Hukum, antara lain Hukum Islam, Hukum Pidana, Hukum Perdata, Hukum Bisnis, Hukum Adat, Hukum Sosiologi, Hukum Tata Negara, Hukum Administrasi Negara, Hukum Kesehatan. Jurnal Sumber Hukum diterbitkan 2 (dua) kali setahun (Juli dan Desember) oleh LPPM ITB AAS Indonesia.
Arjuna Subject : Ilmu Sosial - Hukum
Articles 21 Documents
 1   2   3 
PERTANGGUNGJAWABAN PRODUSEN TERHADAP IKLAN YANG MERUGIKAN KONSUMEN Anisa Elisawati; Azzhahro Geiza Salsabilla
JURNAL SUMBER HUKUM Vol 2 No 2 (2025): JURNAL SUMBER HUKUM
Publisher : LPPM institut Teknologi Bisnis AAS Indonesia

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Abstract

This discussion aims to examine the obligations of producers for misleading advertising from a managerial perspective with legal nuances. This discussion is descriptive qualitative from a literature review, namely by reviewing relevant literature, laws, and case studies to understand the phenomenon in depth and interpretatively. The results of the study indicate that producers should be held responsible not just policy assumptions but assumptions managerial ethics, consumer trust, and corporate social responsibility perspective. Thus, companies need to integrate responsible advertising strategies into their risk management and marketing governance. The legal frameworks, such as consumer protection laws, is also briefly discussed to illustrate how regulations intersect with company policies. This study contributes to the field of business ethics and consumer protection by offering an integrated perspective that aligns legal responsibility with ethical and managerial implications. Keywords: Accountability; advertising; trust; business ethics; consumer protection

Page 3 of 3 | Total Record : 21

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