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Jurnal Manajemen Maranatha
Published by Universitas Kristen Maranatha
ISSN : 14119293     EISSN : 25794094     DOI : http://doi.org/10.28932/jmm
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Focus and scope of Jurnal Manajemen Maranatha areas include marketing management, financial management, human resource management, operation management, and entrepreneurship. JMM accepts articles in the form of quantitative and qualitative research results, conceptual studies, and various other similar scientific papers.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 8 Documents
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Search results for , issue "Vol 19 No 1 (2019): Cover" : 8 Documents clear
Pengaruh persepsi nilai terhadap kepuasan nasabah tabungan Bank X di Bandung Yati Yulianty; Reinantha Yaputra
Jurnal Manajemen Maranatha Vol 19 No 1 (2019): Cover
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v19i1.979

Abstract

Customer satisfaction is important in the continuity of banking services business, especially faced of the market competition today. Value obtained by customers based on experience is expected to create satisfaction, therefore this research is conducted with the aim of seeing the influence of value perception on customer satisfaction of Savings Bank X in Bandung, which is the perception of value consist of 3 aspects that is functional value, emotional value, and social value. Research method used through explanation survey with descriptive approach associative. The sample used was 53 respondents with purposive sampling technique. Data collection through questionnaires is then performed statistical data analysis techniques with multiple linear regressions, through F test and t test to test the hypothesis. The result of the research shows that the positive influence of functional value on customer satisfaction can not be confirmed. The positive influence of emotional value on customer satisfaction can not be confirmed. The positive influence of social values on customer satisfaction can be confirmed. Overall value perception has a positive influence on satisfaction.
Perancangan alat bantu untuk memperbaiki proses perencanaan produksi pada PT X Hans Gerald Regawa
Jurnal Manajemen Maranatha Vol 19 No 1 (2019): Cover
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v19i1.1003

Abstract

Production planning is part of the operational management that is important in a company. By managing production planning properly, the production process in a company will be able to run better. PT X is a company that produces vehicle spareparts for private cars. The company runs make to order system to fulfill the production procss. In the make to order system, a new product will begin to be produced by the company if there is an order from the customer. In this system, a company has inventory i.e. raw material and work in process. The problem are PT X have lack of raw materials and the absence of lead time given by the company to customers about when a product will be sent. To overcome this problem, improvements are made to the existing production planning system. Improvements begin by changing the way raw materials are purchased. This is done by treating the system with order point. With this system, company will never experience a shortage of raw materials because when raw material below order point, company must immediately order new raw materials. Thus the production process will not be disturbed and can run smoothly. In determining when a product will be completed and sent to customers, a production planning system with DSS tools (decision support system) is made using Microsoft Excel tools. By using DSS, the system will automatically display when a product will be finished and when it can be sent to the customer, when to buy raw materials, and how much production order is. Accordingly, the company can provide certainty of information to customers when the products have been produced and shipped.
Analisis kualitas website Dewan Perwakilan Mahasiswa Universitas Telkom menggunakan WebQual 4.0 Mochammad Faizal
Jurnal Manajemen Maranatha Vol 19 No 1 (2019): Cover
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v19i1.1037

Abstract

Telkom University is a tertiary institution that has a variety of student organizations as a place to channel and develop the potential of students. Student Council of Telkom University Student Family or commonly abbreviated as DPM Kema Tel-U is one of the student organizations at Telkom University that has several functions such as supervision, legislation, aspirations, and budget. The involvement of Telkom University students is needed in carrying out these four functions, and one of the methods used is to carry out publication activities related to various activities that will be or are being held. However, Kema Tel-U DPM has not been able to maximize the website which is considered to be the main channel in information dissemination activities. To answer these problems, researchers will conduct a literature study to obtain various relevant theories, modify the WebQual 4.0 instrument that is tailored to the research needs, then conduct questionnaires to 120 students of Telkom University. The collected data will be analyzed using the suitability level method and importance-performance analysis using the SPSS version 25 application to answer the research problem. This study aims to determine the level of user satisfaction with the DPM Kema Tel-U website, as well as identify variables that need to be addressed to improve the quality of research objects by their priorities. The results obtained are the priority order for improving a website maintained by the Student Representative Council of Telkom University, and a new instrument derived from modified WebQual instruments 4.0. This research can be a reference to assess other websites that are similar to the DPM Kema Tel-U website.
Psychological capital dan kepuasan kerja sebagai anteseden organizational citizenship behavior pada tenaga pendidik Albert Kurniawan Purnomo
Jurnal Manajemen Maranatha Vol 19 No 1 (2019): Cover
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v19i1.1128

Abstract

The purpose of this study is to identify the factors that encourage Organizational Citizenship Behavior (OCB) educators. Two independent variables can be identified are Pschological Capital and Satisfaction. Pschological Capital contributes the most influence to Organizational Citizenship Behavior (OCB). If the educators have been satistied, OCB will be created in the college environment. Data analysis is using SEM technique with WarpPLS 6.0 software. The target of this research was expected to educators able to run collaboration and cooperation in teaching, research, and community service, ultimately able to improve college performance. The result of this research Pschological Capital and Satisfaction direct effect to Organizational Citizenship Behavior (OCB), but no indirect effect Pschological Capital to Organizational Citizenship Behavior (OCB).
Implementasi Model Timmons dalam pembinaan startup berbasis teknologi pada inkubator bisnis Cut Irna Setiawati; Putri Meuthia Pratiwi
Jurnal Manajemen Maranatha Vol 19 No 1 (2019): Cover
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v19i1.1574

Abstract

In 2013 Indonesia has developed Science Techno Park one of them Bandung Techno Park with business incubator Startup Corner. Startup Corner program has stages of joining starting from Registration, Selection through Presentation Startup Then Pre Incubation, Pre Pre-incubation destination to know the area of ??Bandung Techno Park area. Last is implementing Incubation. However, Startup Corner has not been maximized in identifying aspects of opportunities, teams and resources. The purpose of this research is to know the role of Startup Corner in developing startup which has been aspect of opportunity, team, and resources. In this research use descriptive qualitative method, with approach of Timmons Model. The results of the role of Startup Corner in developing startup from aspect of opportunity, team, resource. The role of Startup Corner in developing startup from aspect of opportunity, based on the dimension of idea has played a role in product development and business model, selling price, and then second dimension that is market demand of Startup Corner role that is directing in translating customer so that can assist in reaching customer opportunity and expanding market reach . Furthermore the role of Startup Corner in developing startup of team aspect based on leader dimension and team quality. The Corner Startup has played a role in the leader's dimension through training to shape the entrepreneurial character during Pre Incubation activities. In creating the quality of the team submitted by startup who join but the work culture is advisable to work discipline in accordance with the BTP working hours other than that Startup Corner helps in disseminating recruitment information for startup requiring members. The role of Startup Corner in developing startup from the aspect of resources. Startup Corner has provided physical facilities, then assistance to make the legality of a business entity, patent but there is no funding for the sustainability of a startup, then diverted in incubation or other programs.
Pengaruh electronic word of mouth dan food quality terhadap keputusan pembelian Sri Wiludjeng Sunu Purwaningdyah
Jurnal Manajemen Maranatha Vol 19 No 1 (2019): Cover
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v19i1.1849

Abstract

The development of information technology nowadays impact on rapid economic growth. It makes entrepreneurs have to upgrade their businesses thus they can compete both nationally and internationally. This condition also encourages entrepreneurs both in the manufacturing sector and especially culinary services to be able to capture a wider market share. One marketing strategy that can be used to reach consumers more broadly is through electronic word of mouth (e-WOM), to convey or inform, offer, and remind about its products. No less important is the attention of culinary entrepreneurs to pay attention to the quality of their products (food quality). The aim of this study is to find out how e-WOM and food quality capabilities influence consumer purchasing decisions at Mie Merapi in Bandung. The research method used is descriptive and quantitative methods. While the sampling method with accidental random sampling technique. The analytical tool used is multiple regression. The results showed thate-WOM was able to positively influence consumer purchasing decisions but was not significant, because e-WOM conducted by Mie Merapi was less attractive, because culinary noodles were an ordinary culinary.Food quality able to provide a positive significant influence on consumer purchasing decisions at Mie Merapi in Bandung, because consumers are more convinced about the product needed is quality. This research suggests Mie Merapi to inform and offer products through consumers testimonials that have made direct purchases, because user reference is a valuable experience and as a consideration in purchasing products. In order for this user reference to be disseminated more widely, it can be used to invite meals directly to the place by giving gifts. For example, free noodle for first five customers.
Pengukuran modal intelektual dengan metode kapitalisasi pasar Rosemarie Sutjiati Njotoprajitno; Friska Tambunan
Jurnal Manajemen Maranatha Vol 19 No 1 (2019): Cover
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v19i1.2000

Abstract

In order to generate company’s income, assets are needed either as input of production process or for other usage. One type of assets is intelectual capital. Many experts in business state the increasing importance of intelectual capital in nowadays business. This research tries to examine intelectual capital value using market capitalization method. This research also tries to examine the effect of intelectual capital to generate profit in a company. This research uses quantitative method by using simple linear regression method to test the effect of intelectual capital to profit. Intelectual capital value is calculated using market capitalization method or market value to book value (MVBV) while company’s profit is calculated by return on equity (ROE). The examined companies are from consumer goods companies listed in Indonesia Stock Exchange from 2014 to 2017 that have completed data and generated positive MVBV and ROE. The result shows that Intelectual capital has positive and signficant effect to ROE.
Analisis budaya dan hambatan organisasi pada Bank “X” di Bandung Meidila Anggita
Jurnal Manajemen Maranatha Vol 19 No 1 (2019): Cover
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v19i1.2022

Abstract

Culture and blockage is one of the important elements in company life, because it can make a significant contribution to the success or failure of an organization. The model used to assess the organizational culture is the Organizational Culture Assessment Instrument (OCAI) by Cameron & Quinn. This model has four cultural types (clan, adhocracy, market, and hierarchy) and of the four cultural has 6 dimensions (dominant characteristic, organizational leadership, management of employee, organizational glue, strategic emphases, and criteria for success. Organizational blockage style is using Unblocking Organizational Questionnaire (UOQ) by Francis & Woodcock. This model has 14 blockages in organization (unclear aims, unclear values, inappropriate management philosophy, lack of management development, confused organizational structure, inadequate control, inadequate recruitment and selection, unfair rewards, poor training, lack of personal development, inadequate communication, poor teamwork, low motivation, and low creativity). In collecting the data, the sample used is 28 people by distributing questionnaires. The results of this study it was found that Bank “X” adopted adhocracy cultural. However, for the next five years they are expected to have a combination of different cultures namely market and clan culture. Market cultural dimensions will be the main focus in the next five years to improve target achievement. This cultural profile picture can be use as input for corporate to policy making to create organizational culture that compatible with the corporate’s vision dan mission. And for the result of blockage organization in the utilization of Human Resources in Bank "X" are poor trainning, unfair rewards and low creativity.

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