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JCRIM (Journal of Current Research In Multidisciplinary)
Published by Yayasan Gema Bina Nusantara
ISSN : 30256860     EISSN : 30218039     DOI : -
Core Subject : Social,
Social Sciences
JCRIM (Journal of Current Research In Multidisciplinary): ISSN: 3025-6860 (cetak), ISSN: 3021-8039 adalah jurnal yang ditujukan untuk publikasi artikel ilmiah dan di payungi Oleh Yayasan Gema Bina Nusantara dan di terbitkan 4 kali dalam setahun yaitu Maret, Juni, September, Desember. Journal of Current Research In Multidisciplinary sebagai sebuah jurnal ilmiah diharapkan dapat menunjukkan kepada masyarakat luas akan kekayaan khazanah keilmuan melingkupi berbagai dimensi kehidupan. Ruang lingkup dan fokus terkait dengan penelitian dengan pendekatan Multidisipliner, yang meliputi: Ilmu Ekonomi dan Bisnis, Humaniora, Ilmu Sosial, Ilmu Komunikasi, Teknik, Politik, Pendidikan, Hukum, Seni & Desain, Sistem Informasi dan Teknologi Informasi.
Arjuna Subject : Ilmu Sosial - Ilmu Sosial (Lain-Lain)
Articles 5 Documents
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Search results for , issue "Vol. 1 No. 3 (2023): JCRIM (Journal of Current Research In Multidisciplinary)" : 5 Documents clear
The Influence of Promotion and Price on Purchasing Decisions for Citric Acid Cap Gajah at CV Multi Kimia Internusa Shafa Kirana; Joko Ariawan
Journal of Current Research In Multidisciplinary Vol. 1 No. 3 (2023): JCRIM (Journal of Current Research In Multidisciplinary)
Publisher : Yayasan Gema Bina Nusantara

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Abstract

This research aims to determine the influence of promotions and prices on purchasing decisions. The method used in this research is a descriptive method with a quantitative approach. The population in this research is made up of customers who have previously purchased the product. This research used the Slovin formula to obtain a sample of 90 respondents. The data analysis techniques used are the validity test, reliability test, classic assumption test of normality, multicollinearity, heteroscedasticity, t-test, f-test, multiple regression analysis test, and determination test using IBM SPSS 21. Calculation results in the t test where the sig value has a partial effect X1 against Y of 0.000 < 0.05 and the t-count value is 7.753 > t-table 1.663. Then calculate the t test, where the sig value partially influences The results of this research show that the promotion and price variables have a significant partial and simultaneous effect on purchasing decisions. By increasing promotional activities and setting the right prices, purchasing decisions will increase.
The Effect of Work Motivation and Career Development on Employee Job Satisfaction PT Indosato Jaya Makmur Ibrahim Sevin Kurnia; Joko Ariawan
Journal of Current Research In Multidisciplinary Vol. 1 No. 3 (2023): JCRIM (Journal of Current Research In Multidisciplinary)
Publisher : Yayasan Gema Bina Nusantara

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Abstract

This research was conducted to determine the effect of work motivation and career development on employee job satisfaction. This research aims to analyze how much influence work motivation and career development have on employee job satisfaction, partially, jointly, or simultaneously. This research uses a quantitative method by distributing questionnaires to a research sample of 50 employees. The results of the t-test research on work motivation and employee job satisfaction are based on t-count results of 2.929 > t-table 1.677, and the career development t-test on employee job satisfaction is based on t-count results of 6.933 > t-table 1.677. So there is a partially significant influence between work motivation and employee job satisfaction and career development on employee job satisfaction. Meanwhile, based on the results of the F test, the influence of work motivation and career development on employee job satisfaction is based on the results of f-count 129.789 > f-table 4.05.
The Influence of Work Environment and Leadership Style on Employee Job Satisfaction at PT Indosato Jaya Makmur Kelvin Pangestu; Joko Ariawan
Journal of Current Research In Multidisciplinary Vol. 1 No. 3 (2023): JCRIM (Journal of Current Research In Multidisciplinary)
Publisher : Yayasan Gema Bina Nusantara

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Abstract

This research was conducted to determine the influence of the work environment and leadership style on job satisfaction and aims to analyze how much influence the work environment and leadership style partially, jointly, or simultaneously have on employee job satisfaction. This research uses an observational method with a quantitative approach by distributing questionnaires to the entire research sample of 69 employees. The results of the work environment t-test research on job satisfaction were based on t-count results of 4.769 > t-table 1.996 and on leadership style t-tests on job satisfaction with t-count results of 2.818 > 1.996. So it can be concluded that work environment variables and leadership style have a significant, partial, or simultaneous effect on employee performance. By further improving the comfort of the work environment and a good leadership style, it will have a positive effect on employee job satisfaction.
Service Quality Analysis to Increase Customer Satisfaction at Milk Tea Coffee Deepak Kapur
Journal of Current Research In Multidisciplinary Vol. 1 No. 3 (2023): JCRIM (Journal of Current Research In Multidisciplinary)
Publisher : Yayasan Gema Bina Nusantara

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Abstract

This research aims to analyze service quality to increase customer satisfaction. This research uses a quantitative type of research. This research used a population of students and used purposive sampling with 30 respondents. The method for collecting data uses the e-questionnaire method using Google Forms. The data that has been obtained is processed using importance-performance analysis. Based on the research results, it was found that all service quality indicators that support increased satisfaction have negative values. The indicator with the lowest level of performance is the availability of supporting facilities (Q4; -0.933), followed by the level of cleanliness of the outlet (Q3; -0.700), in third place, namely the suitability of the menu served with what is offered (Q10; -0.633), in third place. Fourth is the ease of finding a parking space (Q1: -0.600); fifth is the level of employee service (Q7: -0.533). Followed by the comfort level of the outlet (Q5; -0.467), then in seventh place there is the level of speed of service (Q6; -0.400), then in order of depth, namely the level of knowledge of the product from the waiter (Q8; -0.400), then continued with the communication ability to answer questions. from service (Q9; -0.367) and finally, namely, interior beauty (Q2; 0.333).
Service Quality Analysis to Increase Customer Satisfaction at Minimart Located at Private University Agapiou Sergios
Journal of Current Research In Multidisciplinary Vol. 1 No. 3 (2023): JCRIM (Journal of Current Research In Multidisciplinary)
Publisher : Yayasan Gema Bina Nusantara

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Abstract

This research aims to analyze service quality to increase customer satisfaction at minimarkets. In this research, the sample of respondents used was 30 students. The sampling method used in this research was a purposive sample. The data used in this research uses primary and secondary data. Data was obtained through the results of distributing questionnaires. The data analysis technique uses quantitative methods, assisted by the importance performance analysis (IPA) method. based on the research results, the data are: Quadrant 1 which shows high importance low performance, things that need to be paid attention to because according to consumers it is important, quadrant 2 which shows high importance high performance where the performance and interests of consumers have been met well so it needs to be maintained, quadrant 3 which shows low importance low performance where the company's performance is not good but according to consumers is not important so it needs to be paid attention to but is not a priority, and finally quadrant 4 which shows low importance high importance things which according to consumers are not important but in terms of performance the company has done well. The results of the analysis that has been carried out show that there are several indicators that fall into quadrant 1, namely Q1 and Q2. Next, Q3, Q4, and Q7 enter Quadrant 2. Quadrant 3 only has one indicator, namely Q5, and the last quadrant contains four indicators, namely Q6, Q8, Q9, and Q10.

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