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Advances in Psychological Sciences and Applications
Published by Indonesian Institute of Science and Technology Research
ISSN : -     EISSN : 30907071     DOI : https://doi.org/10.56741/apsa.v1i01.989
Core Subject : Religion, Humanities, Health, Science, Social,
Religion Humanities Health Professions Neuroscience Social Sciences
Advances in Psychological Sciences and Applications is an international, peer-reviewed journal dedicated to advancing the understanding and application of psychological science. APSA provides a platform for innovative research that bridges the gap between theory and practice, exploring how psychological principles can address real-world challenges. APSA publishes cutting-edge studies across diverse areas, including cognitive psychology, behavioral science, clinical and developmental psychology, neuropsychology, and social psychology. APSA emphasizes the integration of psychological science with practical applications in fields such as mental health, education, organizational behavior, and public policy. Key areas of focus include, but are not limited to, psychological interventions, mental health assessment and treatment, cognitive and behavioral therapies, social and emotional well-being, neuropsychological research, and the application of psychology in technology, health, and society. APSA also explores the psychological impact of emerging digital environments and technologies, investigating how these innovations influence human behavior and development.
Arjuna Subject : Psikologi - Psikologi (Lain-Lain)
Articles 18 Documents
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AI in Education: Cognitive, Social, Affective, and Ethical Impacts on Human Behavior based on Human-Computer Interaction Theories Macasawang, Jehanie May A.
Advances in Psychological Sciences and Applications Vol. 1 No. 03 (2025): Advances in Psychological Sciences and Applications
Publisher : The Indonesian Institute of Science and Technology Research

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56741/apsa.v1i03.1297

Abstract

Incorporating Artificial Intelligence (AI) in education is reforming the dynamics of teaching and learning. Due to this, behavioural changes among students and educators triggered by using AI technologies must be studied. In this research, these behavioural changes among individuals in the academe were investigated, particularly in the cognitive, social, affective, and ethical dimensions of Human-Computer Interaction (HCI) theory. Based on a comprehensive literature review, this study examines how AI tools affect cognitive engagement, social interaction, emotional responses, and ethical decision-making. These impacts on behaviour in the educational setting were examined through HCI theories like Distributed Cognition, CASA (Computers as Social Actors), Affective Computing, and Socio-Technical Theory. Positive behavioural outcomes include enhanced cognitive support through reduced mental load, improved collaboration via AI-mediated platforms, increased emotional engagement through adaptive content, and tougher academic integrity enabled by AI-driven proctoring and plagiarism detection systems. However, the paper also identifies critical negative consequences such as cognitive over-reliance, diminished metacognitive reflection, reduced interpersonal interactions, cultural misinterpretation of emotions, and ethical concerns such as surveillance and algorithmic bias. The findings suggest that while AI tools can support human learning and teaching processes, their design and deployment must be guided by ethical principles and pedagogical considerations to allay risks. The study concludes with a call for thoughtful, human-centred AI integration in education that upholds fairness, engagement, and ethical standards.
Hyper-Personalization and the Privacy Paradox: An Opinion-Based Academic Perspective Abdulwahab, Basel; Kumar T.P, Krishna
Advances in Psychological Sciences and Applications Vol. 1 No. 03 (2025): Advances in Psychological Sciences and Applications
Publisher : The Indonesian Institute of Science and Technology Research

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56741/apsa.v1i03.1373

Abstract

The rapid advancement of data-driven digital marketing has introduced unprecedented opportunities for hyper-personalization. This innovation allows marketers to tailor content and services to individual users in real time, enhancing engagement and customer satisfaction. However, the rise of hyper-personalization is accompanied by growing concerns regarding user data protection, commonly described as the privacy paradox. This paradox reflects the tension between consumers’ desire for personalized experiences and their apprehension about potential data misuse. This article provides an opinion-based discussion that analyzes the psychological implications of this phenomenon, highlighting how consumer trust, decision-making, and long-term loyalty may be affected. In doing so, the paper emphasizes the importance of balancing marketing effectiveness with ethical data practices. The article concludes with practical considerations for marketers navigating this dilemma, suggesting approaches that align personalization strategies with both consumer expectations and evolving standards of digital responsibility.
Human Bots and Algorithmic Bots in Tanzanian Politics: A Rising Threat to Democratic Discourse Mlwale, Husna Juma; Mlodi, Lodgar Gabriel
Advances in Psychological Sciences and Applications Vol. 1 No. 03 (2025): Advances in Psychological Sciences and Applications
Publisher : The Indonesian Institute of Science and Technology Research

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56741/apsa.v1i03.1426

Abstract

The emergence of bot farms, both algorithmic and human-operated, poses a critical challenge to democratic discourse in many African nations, including Tanzania. Political actors are increasingly deploying these bot farms to manipulate public opinion, hijack political conversations, and create artificial consensus on sensitive national issues. This paper investigates the influence of such bots on political communication, focusing on recent patterns observed across Tanzanian digital platforms. It explores how both algorithmic and human bots are systematically employed to flood social media with curated content, silence opposition voices, and shape electoral narratives. Through qualitative analysis of digital interactions and secondary sources, this study reveals the strategic use of bots to manipulate political narratives, promote astroturfing, and suppress dissent. The paper highlights the implications for digital democracy, including the erosion of authentic political engagement, and emphasizes the urgent need for regulatory, civic, and technological responses to preserve democratic integrity in digital spaces.
The Invisible Burden: A Qualitative Study on the Emotional Well-being of Women Over 30 in Peshawar, Pakistan Naz, Samina; Tabassum, Nihal
Advances in Psychological Sciences and Applications Vol. 1 No. 03 (2025): Advances in Psychological Sciences and Applications
Publisher : The Indonesian Institute of Science and Technology Research

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56741/apsa.v1i03.1523

Abstract

The emotional well-being of women in traditional, patriarchal societies is often shaped by sociocultural pressures that differ significantly from Western contexts. This study explores the unique challenges faced by women over 30 in Peshawar, Pakistan, a city with strong Pashtun cultural norms. Using a qualitative phenomenological approach, in-depth interviews were conducted with 15 unmarried and married women aged 30-38. The findings reveal that the trajectory of psychological distress often begins at birth with a son-preference ideology, leading to restricted educational and career opportunities, limited personal autonomy, and sanctioned social control. A particularly significant finding is the prevalence of emotionally exploitative relationships, where male figures, often presented as friends or potential partners, leverage societal constraints to dominate and emotionally blackmail women, severely impacting their mental health. This control is framed within a discourse of religious and cultural propriety, creating intense internal conflict. The discussion highlights that these pressures systematically violate fundamental rights that are globally recognized, leading to chronic anxiety, depression, and a diminished sense of self-worth. The study concludes that the emotional well-being of these women is not merely a mental health issue but a direct consequence of structural inequality. It implies the need for culturally sensitive mental health interventions and robust policy frameworks that challenge the normative gender biases entrenched in the societal fabric.
The Role of Social Media and Digital Technology in Increasing Psychological Vulnerability in Adolescents Mabanja, Ashiraf; Puspitasari, Intan
Advances in Psychological Sciences and Applications Vol. 1 No. 03 (2025): Advances in Psychological Sciences and Applications
Publisher : The Indonesian Institute of Science and Technology Research

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56741/apsa.v1i03.1535

Abstract

The widespread use of digital technologies has reshaped adolescent socialization and learning while raising concerns about mental health vulnerability. This review synthesizes ten empirical studies (2017–2024) examining links between digital technology use and adolescent psychological outcomes. Six studies reported positive associations between technology use and negative outcomes such as depression, anxiety, and suicidal ideation, while two identified dose–response patterns showing greater risk with heavier or problematic use. Longitudinal findings indicated temporal precedence, where increased technology use preceded declines in well-being. Gender emerged as a consistent moderator, with adolescent girls experiencing stronger negative effects, and pre-existing mental health conditions further amplifying risk. Although some adolescents reported benefits like social connection and online support, the overall evidence suggests that excessive or emotionally driven technology use heightens psychological vulnerability. Preventive strategies should emphasize digital literacy, emotional regulation, and gender-sensitive approaches. Future research should employ longitudinal and objective methods to clarify causal mechanisms linking digital engagement and adolescent well-being.
The Effect of Workforce Diversity on Employee Performance: The Case of Wallaga University Chali, Gudata Abara; Adeba, Lema
Advances in Psychological Sciences and Applications Vol. 2 No. 01 (2026): Article in Press - Advances in Psychological Sciences and Applications
Publisher : The Indonesian Institute of Science and Technology Research

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56741/IISTR.apsa.002030

Abstract

This study investigates the impact of workforce diversity on employee performance at Wallaga University, Ethiopia. Utilizing a descriptive and explanatory research design, the study analyzed four primary dimensions of diversity: ethnicity, gender, education, and age. Quantitative data were gathered from 179 administrative staff members (representing a 93.7% response rate) through structured Likert-scale questionnaires. Data analysis was conducted using SPSS version 24, employing both descriptive statistics and inferential methods, including Pearson correlation and multiple regression. The findings demonstrate that ethnicity, educational background, and age diversity have a statistically significant positive effect on employee performance. Specifically, educational diversity emerged as the strongest predictor of performance (β= 0.422, p < 0.001). While gender diversity showed a positive relationship, its effect was not statistically significant in this specific context (p = 0.636). The regression model explained 68.4% of the variance in employee performance. The study concludes that institutionalizing diversity management is essential for enhancing productivity and recommends that Wallaga University leadership integrate diversity-conscious policies into their strategic human resource frameworks.
Social Identity, Diversity, Equity, and Inclusion (DEI) in Asian Organizations: Implications for Human Resource Management Khan, Waqar Akbar; El Atmani, Hind
Advances in Psychological Sciences and Applications Vol. 2 No. 01 (2026): Article in Press - Advances in Psychological Sciences and Applications
Publisher : The Indonesian Institute of Science and Technology Research

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56741/IISTR.apsa.002119

Abstract

Diversity, Equity, and Inclusion (DEI) has become a prominent agenda in human resource management (HRM), particularly in Asian organizations experiencing increasing workforce diversity. However, DEI initiatives often remain symbolic, resulting in tokenism rather than meaningful inclusion. This study employs a conceptual review approach grounded in Social Identity Theory and in-group–out-group bias to analyze DEI implementation in Asian organizational contexts. Drawing on recent empirical and theoretical studies, this paper examines how social identity dynamics influence recruitment, promotion, anti-discrimination policies, and diversity management. The findings suggest that deeply embedded cultural norms, high power distance, and collectivist orientations in Asia intensify social categorization processes, leading to resistance toward superficial DEI practices. This paper contributes to HRM literature by proposing a socially grounded perspective on DEI internalization and offering implications for strategic HRM in Asia.
Cognitive Load and AI-Assisted Learning in Thai Higher Education: A Structural Model Approach Rungchatchadaporn Vehachart; Ratna Yunita Setiyani Subardjo
Advances in Psychological Sciences and Applications Vol. 2 No. 01 (2026): Article in Press - Advances in Psychological Sciences and Applications
Publisher : The Indonesian Institute of Science and Technology Research

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56741/IISTR.apsa.002179

Abstract

The integration of artificial intelligence (AI) in higher education has significantly transformed teaching and learning processes. While AI-assisted learning tools offer personalized feedback and adaptive learning environments, their cognitive implications remain underexplored, particularly in non-Western contexts. This study investigates the impact of AI-assisted learning on cognitive load and learning outcomes in Thai higher education. Using Cognitive Load Theory (CLT) as a framework, a quantitative approach with PLS-SEM was applied to data from 312 students. The findings indicate that AI-assisted learning reduces extraneous cognitive load while enhancing germane cognitive load. Student engagement mediates the relationship between cognitive load and learning outcomes, while cultural factors moderate AI usage effects.

Page 2 of 2 | Total Record : 18

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